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JULY 24, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on. Backing Southern California's next great technology companies. Binary Pulse Technology Marketing (www.binarypulse.com). Binary Pulse Technology Marketing (www.binarypulse.com). We Create Demand for California's Technology Companies.

SoCalTech 100

SoCalTech Orange County Southern California Westlake Village 100

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JUNE 26, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on. Backing Southern California's next great technology companies. Binary Pulse Technology Marketing (www.binarypulse.com). Binary Pulse Technology Marketing (www.binarypulse.com). We Create Demand for California's Technology Companies.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

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APRIL 24, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Backing Southern California's next great technology companies. Binary Pulse Technology Marketing (www.binarypulse.com). Binary Pulse Technology Marketing (www.binarypulse.com). Technology.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

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SEPTEMBER 25, 2009

Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Backing Southern California's next great technology companies. Binary Pulse Technology Marketing (www.binarypulse.com). Technology. Advertisers.

Advertising 113

Advertising Southern California IP VentureNet 113

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AUGUST 9, 2013

What really, is happening when you place that online advertisement, and where does it go, who looks at it, and what''s really happening? All too often, those ads disappear into a maze of middlemen, and advertisers don''t really know who is seeing their ads, and why. We decided to build technology to specifically address this problem.

Advertising 153

Advertising Startup CTO Coach Study 153

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FEBRUARY 1, 2010

Westlake Village-based web advertising firm ValueClick said late Monday that it has divested its Web Clients promotional lead generation business. ValueClick said the move is part of a strategy to grow its core online marketing services and technology. Name of the buyer was not disclosed. READ MORE>>.

Web 150

Web Westlake Village Advertising Acquisition 150

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APRIL 16, 2009

Pasadena-based OpenX Technologies , a provider of ad serving software for web publishers, announced this morning that the firm has launched a new, advertising marketplace it is calling OpenX Market. OpenX Technologies is venture backed by Accel Partners, Index Ventures and O'Reilly AlphaTech Ventures. READ MORE>>.

OpenX 100

OpenX Advertising Santa Monica Pasadena 100

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OCTOBER 7, 2009

Los Angeles-based The Rubicon Project , which operates a service to optimize the selection of ads on web sites, said today that it has debuted a new technology platform is it calling REVV for Publishers. Tags: rubicon project advertising publishing optimize software. READ MORE>>.

Platform 173

Platform Technology Advertising Web 173

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MAY 22, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Backing Southern California's next great technology companies. Binary Pulse Technology Marketing (www.binarypulse.com). Binary Pulse Technology Marketing (www.binarypulse.com). Technology.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

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APRIL 30, 2013

Los Angeles-based Rubicon Project says today that it is one of the "fastest growing ad technology companies in history". growth realtime exchange advertising online project rubicon' Rubicon is venture backed by Clearstone Venture Partners, IDG Ventures, Mayfield, News Corp., The company was founded in 2007. READ MORE>>.

Customer 220

Customer Custom Clearstone Journal 220

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FEBRUARY 12, 2009

Search engine giant Google said Thursday that it is exiting from the radio advertising business, putting an end into the firm's attempt to leverage its online advertising success into other media. Google entered the radio advertising market with the buy of Newport Beach-based dMarc Broadcasting in January of 2006.

Advertising 100

Advertising Google Content Web 100

socalTECH

JULY 8, 2014

MGID , a provider of native advertising services and technology, said Tuesday that it is moving its U.S. The native advertising company--which helps place native ads on publisher web sites--was previously headquartered in New York. mgid native advertising publisher angeles jobs employment' READ MORE>>.

Los Angeles 153

Los Angeles Angel Advertising Entertainment 153

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OCTOBER 30, 2009

As we go into Halloween this weekend, we want to thank all of our sponsors, advertisers, and members, who make it possible for us to exist. Backing Southern California's next great technology companies. Binary Pulse Technology Marketing (www.binarypulse.com). We Create Demand for California's Technology Companies.

Southern California 140

Southern California IP Orange County Glendale 140

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OCTOBER 5, 2009

Santa Monica-based Rubicon Project , the online ad network optimization firm headed by Frank Addante, is planning a major technology upgrade Wednesday. According to a note sent to its publishers, the firm is unveiling a technology it is calling REVV for Publishers Wednesday. READ MORE>>.

Technology 138

Technology Santa Monica Advertising Web 138

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NOVEMBER 11, 2009

socalTECH is a media sponsor of the LAVA Special Event: Meet the VCs on November 17th. It's a can't miss opportunity for aspiring entrepreneurs looking to connect with investors in Southern California technology companies. Register for the event at the LAVA web site today! Tags: sponsor advertisement.

LAVA 133

LAVA Southern California SoCalTech Education 133

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OCTOBER 23, 2013

Los Angeles-based online and mobile advertising technology developer OpenX Technologies has launched a new system it says helps publishers forecast their traffic and manage their advertising inventory. openx advertising serving forecasting publisher publishing server software' READ MORE>>.

OpenX 147

OpenX Advertising Web Los Angeles 147

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FEBRUARY 1, 2013

The firm's tools allow web publishers to recommend content to users, while also inserting "sponsored stories" in those recommendations from advertisers. The new API effort extends Gravity's technology into use in mobile applications, tablet apps, in addition to the web. in a Series B funding round in October.

Content 168

Content GRP Partners Redpoint Santa Monica 168

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DECEMBER 4, 2019

Amazon Web Services (AWS), the cloud computing service of Amazon, has launched anew Los Angeles zone, which will give local customers and companies much faster access to the AWS cloud.

Los Angeles 100

Los Angeles Cloud Computing Angel Artificial Inteligence 100

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JANUARY 23, 2013

GumGum , the developer of in-image advertising technology headed by Ophir Tanz, is bolstering its sales efforts, and has hired an Amazon veteran to head up western sales. According to GumGum, Matt Weisbecker has been appointed Vice President, Western Sales for GumGum, a new position for the company. Weisbecker was previously.

Sales 178

Sales GRP Partners Advertising Entertainment 178

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DECEMBER 11, 2009

Thanks to all of our sponsors, who make our coverage of Southern California's technology industry possible: Sponsors. Backing Southern California's next great technology companies. Binary Pulse Technology Marketing (www.binarypulse.com). We Create Demand for California's Technology Companies. Technology.

Southern California 133

Southern California IP Orange County Glendale 133

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NOVEMBER 20, 2014

Los Angeles-based FastPay , which offers up financial products specifically aimed at advertising driven businesses, said this morning that it has raised $15M in a funding round. The company''s financial products are useful to many media businesses who typically see long delays between ad impressions and actual payments from advertisers.

Advertising 157

Advertising Web Los Angeles Mobile 157

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FEBRUARY 23, 2016

Los Angeles-based programmatic advertising marketplace and technology provider OpenX has rolled out a new product aimed at the mobile app market, according to the company. OpenX said it has launched OpenX Bidder for Apps, an extension of its software for the desktop and mobile web, which works on mobile app inventory.

OpenX 100

OpenX Mobile Product Advertising 100

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OCTOBER 2, 2018

Geocities had allowed anyone to create their own web page, and hosted those pages--replete with overlaid advertising--for free. billion in stock and options in 1999, establishing a foothold for Internet and technology startups along what is now commonly called "Silicon Beach".

Beverly Hills 133

Beverly Hills Sites Yahoo Southern California 133

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JUNE 4, 2012

Los Angeles-based online advertising technology developer OpenX reported this morning that it has named Jason C. OpenX developers advertising serving software and related advertising network services, aimed at web publishers. White as its General Manager, Publisher Business - West. READ MORE>>.

OpenX 150

OpenX Advertising Web Los Angeles 150

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SEPTEMBER 18, 2015

Los Angeles-based online advertising technology provider OpenX says this morning that it has been selected by Townhall Media , to help supply "header bidding" for Townnhall's mobile and web properties. Financial impact of the win was not disclosed. READ MORE>>.

OpenX 100

OpenX Media News Advertising 100

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MAY 13, 2014

Los Angeles-based Swagbucks , the web-based rewards and offers site, said this morning that it has raised $60M in funding--the company''s first, external capital round--and also appointed Chuck Davis as CEO of the company. According to Swagbucks, the funding round comes from Technology Crossover Ventures (TCV). READ MORE>>.

Fandango 196

Fandango Sites Advertising Web 196

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NOVEMBER 17, 2009

A quick message on a very busy funding day, to thanks to all of our sponsors, who make our coverage of Southern California's technology industry possible: Sponsors. Backing Southern California's next great technology companies. Binary Pulse Technology Marketing (www.binarypulse.com). Deloitte (www.deloitte.com/us/technology).

Orange County 113

Orange County Southern California IP Glendale 113

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JULY 5, 2016

Dear readers: do you find our news coverage on Southern California's high tech companies, startups, and technology developments useful? Our coverage is supported by our members and sponsors -- not by web or mobile advertising -- and we need you to show your support by becoming an ongoing member. If so, we need YOUR support.

News 113

News High Tech Southern California Venture Capital 113

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NOVEMBER 8, 2012

Santa Monica-based VIRURL , which is headed by Francisco Diaz-Mitoma, said today that it has launched a new widget aimed at web publishers. The firm said its new "Slideout" widget helps provide unobtrusive advertising to help publishers monetize site visitors. Diaz-Mitoma is the former founder of Titan Gaming. READ MORE>>.

Santa Monica 153

Santa Monica Web Content Advertising 153

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JANUARY 16, 2015

Santa Monica-based The Mobile Majority --which recently zoomed past $50M in revenues--has acquired a Brazilian web development company called Elastic , according to the company. Elastic specializes in high frequency, low latency algorithms used for interpreting data from mobile advertising campaigns, according to the companies.

Mobile 100

Mobile Company Companies Artificial Inteligence 100

socalTECH

MAY 25, 2010

Los Angeles-based Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity Fund, announced this morning that it has acquired SiteScout , a Seattle-based firm providing malware security technology. Financial terms of the buy were not announced. READ MORE>>.

Clearstone 164

Clearstone Advertising Web Equity 164

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FEBRUARY 9, 2010

Thanks to all of our sponsors, who make our coverage of Southern California's technology industry possible: Sponsors. Backing Southern California's next great technology companies. Binary Pulse Technology Marketing (www.binarypulse.com). We Create Demand for California's Technology Companies. Technology.

Southern California 113

Southern California Tech Coast Angels IP Orange County 113

socalTECH

MARCH 21, 2013

How is the changing demographic of web visitors changing how local companies operate? Domeyer recently told us how mobile visitors to the web are dramatically changing how Oversee looks at the market, and are pushing the firm to invest more in technology to adapt to mobile users. Can you talk more about your technology efforts?

Mobile 224

Mobile CTO Hire CPC Web 224

socalTECH

MARCH 10, 2011

the parent firm of Gorilla Nation and AtomicOnline, said today that it has launched sales efforts for its new video advertising division, SpringBoard Video. The online advertising firm said it has developed its own, proprietary ad-supported video player technology, which it is delivering to over 160 mid-tail web publishers.

Gorilla Nation 133

Gorilla Nation AtomicOnline Sales Media 133

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SEPTEMBER 1, 2009

Los Angeles-based Rubicon Project , which provides online advertising optimization for web publishers, reports this morning that its latest advertising market survey finds that CPMs are up "significantly" in Q2. Tags: rubicon project advertising publishing online. Overall, the firm reported CPMs are up about 38% in Q2.

Clearstone 165

Clearstone Advertising Pricing Report 165

socalTECH

DECEMBER 22, 2008

Irvine-based Skweezer, which provides services for translating web sites to mobile phone formats, along with an advertising network, said Monday that it has partnered with JumpTap. According to the firms, Skweezer's mobile content optimization technology is available on JumpTap's mobile search applications. READ MORE>>.

Advertising 124

Advertising Sites Mobile Web 124

socalTECH

APRIL 19, 2010

Santa Barbara-based RingRevenue , a developer of pay-per-call technology headed by Jason Spievak, is powering a new performance marketing firm called OfferMobi. OfferMobi said today that it has launched a new, mobile advertising firm targeted at cell phone and smart phone users. The company said that it will operate a U.S. READ MORE>>.

Santa Barbara 165

Santa Barbara Mobile Advertising Web 165