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Entrepreneurs Must Measure ROI On Social Media

Startup Professionals Musings

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list. These days, video production is also a useful skill.

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Why Most of Your Assumptions About Phone Calls are Wrong

Both Sides of the Table

In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). I’m sure you’ve heard the meme that “email is dead” – if fact if you Google it you’ll find a long list of articles that will mislead you. Google knows it. THE FULL STORY.

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Social Media Isn’t Free to Entrepreneurs or Anyone

Startup Professionals Musings

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list. These days, video production is also a useful skill.

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How Chippmunk Hopes To Use UX To Rise Above The Coupon Crowd

socalTECH

One of the biggest issues, is that consumers typically find coupons through a Google search query. They do a Google search, and they''re presented with thousands of sites in the search results. All of them offer the same kind of coupon information for a store or category, but many of those sites that show up have very poor results.

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Top 29 Startup Posts May 2010

SoCal CTO

Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Why Entrepreneurs Hate Lawyers. My Obsession With The Product - Feld Thoughts , May 3, 2010 For some reason I’ve been doing a lot of interviews lately. You could just outspend. It says what?!”).

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Why Early-Stage VCs Should Be Careful About Intros from Bankers

Both Sides of the Table

Should I trust my instincts for founders and products or should I be more focused on the market size or business plan? Because entrepreneurs often went to lawyers at their earliest stages to get their company registration done. They are likely taking losses on their first project with the entrepreneur so they select carefully.

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7 Keys To Hard Hitting Social Media Use For Business

Startup Professionals Musings

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Assess social media relevance to your product or service. If your business is industrial B2B products, social media may be low on your list. These days, video production is also a useful skill.