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Why Your Marketing Campaign Sucks

Both Sides of the Table

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?

Marketing 389
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5 Easy Steps to Your Own E-Commerce Startup for $100

Startup Professionals Musings

Here are the key steps for a personal home-based business website selling a few products (as an alternative to Ebay): Go online to reserve a website domain name. Be sure it matches your business, and get a hosting agreement from one of the popular providers like GoDaddy. Open an account with PayPal.

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Kick-Start Your eCommerce Business for $100 or Less

Startup Professionals Musings

Here are the key steps for a personal home-based business website selling a few products (as an alternative to Ebay): Go online to reserve a website domain name. Be sure it matches your business, and get a hosting agreement from one of the popular providers like GoDaddy. Open an account with PayPal.

Sites 78
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Be Careful not to be Penny Wise, Pound Foolish

Both Sides of the Table

Justyn Howard, founder of Sprout Social has a blog post that he’s written about his experiences of migrating from scrappy tools to more efficient ones (i.e. Our company developed a cost-conscious mentality. I know from experience – it helps fuel the wrong culture and it is very hard to rebuild your culture once it is set.

Startup 333
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Social Networking (the Shorter Version) Past, Present, Future

Both Sides of the Table

This blog post originally appeared in serialized form here on TechCrunch. If you came here via a direct link you might want to check out the more detailed full version on my blog, which is here. By the mid-nineties we had the World Wide Web, which gave us a standard way to publish web pages using HTML. Modern Social Networking.

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E-Commerce Startup Entry Cost is at All-Time Low

Startup Professionals Musings

Here are the key steps for a personal home-based business website selling a few products (as an alternative to Ebay): Go online to reserve a website domain name. Be sure it matches your business, and get a hosting agreement from one of the popular providers like GoDaddy. Open an account with PayPal.

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The End of the Web? Don’t Bet on It. Here’s Why

Both Sides of the Table

Fred Wilson recently posted a great video on his blog with the CEO of Forrester Research, George Colony. This blog post lays out my case. In the end, Seth Godin’s comments on Fred’s blog post said it best: “His black swan is showing. The money slide is the graphic below. He’s right about this.

Web 355