Remove fall
article thumbnail

6 Marketing Specifics That Apply To Every New Venture

Startup Professionals Musings

In fact, this article was driven by a startup press release I saw a while back, highlighting a startup’s “geo-fencing technology” as a new basis for discount coupons. Don’t fall into the marketing-speak trap. Don’t fall for the temptation to make big claims, empty promises, and mind-boggling jargon. Give yourself the “So-what?”

Marketing 141
article thumbnail

Make More, Work Less – Create A Veblen Brand

InfoChachkie

A version of this article previously appeared in Forbes. A Veblen good does not adhere to the traditional laws of price and demand. As shown in the accompanying graph, below a certain price, the price/demand dynamics are consistent with conventional products – higher prices result in a lower demand.

Demand 160
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Intimate Anecdotes And Photos Of Steve Jobs

InfoChachkie

I do not often write blog entries which reference other blog articles. free weekly Infochachkie articles! The article opens with a touching scene: FEBRUARY 1984: It’s a classic winter day in Aspen, and snow is falling like heavy cotton as Jeffrey sits hunched over his light table editing film. Read It For The Photos.

Slides 164
article thumbnail

ServiceTitan is LA’s least likely contender to be the next billion-dollar startup

TechCrunch LA

“ServiceTitan’s incredibly fast growth is a testament to the brisk demand for new mobile and cloud-based technology that is purpose-built for the tradesmen and women in our workforce,” said Battery Ventures general partner Michael Brown — who’s taking a seat on the ServiceTitan board.

Glendale 271
article thumbnail

How to Use Generative AI and LLMs to Improve Search

TechEmpower

In layman's terms, while conventional search mechanisms demand exact phrases or keywords to return relevant results, LLMs can understand and interpret the intent and context behind a query. This means users can pose questions or enter queries in a more natural, conversational manner without being limited to specific keywords.

article thumbnail

How Mompreneurs Can Have it All, And Some

Tech.Co

For some reason, the 2012 Atlantic article, “ Why Women Still Can’t Have It All ,” has always fueled me. At the time that was written, I had a 3-year-old daughter, was pregnant with my second child, and wanted nothing more than to prove that article wrong. I wanted the career and the family. Stay Grateful .

Class 90
article thumbnail

6 Keys To Marketing That Many Entrepreneurs Overlook

Startup Professionals Musings

In fact, this article was driven by a startup press release I saw a while back, highlighting a startup’s “geo-fencing technology” as a new basis for discount coupons. Don’t fall into the marketing-speak trap. Don’t fall for the temptation to make big claims, empty promises, and mind-boggling jargon. Give yourself the “So-what?”