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Two Amazing Women Setting Out on Their Startup Journey

Both Sides of the Table

Stanford MBA. Showing me designs. Talking about how to inspire moms to get their children engaged with iPads and physical activity sets customized for their kids and based in part on their digital lives. She talks about creative design of websites and physical products – in our case – stickers.

Startup 398
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The Benefits of Top-Down Thinking & Why it is Critical to Entrepreneurs

Both Sides of the Table

In billing we literally started thinking about all of the types of bills that would be generated for customers: full payment, partial payment, split payment, senior discount, student discount, level pay plan, etc. Post MBA I went into strategy consulting where my job was to problem solve for clients. This is bottom-up planning.

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Steve Blank Discusses The Origin And Future Of The Lean Startup Movement

InfoChachkie

The Lean Startup approach dictates that successful customer development is an iterative process. Eric (Ries) was a student in one of the very earliest customer development classes at Berkley. My definition of a startup is, ‘a temporary organization designed to search for a repeatable and scalable business model.’

Startup 229
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Most Startups Should be Deer Hunters

Both Sides of the Table

When you start your company the very first question you need to ask yourself is which kind of customers do you want to serve. Many start-ups (and even growth firms) lack this discipline and they therefore serve customers off all sizes. These are really massive customers. We knew how to land huge corporate customers.

Startup 389
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Interview with Satish Varma, Clorder

socalTECH

Satish Varma : I have a bachelor's and master's in computer science and software, and went to Northwestern in Chicago, and got my MBA from Kellogg. We thought we found a gap in the market where we could fit in, so we looked at a bunch of the services which were existing in the market, and we designed our own product offering, back in 2012.

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TheBouqs.com: An Online Flower Service For The Next Generation?

socalTECH

The second big part of this, is the user experience, the brand, and the customers. It''s all about being very simple, very honest, and very straightforward in how you treat the customer. We''re designing for the iPad and iPhone generation. The design and aesthetic, and our way of speaking to them really resonates with them.

Services 215
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73.6% of all Statistics are Made Up

Both Sides of the Table

Fortunately I was mostly a technology consultant, which meant that I coded computers, designed databases and planned system integration projects. But for my sins I got an MBA and did “strategy&# consulting. Here’s how I learned my lesson: I started my life as a consultant. It was originally COBOL and DB2 – so what?