Remove Article Remove Customer Remove Demand Remove Metrics
article thumbnail

6 Initiatives To Prep Your Startup For The Road Ahead

Startup Professionals Musings

Chris Musselwhite and Tammie Plouffe, in a classic HBR article on change readiness for large companies, define it as “the ability to continuously initiate and respond to change in ways that create advantage, minimize risk, and sustain performance.” Imbue customer change focus. Increase change agility.

Startup 116
article thumbnail

Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. People attending marquee conferences with rock bands, prominent speakers, Gartner Group prognosticators and lots of other happy customers. Create company measures for success that go beyond financial metrics.

Marketing 354
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Increase Your Sales Velocity By Saying No To Pilots

InfoChachkie

A version of this article previously appeared on Forbes. If you haven''t already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles! The reason we previously offered our customers the option of a Pilot was to secure their business more quickly. product, geography, customer segment, etc.).

Sales 215
article thumbnail

How to Use Generative AI and LLMs to Improve Search

TechEmpower

So let’s summarize what we've already found to be different about searching with LLMs: What’s Different About Search with LLMs Search methods powered by LLMs stand out as transformative tools, offering businesses an edge in their information retrieval and customer engagement processes. Strive for a balanced outcome.

article thumbnail

7 Keys To Using Social Media to Kickstart Your Brand

Startup Professionals Musings

They don’t realize that they are missing out on a great opportunity for “free” promotion, as well as taking a great risk by not listening to what customers are saying, and not monitoring or responding to undeserved challenges to their reputation. Use business metrics and tools to tune your efforts.

article thumbnail

6 Keys To Making Timely Changes To Save Your Business

Startup Professionals Musings

Chris Musselwhite and Tammie Plouffe, in a classic HBR article on change readiness for large companies, define it as “the ability to continuously initiate and respond to change in ways that create advantage, minimize risk, and sustain performance.” Imbue customer change focus. Increase change agility.

Startup 94
article thumbnail

A Major Step In Gender Equality – Rentable Bridesmaid Dresses

InfoChachkie

A version of this article previously appeared on Forbes. If you haven''t already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles! The gowns are then dry cleaned and readied for the next customer, in the spirit of the emerging sharing economy in which goods are communally used multiple times.

Design 208