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If You Don’t Respect Your Customers You Won’t Be Successful

Both Sides of the Table

I spend a lot of time with startups and thus hear many companies talk about their approach to sales and their interactions with customers. From these meetings you can really tell the leaders that care deeply about their customers and those the look down on them. You’d be very wrong. Contrast that with a VC conversation I had.

Customer 341
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Playing the Long Game in Venture Capital

Both Sides of the Table

The Abundance of Late-Stage Capital Benefits All A lot has been said about the negatives of the late-stage capital that has entered the VC world but the reality is that it also is incredibly important at funding “the long game” and letting many of these companies remain independent and ultimately IPO.

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Inspire Energy Capital Acquired By Shell

socalTECH

Santa Monica-based Inspire Energy Capital, a provider of renewable energy to the residential market, has been acquired by oil and gas giant Shell, the companies said Tuesday afternoon. Inspire offers up renewable energy subscriptions to customers.

Capital 203
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Doctours offers packaged medical tourism for U.S. customers

TechCrunch LA

Currently working out of Quake Capital’s Austin incubator, the company helps patients search for and compare the cost of procedures, connect with doctors and book everything from in vitro fertilization to stem cell therapy, cosmetic and reparative plastic. surgery, weight loss surgery, dental work and Lasik. .

Customer 225
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Venture Capital is About Human Capital

Both Sides of the Table

Fundamentally venture capital is about human capital. Invoca has grown its enterprise customer base 550% in the past three years including major customers like Microsoft, Allstate and SunTrust. In the end I know the only true differentiator in venture capital is the company you keep. Nothing fancier.

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6 Ways To Make Customers Remember You As Exceptional

Startup Professionals Musings

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Customer personalities define customer experience, and sets what they love, and what they hate. Display real customer value feedback versus value claims.

Customer 158
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7 Ways Your Marketing Needs To Meet Today’s Customers

Startup Professionals Musings

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Don’t just monitor – engage customers.

Customer 172