socalTECH
JUNE 30, 2011
However, if we were just providing clicks, using the CPC model, they wouldn't be affected. It might be that we'll be able to enter into CPC relationships with some of those advertisers, in which case the law will not apply. Thanks for helping to illuminate the issue here, and good luck. But, it certainly is a real possibility.
socalTECH
FEBRUARY 16, 2010
Noah Auerhahn: ExtraBux helps consumers get the lowest prices online, by integrating online discounts into a comparison shopping engine. If you look at all the other guys, they're all about moving traffic, buying traffic at the lowest CPC, and selling it at the highest CPC. Noah, thanks for the interview.
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socalTECH
JUNE 28, 2013
To figure that out, they started building tools to help them sort out Beachmint''s advertising efforts. You can use it for anything, to do marketing attribution, for CPC, for social marketing, and internal campaigns and programs. They decided to take what they learned there, to create CampaignEQ (www.campaigneq.com).
Both Sides of the Table
FEBRUARY 21, 2010
By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. further down the sales funnel from CPC advertising where you pay for a click but still need to convert on your own).
Startup Professionals Musings
JULY 10, 2015
It helps to understand how online advertising really works. For the advertiser, this is the cost-per-click (CPC) model. While you are doing all this work, of course, you need deep pockets to fund all your efforts, content and growing website hosting fees.
socalTECH
DECEMBER 15, 2010
We help web publishers make more money out of advertising. One, is we give them software--known as an ad server--which helps them manage different ad streams they have. The software helps them manage all of that, so that they can target campaigns, optimize ads, and report out in different ways. That helps us in many cases.
socalTECH
MARCH 4, 2010
It's pretty typical in the life of a startup, where we've proven we have a product people like, and use and demand, and can scale, and we did a pretty effective job of learning about advertising and making revenues off high yielding, CPC advertising. I offered to bring in pizza and stay late one night to help, and was expecting 10-12 people.
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