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Customer Validation - 33 Great Articles

SoCal CTO

His basic point was: If someone, including me, tells you something isn’t a great idea and there’s no market for it there are only two acceptable responses. I’m going to take that thought out into the field and validate it with my customers." Customer Validation 101. Beware of Mentors. Either: "That’s interesting.

Customer 227
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Interview With Startup Boost, Matt Stodder and Blake Caldwell

socalTECH

What is Startup Boost , and how is it looking to help early stage startups in Los Angeles? It's a term to help people understand that we're here to help companies get ready to scale. We do that by galvanizing the community to help out. They're willing to give their time, a few hours a week, to help out startups.

Startup 172
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How Startups Can Figure Out Sales: Amos Schwartzfarb, TechStars

socalTECH

I was a sales person at HotJobs, but after we went public I helped open up an office in Los Angeles, and lived in Los Angeles for eight years. The, I moved back to LA and helped build out our strategic account management and our strategic sales team for HotJobs. It is a playbook. Amos Schwartzfarb: Very often.

Sales 113
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StartupRoar - Great Content for Startups

SoCal CTO

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others. The site aggregates content but doesn't own it or try to copy it.

Content 175
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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

It’s what I call “ the evangelical phase ” of a company in which you’re out trying to persuade customers that a product you’ve designed is going to meet their needs better than other solutions on the market. In my journey to better understand the sales process, my management team and I developed a sales methodology.

Sales 393
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How Investors Think About Valuation of Pre-Revenue Startups

SoCal CTO

A lot of my time is spent helping early-stage companies get to proof points so that they can raise capital. Size of target market $100M is okay. Interesting that they don't need to see really large markets. - > $100 million (will require significant additional funding). What are they really looking for? is a requirement.

Startup 198
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ServiceTitan is LA’s least likely contender to be the next billion-dollar startup

TechCrunch LA

Located at the southeastern tip of the San Fernando Valley, the Los Angeles suburb counts its biggest employers as the adhesive manufacturer Avery Dennison; the Los Angeles industrial team for the real estate developer CBRE; the International House of Pancakes; Disney Consumer Products; DreamWorks Studios; Walt Disney Animation and Univision.

Glendale 271