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6 Keys to Marketing Customer Experience vs Products

Startup Professionals Musings

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Exploit your product and service differences. You must be able to highlight these differences between your products and services, and those of your competitors.

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For Many New Ventures, Location Is The Key To Success

Startup Professionals Musings

Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5 Today, Silicon Valley is the consumer and enterprise software capital of the world. The list goes on and on.

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16 Great Startup Posts from March

SoCal CTO

9 Reasons Why Many Smart People Go Nowhere - Life Beyond Code , March 29, 2010 You would have met many smart people who live a mediocre life. Death By Competitive Analysis - Steve Blank , March 1, 2010 Trading emails with a startup CEO building an iPhone app, I asked him why potential customers would buy his product.

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Kevin O’Connor Discusses The Secrets Of Success - Hint: There Are No Secrets

InfoChachkie

If you care to review my prior discussion with Kevin, you can do so HERE. free weekly Infochachkie articles! A lot of times, people focus too much on trying to get press attention…as opposed to just creating a great product. When it comes to Internet marketing, “faith” is often code for “No ROI.”

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Why Selling To The Government Can Downgrade Your Startup

InfoChachkie

Article first published as Why Selling To The Government Can Downgrade Your Startup on Technorati. free weekly Infochachkie articles! Unfortunately, this startup weapon is difficult to deploy when dealing with governments, due to the dispassionate nature of most bureaucrats. First Greece, now Spain and Italy.

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VC Confessions: We Passed On Twilio’s Seed Round

InfoChachkie

A version of this article previously appeared on Forbes. If you haven't already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles! Tech Diligence - Consider The Source. Rather, we value entrepreneurs' time and thus our diligence generally includes introducing them to potential customers and partners.

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Startups have about $1 trillion worth of reasons to love the Biden infrastructure plan

TechCrunch LA

The vast majority of those are nowhere up to modern codes. “From the invention of the semiconductor to the creation of the Internet, new engines of economic growth have emerged due to public investments that support research, commercialization, and strong supply chains,” the White House wrote.

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