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Why Your Marketing Campaign Sucks

Both Sides of the Table

.” Here’s what I mean … Let’s start with what it takes for a journalist to want to write a story. Do I have an “angle” from which to write the story (first company to do X, company does biggest X, consumer behavior is doing X)? One of the masters of this in the startup technology world is Flurry.

Marketing 389
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Trade Show Guerilla Marketing – Booth Babes With Beards

InfoChachkie

I always enjoy a great guerilla marketing story, such as TestFlight’s use of T-shirts and Tacos to gain Steve Jobs’ attention at Apple’s 2011 developers’ conference. Thus, I was inspired when I heard about the impact collaboration-in-the-cloud innovator Central Desktop made at the April 2012 San Francisco ad:tech conference.

Marketing 209
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How to Build Online Relationships into Meaningful Networks

Both Sides of the Table

I often find somebody at a conference will say “I comment on your blog from time-to-time.” I write lots of people on Twitter. This can be at a conference, via an intro from a mutual friend or similar. You don’t necessarily need to spend 45 minutes standing by them at a conference. ” Crickets.

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8 Ways That Blogging Will Kickstart Your Startup

Startup Professionals Musings

Develop an efficient and effective writing style. Blogs are a great way for potential business partners to find each other, and build a social media relationship before getting into the hard negotiations of who gets how much. Your reach with a blog is much broader than traditional business networking channels and industry conferences.

Blogging 110
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Coincident.TV Is “CREATE”-ing Second Screen Transmedia Producers Out Of Everyone [Beta Invites]

Tech Zulu Event

Hours after the panelists debated the future of content distribution at the Silicon Beach @ USC conference, across campus at the Annenberg Innovation Lab a remarkable product demo was taking place by Coincident.TV. Each of these platforms represents a variety of “screens” to view from. People are not simply watching the TV anymore.

Screening 109
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CapLinked Raise $1.6m Series A Round & Appoint Adam Sroka As VP Technology

Tech Zulu Event

LA based CapLinked , a cloud-based business transaction platform yesterday raised $1.6 CapLinked is changing this with our intuitive and easy-to-use platform.”. 25 Years of Writing Code. He helped develop an airline tracking system for Homeland Security and is an organizer of the Agile Open SoCal conference.

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How Early-Stage Startups Can Prepare for Their Big Break

Tech.Co

This is the startup epicenter of CES 2018, where over 900 startups from around the world showcase their latest innovation to over 170,000 people including distributors, investors, leaders, analysts, media and potential partners looking for the next big thing. Get Your Playbook Together. Add Mentors to Your Roster.

Startup 87