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By definition, you read blogs. But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about. This is a post to help you figure out why you should write and what you should talk about.
I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?
I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. But of course we also focused on making content go viral. Or creating quizzes or games with your content. Good comment community = viral blog.
I’ll finish writing around 1am and that’s a dumb time to Tweet because few people in the US are online. I wanted to see two things: Would the second (or sometimes even third Tweet) convert enough people to my blog to make it worth potentially annoying some people on Twitter? My conclusions.
When I first started writing this blog several years ago I had less followers than you have right now. I aspired to rise above the noise by putting out insightful content with a frequency that kept people coming back to check in directly on my website. But the other thing I learned was how important a title was.
My 1,000th Post on This Blog - Tim Berry's Blog - Planning Startups Stories , July 21, 2010 HTML5 video markup, compatibility and playback - Niall Kennedy's Weblog , February 8, 2010 Your Product Needs a Soul - ArcticStartup , February 12, 2010 Product Friday: Monetizing Content is a Product Problem - This is going to be BIG.
I first learned the ropes around SEO (search engine optimization) and how for years this has been a cat-and-mouse game where people game the system (Google) through link exchanges, offshore SEO “agencies,&# widgets, algorithmically optimized content and the like that degrades the quality of search results. Not the expected reaction.
So I thought I’d write a post about how I drive my personal creativity. (A It’s why I always work hard to find images for my blog posts & why all of my keynote presentations are visual rather than bullet points with words. When I write a blog post I often see the words before I write them.
How do you produce so much content? I don’t know Ezra yet but since he’s taking the time to blog (which I hugesly respect) and share thoughts I thought I’d take him up on his challenge and also spill the beans on my secrets. On blogging I blog because I love it. I just write. Keep on writing.
As a result I didn’t write my first venture capital check until March 2009 – exactly 5 years ago. I divided success into the phases of venture capital and 18 months into writing my first check here was my view (details on each in the link above). 5 years ago. Sourcing high-quality leads : 9/10. The monkey on my back.
People had been steadily blogging for 2-3 years and this crowd seemed to bifurcate. On the one hand were the blogs that “blew up&# and became real businesses like TechCrunch, GigaOm or TalkingPointsMemo. So Twitter was initially billed at a “micro-blogging&# platform. started blogging again outlined here.
More important, if someone does find your site, the content better be enticing enough for them to come back. Blogging is one of the best ways to do this and build a brand, even before you have a product or service. After a few blogs about your concept, the comments better match your passion, or it’s time to rethink your idea.
Value of Blogging I started the presentation talking about the value of blogging. Tom Peters No single thing in the last 15 years professionally has been more important in my life than blogging. But from a value perspective, it really comes down to the numbers I showed for my eLearning Technology blog. This is that post.
I began publishing my blog in 2008. I was hesitant to use my own name, as I did not want my blog to be perceived as a self-promotional vanity project. In addition, my role as Partner at Rincon Venture Partners provided me with a business reason to invest additional time and effort into my humble blog. I was not disappointed.
The firm has created a tool which uses software and semantic search to help in the whole process of curating content. We're a content curation platform, software-as-a-service for content, and we are focused on helping companies engage their customer more directly using content. Matt Kumin: It's a licensed model.
For much of 2013 I watched the press write articles about how the YouTube “MCNs” (multi-channel networks) were doomed and tried to square that with the data I was watching at the one I invested in, Maker Studios, who has had one hell of a year. I will talk about these strategies in my next blog post. ” Don’t.
” Part of the beauty of blogging that in two sittings Fred was able to influence what was built over the next 12 months. I’ve wanted to write a blog post called “Mobile Second” for a long time to make this point more forcefully. Try writing long reviews of a restaurant. They do both well.
Vince: On the consulting side we are working with a unique social network, a new television network and some original video content businesses. What are some of the top things you've published online, e.g., blog posts? Vince: In addition to my management writing I’ve interview many CEOs and innovators. Example here: [link].
Equally important, if someone does find your site, your content must stand out above all similar sites, to keep visitors engaged, close a sale, and get customers to return. I have found that publishing a regular blog can give you an edge in making all this happen. Your blog followers will be your best customers.
About What we do Portfolio People Blog Contact. With the content type set to application/json. write(HelloDbResponse.mapper.writeValueAsString(worlds)); } catch (IOException ex) { } } }); return response; }. About this blog. Subscribe to our blogs feed. You are viewing a single entry. March 28, 2013. Contact us.
I said, ''Hey, listen were going to start writing this newsletter and it''s going to highlight our trials and tribulations, our failures and our successes. The opening paragraphs of that first newsletter are indicative of the captivating and accessible writing style, which eventually cultivated a huge audience. blogging, in a sense.
It has also influenced my thoughts, as evidenced by the six infoChachkie blog entries which reference Art. The second most referenced author on my blog, after Kawasaki, is Robert Cialdini, co-author of Yes! At the beginning of the index, Guy writes, “I hope Robert Cialdini checks this index.” I was not disapointed.
For example, I have had rigorous debates about the need to crack down on explicit online content – even in the face of lower growth. I read this story on Ivan Kirigin’s blog that shows that Quora was posting which articles you’re reading to other people without your consent.
His blog is even called SaaStr (a bit too close to Suster if you ask me ;-)). I write this because I know how difficult it can be to find a potential investor and to decide with whom you’d like to try to work. The Lehrers for content and commerce. Po Beabody with content businesses. Startup Advice'
Obviously that barrier has been brought down with low-cost ability to capture, stream and distribute content over the Internet. But while universities are developing online content they are not fundamentally disrupting leaning because the method of delivery is not a new business model. “Online education is truly going to kill us.”
Even great products need great marketing “content” to fuel the ascent of their online message. Not too long ago, I saw a modern-day primer on the key elements of great online content in “ Launch: How to Quickly Propel Your Business Beyond the Competition ,” by Michael Stelzner, founder of SocialMediaExaminer.com. Then write it down.
Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. Blogs weren’t popularized yet so it was an oddity for me to read the founder of a software company spewing out advice.
In writing anything positive about any of the companies I’m not suggesting that it means that I prefer them to any of their competitors. Also, some of the deals I write about I have actually seen as part of their fund raising process. Finally, a lot of people asking me about typos on my blog. It sucked. It still does.
Scripted.com , which operates an online marketplace for professionally written content--which was originally backed by LA investors--has raised $9M more in a funding. The company now offers up a marketplace to find content--blog posts, white papers, tweets, Facebook posts, and more--from freelance writers. READ MORE>>.
I began our discussion by asking Brad what motivated him to co-author Venture Deals , rather than continuing to share venture capitalists’ secrets via his Ask The VC blog. Writing a book is very different from writing a blog. One, I wanted to know what it was like to write a book. There were a couple motivations.
Since then, the two left to start a brand new startup, SendLove.to (www.sendlove.to), which launched Tuesday, focused on allowing users to rate public figures in news stories, blogs, and elsewhere. As you know, the comments at the foot of every blog out there that is really kind of a big waste of time. Who do you see using this most?
I ended up passing on the Twitter investment, but I put out a blog post at the time--I was working for CBS--asking if someone would want to build it, and a kid named Soren MacBeth emailed me back saying he'd build it, which started the idea of StockTwits. Howard Lindzon: Making content is just a dumb business. It's fun, I guess.
Even great products need great marketing “content” to fuel the ascent of their online message. I just finished a modern-day primer on the key elements of great online content in “ Launch: How to Quickly Propel Your Business Beyond the Competition ,” a new book by Michael Stelzner, founder of SocialMediaExaminer.com. Then write it down.
” I have been weighing in slowly on the topic over the past few weeks on Twitter but have avoided writing a blog post about it until now. I first discovered him or her as a commenter on Fred Wilson’s blog. There are many things I am – but different than what I say on this blog is not one of them!
I remember the same disdain from people when I started blogging or using Twitter. A bit like a blog that is put out regularly but not overly edited or self-conscious about word choices or typos. I LOVE writing. But writing takes more time and some days I don’t have that. Why would a VC do that? I do these, too.
Since I answer this all the time anyway I thought it might make an interesting blog post. When I was running startups I felt like a horse with blinders on because I was super focused on the content management market and ignored many other markets. I’ll write about that in a couple of weeks. That’s true.
I’ve been online for nearly 30 years (yes, there was CompuServe and Prodigy before the www), blogging for 10 and using social media tools since the earliest days. As somebody who invested his time heavily in writing and wanting to share his thoughts through a blog I learned that I had to Tweet a post 3 times to get it read: 5am, 8am and 10pm.
Even great products need great marketing “content” to fuel the ascent of their online message. A few years ago, I saw a classic primer on the key elements of great online content that I like, in “ Launch: How to Quickly Propel Your Business Beyond the Competition ,” by Michael Stelzner, founder of SocialMediaExaminer.com. Educational.
Brad and Jason have been exposing venture capitalists’ secrets since 2005, when they began writing a blog series on Term Sheets at AskTheVC. For instance, in a section describing the ramifications of a No-Shop clause, Matt writes, “Insist on spelling out key terms prior to a signed term sheet if it has a no-shop clause in it.
I actually just got a chance to do this in Portland, and I got to test all of the content coming in from my Portland guides on Urbandig, which I thought was very empowering. There are lots of knowledgeable people that we find to write these guides--people who grew up there, and who are experts in the area. That's really empowering.
Turns out everybody likes to produce content and take part in the “conversation.&# Massive uptake of user-generated content including blogs (e.g. Wordpress), video (YouTube), pictures (Flickr), review sites (Yelp) and collaborative content (Wikipedia). Then came blogs. We have it to filter blog comments.
Huge thank you to Steve De Long for the write up. Brad on blogging. How did you start blogging? “My In 2004 / 2005 I was starting to get intrigued with user-generated content. I owe ya’ a 20 minute call (or in person next time I’m in San Diego). RSS was something that had appeared.” “….I
Great content again in September that meets at the intersection of startups, technology, product and being a Startup CTO. If you asked me to tell you a list of three of the best decisions in my life, I can certainly tell you that regularly writing is one of them. Why You Should Write. Why You Should Write. Kanye West.
The beauty of evergreen content is that it resurfaces all the time and it is as relevant today as it was years ago when I answered it. One of my favorite ways to resurface content is when I see people on Twitter put out a Tweet linking to an old post. This isn’t Dave McClure secretly taking over Mark’s blog.
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