Startup Professionals Musings

DECEMBER 22, 2021

As I talk to many of you in my role as business advisor, I still often hear the concern for maximum return to the business and stakeholders, more than a passion for sustainably enriching the lives of your customers and team. This applies to your own team, as well as customers. Make every customer experience memorable.

Customer 114

Customer Custom Satisfaction Metrics 114

Berkonomics

JULY 27, 2023

That’s how you would feel if you ran your company without a dashboard containing relevant metrics that drive your company. and great, relevant metrics? Email readers, continue here…] Metrics should be created by you and your managers to measure near real time progress of your enterprise. The post Go ahead!

Metrics 156

Metrics Screening Email Customer 156

socalTECH

SEPTEMBER 3, 2019

Our interview today is with Amos Schwartzfarb , the author of Sell More Faster: The Ultimate Sales Playbook for Start-Ups , which comes out tomorrow, Wednesday. We caught up with Amos to learn about his new book, and to gain some tips for startup entrepreneurs on how to figure out when you're actually ready to scale your sales team.

Sales 113

Sales Startup Custom Development Framework 113

Startup Professionals Musings

DECEMBER 17, 2013

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Customer loyalty and retention.

Metrics 100

Metrics Technical Review Sales Customer 100

Startup Professionals Musings

APRIL 21, 2023

In my experience, finding real innovation in existing company environments is even tougher. It starts with a vision, but benefits quickly from a structured process of idea generation, evaluation, prototyping, customer feedback, and success metrics. From time to time, include customers and sales members in ideation sessions.

Coach 137

Coach Metrics Competition Ideas 137

Both Sides of the Table

NOVEMBER 2, 2010

This is part of a series on sales & marketing. I previously covered how early phase sales teams should be “evangelical&# and consultative in nature. The first post on scaling sales dealt with “aiming&# your sales teams – making sure they were focused on the right opportunities.

Sales 289

Sales Startup Training Pricing 289

InfoChachkie

SEPTEMBER 23, 2013

Pilot agreements are provisional contracts under which companies can assess the veracity of a potential, long-term relationship. The “go / no go” structure of such contracts effectively allows big companies to defer their ultimate decision of whether or not they want to work with the startup until after the Pilot is completed.

Sales 215

Sales Outsource Development Metrics Resource 215

InfoChachkie

AUGUST 22, 2016

The Most Important Metric. Near the conclusion of our discussion, I asked each CEO to name any non-obvious metrics by which they guide their businesses. He started by stating, “We track customer success.” In other words, are we measure whether or not we are truly making our customers more successful.”.

Customer 100

Customer Custom Cornerstone OnDemand Metrics 100

Startup Professionals Musings

JULY 9, 2018

Selecting the right sales channels is one of the first strategic decisions that every startup faces. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. Understanding culture is paramount, but measuring results is even better. Lead-stage content performance.

Metrics 57

Metrics Demand Marketing Paramount 57

Startup Professionals Musings

NOVEMBER 14, 2012

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Customer loyalty and retention.

Metrics 106

Metrics Startup Sales Statistics 106

Startup Professionals Musings

OCTOBER 21, 2015

Selecting the right sales channels is one of the first strategic decisions that every startup faces. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. Understanding culture is paramount, but measuring results is even better. Lead-stage content performance.

Metrics 101

Metrics Marketing Demand Paramount 101

Startup Professionals Musings

MAY 30, 2022

According to one study a decade ago, only 45% of founders plan to exit after stage one, and my guess is that less than half the remainder survive the next stage in their own company. Switch your attention from product development to sales. Managing business growth is more than metrics. Optimize the total customer experience.

Sales 147

Sales Metrics Guide Startup 147

Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Long-term sales. Owned media.

Marketing 127

Marketing Framework Social Media Media 127

Both Sides of the Table

JULY 21, 2014

And as I always assert, “Great companies are built in downturns. It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. And it’s when mediocre companies get pulverized.” I remember, for example, when business intelligence swept through companies globally.

Marketing 354

Marketing Case Study Metrics Sales 354

Berkonomics

JANUARY 13, 2010

That’s how you would feel if you ran your company without a dashboard containing relevant metrics that drive your company. Metrics should be created by you and your managers to measure near real time progress for your enterprise. These measures of progress must be fresh and meaningful. Positioning.

Metrics 159

Metrics Screening Email Customer 159

Startup Professionals Musings

JULY 25, 2020

In my experience, finding real innovation in existing company environments is even tougher. It starts with a vision, but benefits quickly from a structured process of idea generation, evaluation, prototyping, customer feedback, and success metrics. From time to time, include customers and sales members in ideation sessions.

Coach 144

Coach Metrics Social Network Competition 144

Startup Professionals Musings

JULY 3, 2020

Selecting the right sales channels is one of the first strategic decisions that every startup faces. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. Understanding culture is paramount, but measuring results is even better. Lead-stage content performance.

Marketing 174

Marketing Invest Demand Metrics 174

Tech.Co

NOVEMBER 28, 2022

Currently, TikTok relies heavily on digital advertising to bring in revenue, although this has not been as reliable of a profit stream in recent months as it has previously and is forcing the company to look for alternative ways to make money. By some metrics, certainly not. A Mountain to Climb.

Social Media 151

Social Media Startup Commerce News 151

Startup Professionals Musings

AUGUST 15, 2022

Facebook has created an environment where millions of people can hold billions of conversations with people and companies, transforming how people expect to interact with each other and the world. There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements.

Startup 126

Startup Social Media Entertainment Metrics 126

Startup Professionals Musings

JULY 22, 2013

Most struggle with the idea and practice of marketing and sales, and see these as a necessary evil, if even required. A great resource for all is a new book by Drew Williams and Jonathan Verney, “ Feed the Startup Beast: A 7-Step Guide to Big, Hairy, Outrageous Sales Growth.” Focus your resources to convert prospects to customers.

Sales 105

Sales Startup Metrics Customer 105

Both Sides of the Table

OCTOBER 10, 2011

The remainder of this article will deal with this decision but it comes down to the different economics of DVD rentals due to “ the first sale doctrine ” which gives Netflix a complete library of films and the fact that the first-sale doctrine doesn’t apply to digital downloads. No, probably not. ”).

Netflix 287

Netflix Customer Custom Pricing 287

Startup Professionals Musings

AUGUST 27, 2023

Everyone in the company must adopt the principles of customer-first focus, agility in responding to change, and constant innovation to improve your processes as well as the solution. Measure progress through metrics on sales, revenue, and penetration. Seek customer feedback on ways to improve value and satisfaction.

Customer 91

Customer Custom Marketing Startup 91

Startup Professionals Musings

AUGUST 21, 2021

In my experience, less than half of founding entrepreneurs even aspire to stay and scale their company. Switch your focus from product development to sales. Explosive growth to an enterprise normally requires a scalable sales model, a well-documented process with incentives, training, and metrics for tracking and management.

Startup 151

Startup Course Sales Entrepreneur 151

Startup Professionals Musings

JANUARY 6, 2021

Every new business I know dreams of building momentum in their business, where growth continues to increase, customers become your best advocates, and employee motivation is high. Unfortunately, with limited resources, this isn’t possible, and it frustrates customers and the team. Focus first on finding more of the right customers.

Technical Review 160

Technical Review Technical Advisors Startup Mentor 160

socalTECH

MAY 17, 2019

Loo--who was the very first employee at ServiceNow--explains what that means, and why companies use the startup's software. The company is all about data solutions which combine meaningful application frameworks together. I have been in IT service management for over 30 years, at companies even before ServiceNow.

SaaS 113

SaaS Startup Customer Custom 113

Startup Professionals Musings

OCTOBER 13, 2021

For example, a few years ago, the company Beepi had a vision to build a new market for buying and selling used cars, but became overly focused on fundraising to grow fast, and ignored many customer complaints. Obsessive sales – must meet revenue goals. Hypermetricemia – metrics for everything.

Metrics 133

Metrics Product Yahoo Examples 133

socalTECH

JANUARY 5, 2009

Los Angeles-based Image Metrics (www.image-metrics.com) recently landed a $6.5M, Series B funding round for the firm's facial animation products. Mike Starkenburg: The company was founded in 2000, and was started in Manchester, UK, by a handful of computer vision specialists. How did a company started in the UK end up here?

Metrics 100

Metrics Startup Sales Newsletter 100

Startup Professionals Musings

OCTOBER 18, 2023

As a mentor to many entrepreneurs, I also encourage an entrepreneur exit focus early, and I really like the specific steps outlined in the classic book, “ Exit Signs ,” by Pamela Dennis, who has helped companies through this critical transition for decades. Running a mature company is totally different from running a startup.

Startup 99

Startup Entrepreneur Metrics Acquisition 99

TechCrunch LA

NOVEMBER 5, 2021

billion two years ago and is expected to double by 2027, attracting startups, like alternative meat food tech company AKUA , that aim to solidify a prominent place in the up-and-coming industry. million seed round, led by Vibrant Ventures, to give the company $5.4 The global meat substitute market was valued at $4.51

Startup 191

Startup Los Angeles Sample Funding 191

Both Sides of the Table

MAY 14, 2018

I know all of this because every VC knows this because we’ve all either funded companies that have marketing technology or we’ve seen a pitch with a company that does this. Your deck should be so good that a VC asks you for permission to show it to his or her portfolio companies. What should not be in your deck?

Funding 239

Funding Venture Capital IP Email 239

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Long-term sales. Owned media.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

JUNE 18, 2023

I realized a while back that creating a new company for the first time is a lot like whipping up a great dinner entree for the first time – you need a recipe, even though it may look simple. If you can’t identify customer interest, it doesn’t matter how good your product is. Don’t be afraid to test your ultimate entree on customers.

Startup 112

Startup Coach Metrics Marketing 112

Startup Professionals Musings

MARCH 18, 2020

It’s important to note slippage indicators, including less internal feedback on requirements to fight competitors, and more focus inward than outward on customers needs and trends. Assess many change initiatives have come to fruition from your team, visit a couple of key customers and listen for future needs, and study your newest competitor.

Metrics 122

Metrics Training Satisfaction IBM 122

Startup Professionals Musings

SEPTEMBER 1, 2019

According to one study a while back, only 45% of founders plan to exit after stage one, and my guess is that less than half the remainder survive the next stage in their own company. Switch your attention from product development to sales. Managing business growth is more than metrics. Optimize the total customer experience.

Startup 97

Startup Sales Metrics Guide 97

Startup Professionals Musings

MAY 12, 2021

If customers don’t know you exist, you can’t solve their problem, they won’t buy. Getting customer attention often takes more innovation today than solving the tough technical problems. Talk to real live customers in addition to marketers. Networking is all about marketing yourself and your company.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

Startup Professionals Musings

DECEMBER 12, 2022

As a business advisor, I have too often seen technical entrepreneurs get a product or service off the ground with ease, but then struggle mightily when their business reaches a couple of million in annual sales, or the employee count grows beyond a handful. Implement metrics and set objectives for every organization.

Startup 137

Startup Training Entrepreneur Organization 137

Startup Professionals Musings

JANUARY 9, 2021

As a mentor to many entrepreneurs, I also encourage an entrepreneur exit focus early, and I really like the specific steps outlined in the classic book, “ Exit Signs ,” by Pamela Dennis, who has helped companies through this critical transition for decades. Running a mature company is totally different from running a startup.

Startup 173

Startup Entrepreneur Metrics Acquisition 173