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EdgeCast Networks Wins Atlantic Media

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Santa Monica-based content delivery network provider EdgeCast Networks said Thursday that it is providing its services to publisher Atlantic Media. edgecast networks atlantic media content delivery network publishing' Financial impact of the deal was not disclosed. READ MORE>>.

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Vertical Networks Acquired By Whistle

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Santa Monica-based Vertical Networks , a "mobile-first" content studio which was backed by Snap , has been acquired by New York-based entertainment and sports media company Whistle. Vertical Networks was founded by Elisabeth Murdoch. Both Veritlca Networks and Whistle develop content for Snap.

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Jukin Media Names CFO, CPO

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DeMartino was previously at Caesar's Interactive Entertainment and Playtika Santa Monica, and Reut was previously at Onestop Internet. The company said it has named Mike DeMartino as Chief Financial Officer, and Anton Reut as Chief Product Officer & Executive Vice President of Operations.

Media 113
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Tastemade: Our Content Better Than Ads

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Santa Monica-based food show producer Tastemade , the venture-backed Youtube show developer, said that it has conducted a brand research study, which finds that brands that integrate into content do far better with viewers than those who use typical advertising. READ MORE>>.

Content 100
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Rubicon Project Powers Glam Media

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Santa Monica-based Rubicon Project , the online advertising exchange operator, is powering female content network Glam Media , Glam Media said Tuesday. Glam Media said it is using REVV Connect, Rubicon Project's real time advertising trading platform as part of an invite-only, premium ad marketplace.

Media 145
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H Code Snags New Investment Round

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Santa Monica-based H Code, which provides digital advertising services to the Hispanic market, said Monday afternoon that the company has received a new, capital investment. The funding came from private equity investor Falfurrias Capital Partners (FCP), which invests in growth-oriented, middle-market companies.

Invest 113
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Demand Media Expands Into Online Learning, Buys Creativebug

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Santa Monica-based Demand Media said this morning it has expanded into the online learning market, and has acquired Creativebug , an online site which provides educational videos around art and carft instruction. Financial details of the acquisition were not disclosed. The firm was based in San Francisco. and up per course).

Demand 185