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8 Tactics To Make Service Your Competitive Advantage

Startup Professionals Musings

Train them fully, give them authority, make them accountable, and tie their pay to customer satisfaction. It must be understandable, written down, and verifiable, with regular measurements and metrics to make it real, benchmarked against the competition. A well-designed service delivery process will make you easy to do business with.

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Maintain Your Startup Motivation While Working Harder

Startup Professionals Musings

New business models that provide an ongoing revenue stream, or a secondary stream from advertising, raise your margins and can give you some additional satisfaction. Watch that patent provide a real barrier to competitive entry. This may also be the moment when you get your first big acquisition offer, rather than a clone appearing.

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Balance Your Focus Between Passion And Perspiration

Startup Professionals Musings

New business models that provide an ongoing revenue stream, or a secondary stream from advertising, raise your margins and can give you some additional satisfaction. Watch that patent provide a real barrier to competitive entry. This may also be the moment when you get your first big acquisition offer, rather than a clone appearing.

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7 Ways Your People Skills Are The Key To Your Success

Startup Professionals Musings

If your forte is a service, like consulting or web site design, it’s harder to find guidance on what will get you funded, and how you can scale your business. With services, scaling the business often implies cloning yourself, since you are the intellectual property and the competitive advantage. Capture your “secret sauce.”

Startup 111
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8 Keys To Turning Your Company Into One That Matters

Startup Professionals Musings

How to do this right is illustrated well in a classic book, “ Matter: Move Beyond the Competition, Create More Value, and Become the Obvious Choice ,” by Peter Sheahan and Julie Williamson, PhD. Assemble the best team to assimilate and design what is needed.

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7 Success Factors When Your People Are The Solution

Startup Professionals Musings

If your forte is a service, like consulting or web site design, it’s harder to find guidance on what will get you funded, and how you can scale your business. With services, scaling the business often implies cloning yourself, since you are the intellectual property and the competitive advantage. Capture your “secret sauce.”

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6 Keys To Creating An Impressive Purchaser Experience

Startup Professionals Musings

As a popular strategist in the areas of customer experience design and innovation, Webb knows. If you are looking for a lasting competitive advantage, I recommend that you follow the steps outlined here to create experiences that your customers crave. The result is that an average business can spiral quickly into the ground.

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