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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

A day might include a discussion with a finance partner, an investor, a customer or a fusion partner. Some days I respond to questions asked by folks like yourself, the press, or an entity doing a case study, i.e. Citrix, RIM, USC. Our new customer acquisition has grown and our costs have plummeted. I consider it INVALUABLE!

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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

We’ve had an explosion of alternate sources of financing from crowd-sourcing, angels, accelerators, incubators, corporates, corporate incubators. It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. ROI studies were published. And importantly we’ve had revenue.

Marketing 354
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Interview Behzad Kianmahd, TAU Ventures

socalTECH

Behzad Kianmahd is the co-founder of Los Angeles coworking space Cross Campus , which is one of the major centers of startup activity in Silicon Beachand also involved as co-founder and lead investor in a brand new, venture capital fund, TAU Ventures (www.ideasimmersion.com/tau-ventures/). What is TAU Ventures?

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Why I Look for Obsessive and Competitive Founders

Both Sides of the Table

He wants to compete to be the lead drummer in the competitive ensemble and study under Terence, an obsessive instructor who is hell bent on winning competitions for the school. The protagonist in the film, Andrew, is a drummer and the story is his experiences in his freshman year of one of the most elite music conservatories in the country.

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Interview with Elizabeth Amini, Anti-Aging Games

socalTECH

Earlier this week, Los Angeles-based Anti-AgingGames (www.Anti-AgingGames.com), a new online game startup, announced a new service to help users improve their memory and concentration, as well as improve brain function. I studied cognitive science, the study of the brain, as an undergraduate. I ended up managing that project.

Study 252
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Top 29 Startup Posts May 2010

SoCal CTO

Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Putting customers first. Legendary customer support. Draw Your Ideas - A VC : Venture Capital and Technology , May 16, 2010 I saw Jack Dorsey give this talk at The 99% Conference last month.

Startup 248
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Interview with Costin Tuculescu, Freebinar

socalTECH

Freebinar is backed by the Pasadena Angels and the Tech Coast Angels. Freebinar gives them a solution that includes screen sharing, voice over IP audio, broadcast, conference calling, and allow you to meet with as many as 150 people at the same time. What are your specific plans for the new funding from the angels?