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Mobile Roadie Powers Cristiano Ronaldo App

socalTECH

Beverly Hills-based Mobile Roadie , the developer of branded, mobile apps for celebrities and brands, reported today that it is powering the mobile app for soccer star Cristiano Ronaldo. Mobile Roadie's self-service, mobile app platform is used by brands, celebrities, and others to create their own, customized Android and iPhone apps.

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LA-based Boulevard raises $27 million for its spa management software

TechCrunch LA

Founded four years ago by Matt Danna and Sean Stavropoulos, Boulevard was inspired by Stavropoulos’ inability to book a haircut and Danna’s hunch that the inability of salons and spas to cater to customers like the busy programmer could be indicative of a bigger problem.

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Netflix, NBC Universal Ink Streaming Deal

socalTECH

Beverly Hills-based NBC Universal Domestic Television DIstribution and DVD rental provider Netflix said Friday that they have expanded a license agreement covering streaming of NBC TV shows. According to the two, the deal allows Netflix customers to view prior season cable and broadcast TV series.

Netflix 159
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Shackleton Equity Partners Buys SafeHarbor

socalTECH

Beverly Hills-based private equity firm Shackleton Advisors announced today that it has acquired SafeHarbor Technology , a Seattle-based provider of software for managing inbound telephone, email, and chat requests. Financial terms of the deal were not disclosed.

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Hydra Snags Exec From LowerMyBills

socalTECH

Beverly Hills-based Hydra , a pay-for-performance advertising network, said yesterday that it has named Josh Eldrige as the firm's Director of Display Media. Hydra operates an advertising network where advertisers only pay if the firm generates leads or customers. Eldrige has also served at CarParts Technologies, L. READ MORE>>.

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Hydra Rolls Out Campaign Tracking Software

socalTECH

Beverly Hills-based Hydra , which operates an online, cost-per-acquisition (CPA) advertising network, said today that it has officially debuted its new campaign tracking software for its advertisers. The firm said the new software, HN 2.0, READ MORE>>.

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Hydra Looks Up, With Funding In Hand, Legal Troubles Behind

socalTECH

Beverly Hills-based Hydra Media , the cost-per-action (CPA) advertising network, has new funding in hand and legal issues behind it, and is now looking upmarket, the firm told socalTECH in an interview Thursday. According to Wylie, the buyout of Hydra by Hydra Group also puts the firm's legal battles behind it. READ MORE>>.