socalTECH

SEPTEMBER 10, 2013

Los Angeles-based Spreeify , the developer of social marketing software headed by Ruben Dua, is launching a new social marketing product it calls Social Swag this week. The company said its site helps run campaigns offering promotional items for people to discover, share, and win. READ MORE>>.

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Social Media Media Product Sites 204

Startup Professionals Musings

MAY 10, 2019

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

Social Media 99

Social Media Media Tool Startup 99

Startup Professionals Musings

MARCH 9, 2019

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. With social media, it is also important to identify how many people see your message as remarkable.

Social Media 98

Social Media Media Metrics Satisfaction 98

socalTECH

SEPTEMBER 7, 2011

Los Angeles-based BackAtYou.com , a new startup headed by former SodaHead.com founder Michael Glazer, launched itself Wednesday, saying it is providing a self-service platform to help business owners and marketers to create, launch, and analyze social media marketing campaigns and promotions.

Social Media 206

Social Media Media Marketing Los Angeles 206

Berkonomics

JANUARY 14, 2016

You may not know that you have access to many “free” sources of social media contacts to help you in your marketing effort. These are all verified contacts, in each case having accepted your invitation, and resolving the issue from the mass mailing companies such as Constant Contact or Mail Chimp as to their opt–in status.

Social Media 120

Social Media Media Email Content 120

socalTECH

JULY 30, 2013

Bottlenose , a brand new startup in social media analytics, has raised $3.6M The company said the funding round was led by ff Venture Capital, and also included Lerer Ventures, Transmedia, Advancit, as well as other leading funds and angel investors. in a Series A funding round.

Social Media 174

Social Media Media Social Network Venture Capital 174

Tech.Co

SEPTEMBER 28, 2017

At any rate, companies would be smart to take full advantage of this marketing trend. We think a good place to start with this topic is on the subject of social media. Social media is popular. Using video for social media marketing is a powerful tool for building your brand and reaching your clients.

Social Media 99

Social Media Media Tips Screening 99

SoCal CTO

MARCH 30, 2010

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition. Call it relationship inflation.

Social Media 179

Social Media Media Social Network Networking 179

socalTECH

OCTOBER 5, 2011

Sharpening its focus on the electronic discovery market, Pasadena-based X1 , the enterprise search tools provider backed by Idealab, has split out a new company called X1 Discovery , headed by John Patzakis, the former President of eDiscovery at X1.

Social Media 182

Social Media Media Idealab Software Review 182

Eric Greenspan

MAY 9, 2013

When you want my help, ask, in a message. About me: I’m a dad, a social research marketer, customer service champion, closet chef, TEDster. I began my career at IBM and over the past 20 years have built several companies from the “third bedroom” that all have one thing in common: “mind blowing customer service!

Social Media 117

Social Media Media IBM IBM 117

socalTECH

MAY 10, 2013

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations. When you say social media, what does that encompass for you now--Twitter, or beyond just Twitter?

Social Media 237

Social Media Advertising Media Metrics 237

socalTECH

JANUARY 4, 2011

San Diego-based ShowUhow , which develops video-based sales and product information for online retailers and manufacturers, said today that it has added a suite of social media integration features for the firm's offering. ShowUhow is venture backed by Syncom Ventures, and raised a round of capital back in August. READ MORE>>.

Social Media 162

Social Media Media Sites San Diego 162

Startup Professionals Musings

APRIL 4, 2015

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Top social networks are Facebook (1.2 billion users).

Social Media 108

Social Media Media Startup Tips 108

SoCal Tech Calendar

NOVEMBER 10, 2011

Wednesday, November 16, 2011 -- Social Media for Social Good. We're teaming up with Non Profit Effect for our panel on how social good companies including TOMS, Movember, Drop in the Bucket, and City Year work with their strategic partners to leverage digital marketing and social media for social good.

Social Media 100

Social Media Media Tips Tool 100

socalTECH

MARCH 24, 2021

Los Angeles-based Worth Network, a new software startup, is aiming to help marketers reach more consumers via organic Instagram posts, the company said today. The company says it has built software that identifies a brand's best customers on social media and converts them to marketers by paying them to post organic Instagram stories.

Networking 203

Networking Marketing Social Media Organization 203

socalTECH

APRIL 16, 2010

Break Media said that Apogee Media Network will focus on customer acquisition, email marketing, and social media for advertisers, on a CPA-basis. Among other services, Break said that Apogee will help companies build their own internal email database, develop their Facebook Fan base, and create a Twitter following.

Social Media 230

Social Media Media Marketing Advertising 230

socalTECH

MAY 20, 2014

Venice, California-basd Epoxy --which was built by former executive from Team Downey--has launched a brand new set of tools aimed at helping online video creators use social media, and also disclosed a funding round. The company did not provide other details on the funding round. READ MORE>>.

Downey 207

Downey Tool Bertelsmann Help 207

TechCrunch LA

DECEMBER 16, 2019

Mining that same well of a demand for whodunnits, a roughly one-year-old Los Angeles-based startup called Solve has raised $20 million in financing to update the genre for a new generation of media consumers. All of the major internet-age media companies had their own mobile strategies. ” . .

Social Media 131

Social Media Media Startup Mobile 131

Startup Professionals Musings

MARCH 12, 2017

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. With social media, it is also important to identify how many people see your message as remarkable.

Social Media 69

Social Media Media Metrics Satisfaction 69

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.

Social Media 214

Social Media Customer Custom Media 214

Tech.Co

NOVEMBER 28, 2022

TikTok is struggling to make a dent in the world of US and European ecommerce , and has now enlisted the help of a number of startups to try and reverse that trend and bring the Live Shopping craze sweeping Asia to other markets. Get the latest tech news, straight to your inbox. TikTok Teams Up With Ecommerce Startups.

Social Media 145

Social Media Startup Commerce News 145

Startup Professionals Musings

SEPTEMBER 19, 2021

In fact, only 100 of the 10,000 multimillion-dollar consumer companies around the world can claim to be an “apostle brand” – one that inspires enduring trust, loyalty, and endorsement. Your startup needs to use blogs and social media to establish interactive relationships early. Take giant leaps rather than timid steps.

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Company Companies Startup Customer 152

socalTECH

JUNE 8, 2012

Did you ever wish you had a more visual, easy to use way to identify which of your social media posts on Facebook are getting the most interest from your friends and others? A new service, Likeabilitee , is looking to do just that, by plotting your social media activity against an easy to use, visual interface.

Help 187

Help Social Media Tool Media 187

socalTECH

AUGUST 6, 2012

At least six, Southern California companies -- Nimble , ParkMe , Quarterly , Beachmint , Chromatik , and Dollar Shave Club -- have been named as one of Entrepreneur Magazine's 100 Brilliant Companies list today, a healthy share of the publication's annual look at the best ideas, hottest industries, and innovators. READ MORE>>.

Dollar Shave Club 231

Dollar Shave Club Southern California Entrepreneur Company 231

Startup Professionals Musings

MAY 5, 2013

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics."

Social Media 102

Social Media Media Entrepreneur Metrics 102

Tech Coast Venture Network

MAY 5, 2010

While social media is a hot topic for individuals and businesses, you would be surprised to learn that some businesses and individuals are simply avoiding even checking it out. There are different resources that can help you figure out what social media is all about. Some companies simply don’t care.

Social Media 100

Social Media Media Education Organic Search 100

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 106

Social Media Media Startup Social Network 106

Tech Zulu Event

MAY 19, 2016

While social media can be a powerful way for businesses to interact with audiences, there are many costly mistakes that can be made in this area. Hardly a week goes by without hearing about a scandal or faux pas made by a company on Twitter, Facebook or Instagram. If you’re on social media, sooner or later you will be attacked.

Social Media 56

Social Media Media Entrepreneur Content 56

Startup Professionals Musings

JULY 11, 2013

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

Social Media 99

Social Media Customer Custom Media 99

Startup Professionals Musings

DECEMBER 6, 2012

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

Social Media 91

Social Media Customer Custom Media 91

socalTECH

JUNE 9, 2021

Santa Monica-based Luxury Travel Hackers said today that it has launched a new company, focused on helping the "mobile millennial" book "influencer-curated" trips via social media, with a seed funding. Mangas is now on the company's board of directors.

Seed Funding 113

Seed Funding Social Media Funding Santa Monica 113

socalTECH

JUNE 8, 2012

Did you ever wish you had a more visual, easy to use way to identify which of your social media posts on Facebook are getting the most interest from your friends and others? A new service, Likeabilitee , is looking to do just that, by plotting your social media activity against an easy to use, visual interface.

Help 162

Help Social Media Tool Media 162

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” A business profile starts with a business account using your company logo as your picture (avatar), rather than your photo or a picture of your cat.

Social Media 115

Social Media Media Startup Social Network 115

SoCal Tech Calendar

OCTOBER 9, 2009

Thursday, October 15, 2009 -- Working with Traditional and Social Media. This is an interactive public relations workshop focused on both traditional and social media. Working with Traditional and Social Media to Help Your Company Stand out From the Crowd 3. Achieve Pitch Writing Success.

Social Media 100

Social Media Media Journal Writing 100

SoCal Tech Calendar

JANUARY 19, 2011

Tuesday, January 25, 2011 -- CommNexus Presents:Managing a Crisis in the Age of Social Media. From real time Twitter updates, to eyewitness news to iReports, how media outlets source and broadcast stories has changed as well. In the era of social media, a crisis can start anywhere and can quickly spread everywhere.

Social Media 100

Social Media Media Tips News 100

Startup Professionals Musings

JUNE 29, 2022

The days are gone when you could hide behind the company brand. I recommend that you get more visible at industry conferences and on social media. Personal branding is how we market ourselves to others, and is very important in this Internet age.

Help 130

Help Mentor Paramount Technical Review 130

SoCal Tech Calendar

JANUARY 24, 2011

Tuesday, January 25, 2011 -- Managing A Crisis In the Age of Social Media. From real time Twitter updates, to eyewitness news to iReports, how media outlets source and broadcast stories has changed as well. Walk away with tips and actionable insights that can help you prepare for the unexpected. See [link] (more)

Social Media 100

Social Media Media News Tips 100