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Why Focusing on Only One Buyer Will Lose You Sales

Both Sides of the Table

This is part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. We developed this at our first company and called it PUCCKA – the overall methodology is described here. Unique Selling Proposition. Compelling Event. The enemy is against you.

Sales 321
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6 Keys To New Business Growth From Global Opportunity

Startup Professionals Musings

Foreign markets typically have less information available and more variability in sales estimates, which is a setup for failure. The potential for large currency swings may change the way you need to manage transactions, specify contract terms, and project futures. Do more local homework and validate cautiously.

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How to Configure Your Startup Team

Both Sides of the Table

I am fond of quoting that about 70% of my investment decision of an early-stage company is the team. How you build out your team in the first few years can have a huge impact on the trajectory of your company. So I naturally spend much time with the companies in which I invest helping them: recruit. figure out roles.

Startup 388
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When Should You Allow Exclusivity in Deals?

Both Sides of the Table

So that we’re speaking the same language I would define “exclusive” as a period in which your company is prohibited from doing business with certain customers or business partners, which is why many incorrectly assume this is necessarily bad. Why Exclusivity Matters to Your Customers or Business Development Partners.

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6 Expansion Realities To Penetrate Worldwide Markets

Startup Professionals Musings

Foreign markets typically have less information available and more variability in sales estimates, which is a setup for failure. The potential for large currency swings may change the way you need to manage transactions, specify contract terms, and project futures. Do more local homework and validate cautiously.

Marketing 134
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How Great, Operationally-Focused CFO’s Can Transform Your Business

Both Sides of the Table

What I love about my job is getting to see teams of super-early-stage companies develop ideas that while raw have potential to make an impact on the market. Clearly the founders and senior executives of a company are the most valuable resources and their time should be maximized on the most valuable tasks.

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Want to Know the Difference Between a CTO and a VP Engineering?

Both Sides of the Table

I recently did a post for startups on understanding sales people. The CTO / Lead Architect - If you want to build a great technology company, you’ll need a “rockstar&# engineering lead. So I believe that every great technology startup has the technology visionary inside the company. What makes a great tech team?

CTO Hire 400