Startup Professionals Musings

DECEMBER 12, 2021

But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Measuring message delivery in social media is a lot like measuring it in classic advertising, so classic metrics apply. Get attention and reach your audience. Project the future.

Social Media 127

Social Media Media Metrics Satisfaction 127

Both Sides of the Table

NOVEMBER 14, 2017

Nearly every successful tech startup I’ve observed over the past 20 years has gone through a similar growth pattern: Innovate, systematize then scale operations. Understanding how your company will change as you move through these phases is critical if you hope to scale to a large business one day.

Startup 286

Startup Technical Review Customer Custom 286

Startup Professionals Musings

AUGUST 21, 2021

When you see startups like SpaceX and Pinterest grow from a low valuation to a billion dollars in just a few years, it’s easy to assume that if you just keep doing what you are doing, you can get there as well. Of course, that means a mindset willing to give up much more equity, and taking on a whole new level of risk.

Startup 151

Startup Course Sales Entrepreneur 151

Startup Professionals Musings

NOVEMBER 15, 2019

Further, based on results from the annual Sierra-Cedar HR Systems Survey , businesses that use data and tools in their people management, rather than traditional manual processes, see a 79% higher return than other organizations, suggesting the time is ripe for relying on data and analytics. Subjectively measuring employee engagement.

Metrics 98

Metrics Tool Statistics Entrepreneur 98

SoCal CTO

MAY 21, 2012

I was recently asked by an organization, "Tony, what topics can you cover?" " I realized that I've never captured topics that I've covered (I'm always willing to look at other topics), nor have I put up my speaker bio. Startups provide introductions and Tony and fellow panelists provide feedback in real-time.

CTO Hire 175

CTO Hire Startup Metrics eHarmony 175

Both Sides of the Table

JULY 21, 2014

For what ever reason we’re wired to have amnesia during the run up and prescient memories of how we ‘knew it all along’ as soon as the slide begins. Once you understand both sides of the cycle you start to recognize signs of behavior during each phase. And it’s when mediocre companies get pulverized.”

Marketing 354

Marketing Case Study Metrics Sales 354

Startup Professionals Musings

APRIL 26, 2012

But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics."

Social Media 98

Social Media Metrics Media Startup 98

Startup Professionals Musings

MARCH 15, 2020

In fact, I believe the majority of true entrepreneurs are not interested in this new role, and jump ship quickly by hiring an experienced CEO or merging with another company, to start their next entrepreneurial effort. With a startup, everything is an experiment. Implement metrics and set objectives for every organization.

Startup 125

Startup Training Entrepreneur Organization 125

Startup Professionals Musings

JULY 9, 2018

In the classic book, “ Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer ,” top marketing consultant Carlos Hidalgo updates the old guidelines on how to set up demand generation processes, keep them current, and measure results. Understanding culture is paramount, but measuring results is even better.

Metrics 57

Metrics Demand Marketing Paramount 57

Startup Professionals Musings

OCTOBER 21, 2015

In a new book, “ Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer ,” top marketing consultant Carlos Hidalgo updates the old guidelines on how to set up demand generation processes, keep them current, and measure results. Understanding culture is paramount, but measuring results is even better.

Metrics 101

Metrics Marketing Demand Paramount 101

Startup Professionals Musings

MARCH 24, 2023

Every organization I get asked to help these days seems to realize that innovation is required on their part to survive and thrive in this age of constant change. They also want to know how they stack up to competitors. They also want to know how they stack up to competitors. Episodic innovative activity from a key sponsor.

Organization 111

Organization Activity Resource Examples 111

Startup Professionals Musings

MAY 30, 2022

According to one study a decade ago, only 45% of founders plan to exit after stage one, and my guess is that less than half the remainder survive the next stage in their own company. If you are one of the many entrepreneurs who aspire to get beyond the “art of the start,” there are some proven principles to follow.

Sales 147

Sales Metrics Guide Startup 147

Startup Professionals Musings

OCTOBER 22, 2022

Entrepreneurs and startups are big believers in innovation, but sometimes they forget that innovation must be continual to assure long-term success, rather than the one big-bang idea that initiated their journey. Stroh, which details the principles and metrics to follow for fostering innovation in any organization. by Patrick J.

Metrics 102

Metrics Startup Organization Demand 102

Startup Professionals Musings

JUNE 5, 2019

With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers. Big companies and small, from Amazon to Zappos, have set the bar high along the following lines: Business must be available when and where you are. The world has changed.

Customer 84

Customer Custom Company Companies 84

Both Sides of the Table

SEPTEMBER 10, 2021

I’m over-paying for every check I write into the VC ecosystem and valuations are being pushed up to absurd levels and many of these valuations and companies won’t hold in the long term. Today you have funders focused exclusively on “Day 0” startups or ones that aren’t even created yet. By definition?—?I’m dot-com bonanza.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

TechCrunch LA

SEPTEMBER 7, 2021

Created in 2014 and acquired by Dentsu in 2019, MuteSix was recommended to TechCrunch by Rhoda Ullmann, VP Consumer at Sense, a Boston-based startup building a home energy monitor. At the time, it was doing Facebook media buying for e-commerce companies. And then bit by bit, we grew the organization.

Commerce 211

Commerce Content Marketing Startup 211

Startup Professionals Musings

FEBRUARY 11, 2022

You don’t like it, millennials won’t put up with it, and current productivity levels at work continue to decline. She has lived and worked in five countries, and consulted with major corporations, as well as startups, in transforming their workplaces to be more productive as well as more satisfying. Sophie Wade.

Coach 132

Coach Satisfaction Startup Organization 132

Startup Professionals Musings

SEPTEMBER 1, 2019

According to one study a while back, only 45% of founders plan to exit after stage one, and my guess is that less than half the remainder survive the next stage in their own company. If you are one of the many entrepreneurs who aspire to get beyond the “art of the start,” there are some proven principles to follow.

Startup 97

Startup Sales Metrics Guide 97

Startup Professionals Musings

JULY 26, 2021

Good examples of startup focus before success include Google with their search engine, Facebook with friends networking, and Apple with personal computers. For larger and mature companies, the hard part seems to be giving up the familiar space that isn’t working so well anymore, so that you can focus on a new segment or opportunity.

Startup 154

Startup Resource Entrepreneur Metrics 154

Startup Professionals Musings

JUNE 17, 2020

It seems like every entrepreneur I meet these days is quick to proclaim themselves a visionary, expecting that will give more credibility to their startup idea, and improve their odds with investors. In reality, I’m one of the majority of investors who believe that startup success is more about the execution than the idea.

Startup 131

Startup Ideas Organization Entrepreneur 131

Startup Professionals Musings

MAY 11, 2019

You don’t like it, millennials won’t put up with it, and current productivity levels at work continue to decline. She has lived and worked in five countries, and consulted with major corporations, as well as startups, in transforming their workplaces to be more productive as well as more satisfying. Sophie Wade.

Company 78

Company Companies Coach Satisfaction 78

socalTECH

JULY 22, 2013

Encinitas-based ForwardMetrics has just taken $1M in a seed funding round, to help companies better conduct their strategic planning. The startup said that the new funding round brings its total raised to $1.75M. forwardmetrics forward metrics strategic planning software venture capital' READ MORE>>.

Seed Funding 252

Seed Funding Funding Metrics Venture Capital 252

Startup Professionals Musings

MAY 12, 2021

As a business adviser, I still see too many new venture founders who skimp on their marketing focus, or start too late. You really need to start marketing your solution before you even build it, to validate the need, and keep your focus on the features that customers really want and need.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

Startup Professionals Musings

OCTOBER 14, 2022

The key elements of leadership in a company, both individual and organizational, are less tangible, but very critical in setting a market value for investment, acquisition, or going public. For startups, the entrepreneur and founder is almost always the face of the company. Focus on talent and people growth.

Technical Review 129

Technical Review Funding Organization Coach 129

Startup Professionals Musings

MAY 3, 2023

The current surge of working remotely, driven by the pandemic and international freelancing, has challenged our thinking on collaboration and leadership, both within teams and outside, to other organizations. Start with ‘How are you?’ Leave it up to team members and leaders to decide what schedule works best for them.

Startup 113

Startup Summary Coach Metrics 113

Startup Professionals Musings

JULY 3, 2020

In the classic book, “ Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer ,” top marketing consultant Carlos Hidalgo updates the old guidelines on how to set up demand generation processes, keep them current, and measure results. Understanding culture is paramount, but measuring results is even better.

Marketing 174

Marketing Invest Demand Metrics 174

socalTECH

FEBRUARY 12, 2019

Andrew Peterson , the companys CEO, says the company is looking to hire up another 80 people here in the LA area. We caught back up with Andrew to hear about the company, its expansion plans, and what hes learned as a startup entrepreneur. Tell us a little bit about this round?

Startup 113

Startup Funding Technical Review Software Review 113

InfoChachkie

SEPTEMBER 15, 2011

Under the heading, “The Book On Bezos,” the callout lists ten actionable and impactful nuggets of startup advice. As discussed in Hiring Entrepreneurs, the impact of each new hire during your startup’s early days is tremendous. A mis-hire at the outset of your company can irreversibly alter the trajectory of your corporate culture.

Tips 279

Tips Startup Framework Customer 279

Startup Professionals Musings

MARCH 4, 2022

He lived the philosophy that companies must be paranoid in order to survive, and continually disrupt their own markets to prevent overrun by competition. Start small and move quickly to test new approaches that can be scaled up later, with an understanding that some will fail. Be proactive rather than reactive to market change.

Competition 148

Competition Metrics Demand Customer 148

Startup Professionals Musings

JANUARY 25, 2020

Entrepreneurs and startups are big believers in innovation, but sometimes they forget that innovation must be continual to assure long-term success, rather than the one big-bang idea that initiated their journey. Stroh, which details the principles and metrics to follow for fostering innovation in any organization. by Patrick J.

Startup 138

Startup Organization Demand Customer 138

Both Sides of the Table

NOVEMBER 8, 2011

Launchpad LA today announces it will accept applications for its third class of Los Angeles-based tech startups. We have significant VC commitments (listed below) – every entering company will get $50,000 in funding, mentorship from top VCs and successful entrepreneurs plus free office space. Each company will receive $50,000.

Venture Capital 287

Venture Capital Funding Startup GRP Partners 287

InfoChachkie

MARCH 9, 2019

Lesson: “To a contrarian like me, constant advice not to do something almost always starts me quickly down the risky, unpopular path.” Measure What Matters – The McDonald brothers were dogmatic about tracking metrics. Lessons: “That’s the problem with so many organizations around entrepreneurship.

Startup 100

Startup Netflix Entrepreneur Metrics 100

Startup Professionals Musings

JANUARY 25, 2023

No matter how well your business seems to have worked for you up to this point, you can be certain that it will need to be heavily transformed for tomorrow’s new world-wide economy and no industry sector boundaries. Transforming your organization for the new global economy requires perseverance and long-term thinking.

Outsource Development 140

Outsource Development Outsource Startup Metrics 140

Startup Professionals Musings

FEBRUARY 17, 2019

Within the startup realm, there is a big difference between having an innovative product versus an innovative business. Some startups have a new technology, but stick to a tried-and-true business model. The most competitive startups do both, all the time and every time. The only sustainable competitive advantage is creativity.

Company 90

Company Companies Competition Netflix 90

Startup Professionals Musings

APRIL 27, 2022

It’s always been tough to start a new business, even when the bottom line was just making a profit to stay alive. The real challenge with the triple bottom line is that these three separate accounts cannot be easily added up. How does any entrepreneur define the right balance, and then measure their performance against real metrics?

Startup 110

Startup Entrepreneur Capital Examples 110

SoCal CTO

JANUARY 26, 2010

I’ve been having discussions with several people recently about the role of the CTO (Chief Technology Officer) in very early stage companies. In December 2007, I described how I commonly take on an Acting CTO Role in a Start-up. I used an image from Roger Smith that describes the varying roles of a CTO as the company matures.

Fractional CTO 225

Fractional CTO CTO CTO Hire CTO Coach 225

Startup Professionals Musings

SEPTEMBER 22, 2021

Unfortunately, most of us don’t have enough resources to bootstrap our own startups, so we are completely dependent on investors to help turn great ideas into great businesses. Your story should include childhood initiatives, industry organization leadership roles, and online influencer organizations that you support.

Ideas 140

Ideas Entrepreneur Equity Resource 140