Remove Company Remove Metrics Remove Sales Remove Training
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Scaling Sales: Arming & Aiming – Objection Handling

Both Sides of the Table

This is part of a series on sales & marketing. I previously covered how early phase sales teams should be “evangelical&# and consultative in nature. The first post on scaling sales dealt with “aiming&# your sales teams – making sure they were focused on the right opportunities.

Sales 289
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10 Keys To Real Innovation In Your Next New Business

Startup Professionals Musings

In my experience, finding real innovation in existing company environments is even tougher. It starts with a vision, but benefits quickly from a structured process of idea generation, evaluation, prototyping, customer feedback, and success metrics. Training and coaching. Innovation is not a random walk into the unknown.

Coach 137
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8 Ways To Ensure Customer Interactions Are Memorable

Startup Professionals Musings

For example, I commonly see metrics to keep track of revenue per employee, overtime, and absenteeism, but I don’t often see measures of overall customer satisfaction with individual employees. Provide training, tools, and required decision authority. Incentives should be a combination of metrics and recognition to highlight results.

Customer 147
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10 Steps To Second Stage Success For Your New Venture

Startup Professionals Musings

According to one study a decade ago, only 45% of founders plan to exit after stage one, and my guess is that less than half the remainder survive the next stage in their own company. Switch your attention from product development to sales. Managing business growth is more than metrics. Optimize the total customer experience.

Sales 147
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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

And as I always assert, “Great companies are built in downturns. And it’s when mediocre companies get pulverized.” I remember, for example, when business intelligence swept through companies globally. When markets start to turn shelfware companies are the quickest to die. It’s when the game slows.

Marketing 354
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How Modern Companies Have Redefined Customer Support

Startup Professionals Musings

Too many business owners still think of “ customer support ” as an after-sale process to rectify customer problems with completed transactions. Big companies and small, from Amazon to Zappos, have set the bar high along the following lines: Business must be available when and where you are. The world has changed.

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7 Stages In The Evolution Of A Startup To A Business

Startup Professionals Musings

As a business advisor, I have too often seen technical entrepreneurs get a product or service off the ground with ease, but then struggle mightily when their business reaches a couple of million in annual sales, or the employee count grows beyond a handful. Implement metrics and set objectives for every organization.

Startup 137