Startup Professionals Musings

SEPTEMBER 16, 2023

Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials. Building a minimum viable product, with customer validation. Establishing your brand with interactive social media. The cost of social media done well is low.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

APRIL 7, 2021

Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. If you have had to pivot from the consumer market to enterprise customers, that requires new pricing models and new sales channels.

Social Media 143

Social Media Startup Framework Course 143

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Real customers.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

NOVEMBER 28, 2020

Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials. Building a minimum viable product, with customer validation. Establishing your brand with interactive social media. The cost of social media done well is low.

Tips 161

Tips Startup Social Media News 161

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Real customers.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

APRIL 4, 2020

For example, I often hear proposals for new online social media or collaboration platforms, maybe more specifically tuned to inventors or artists, or easier to use, and populated by experts, to compete against Slack or Facebook. Remember that your goal is to build a successful business, and customers are in control of making that happen.

Startup 134

Startup Artificial Inteligence Ideas Entrepreneur 134

Startup Professionals Musings

JULY 17, 2021

For survival, entrepreneurs need to be all about accomplishing results that matter for themselves, their team, and their customers. That means identifying the few most important roles you play in the startup right now, giving a framework for balance, motivation, and fulfillment. That’s productivity. Why is this so hard?

Framework 153

Framework Product Entrepreneur Social Media 153

Both Sides of the Table

NOVEMBER 4, 2010

I cannot recommend it enough for people in the technology or media sectors. The framework of his book has profoundly altered how I think about the technology market and affects how I thought about building my businesses and how I think about investing in venture capital. So the startups tend to focus on totally new customers.

Startup 376

Startup Framework Marketing Customer 376

Tech Zulu Event

FEBRUARY 19, 2014

You might be aware of their products – perhaps having seen their digital media signs in your favorite local restaurant or bar, but what you might not know is their compelling founders’ story and unique company culture. Their unique “provide value to customers first” mantra sets them apart in the digital signage industry.

Social Media 106

Social Media Startup Screening Advertising 106

Tech Zulu Event

SEPTEMBER 13, 2012

Lyfe Mobile is a new Southern California startup that combines augmented reality (AR) with traditional ad networks and real-time bidding (RTB) to offer advertisers and brands a unique opportunity to engage customers in an exciting new way. What if we could build ads that people actually like on the same framework advertisers are used to?”

Mobile 102

Mobile Networking Advertising Southern California 102

Startup Professionals Musings

AUGUST 21, 2013

Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. If you have had to pivot from the consumer market to enterprise customers, that requires new pricing models and new sales channels.

Startup 94

Startup Social Media Entrepreneur Framework 94

Startup Professionals Musings

JULY 24, 2012

Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. If you have had to pivot from the consumer market to enterprise customers, that requires new pricing models and new sales channels.

Entrepreneur 93

Entrepreneur Social Media Startup Framework 93

Startup Professionals Musings

MAY 4, 2016

Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials. Building a minimum viable product, with customer validation. Establishing your brand with interactive social media. The cost of social media done well is low.

Startup 61

Startup Social Media News Tool 61

Tech Zulu Event

FEBRUARY 19, 2014

You might be aware of their products – perhaps having seen their digital media signs in your favorite local restaurant or bar, but what you might not know is their compelling founders’ story and unique company culture. Their unique “provide value to customers first” mantra sets them apart in the digital signage industry.

Social Media 81

Social Media Startup Screening Advertising 81

Tech Zulu Event

OCTOBER 1, 2011

We ran contests where selected winners won their own custom jingle write by Jes. She actually sat down and wrote custom songs for them, they were great. What kind of services, deeper than social media, do you provide to your customer base? We know that social media is an investment. Cross Promote.

Social Media 99

Social Media Startup Media Writing 99

Startup Professionals Musings

JANUARY 2, 2015

For survival, entrepreneurs need to be all about accomplishing results that matter for themselves, their team, and their customers. That means identifying the few most important roles you play in the startup right now, giving a framework for balance, motivation, and fulfillment. That’s productivity. Why is this so hard?

Product 111

Product Entrepreneur Framework Social Media 111

Tech Zulu Event

MARCH 7, 2010

Discover the what the future holds for you and this game changing media platform. Keynote: Jordan Rohan, Managing Director of Equity Research, Internet and Digital Media, Thomas Weisel Partners 9:30am: Keynote Panel: The State of Mobile: The Economics Of Critical Mass? Krishna Subramanian, Co-Founder, Mobclix.

Mobile 40

Mobile Media Case Study Advertising 40

SoCal CTO

JUNE 9, 2010

Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Now, thanks to social media, you don't have to outspend. Putting customers first. Legendary customer support. They’re deep into Customer Development ,” he said. It is to out friend.

Startup 248

Startup Venture Capital Conference Social Media 248

Startup Professionals Musings

JANUARY 3, 2016

For survival, entrepreneurs need to be all about accomplishing results that matter for themselves, their team, and their customers. That means identifying the few most important roles you play in the startup right now, giving a framework for balance, motivation, and fulfillment. That’s productivity. Why is this so hard?

Product 60

Product Entrepreneur Framework Social Media 60

Both Sides of the Table

DECEMBER 19, 2011

Social media will be pervasive in the enterprise and is primarily driving by customer interactions. When asked what their objectives are they cite some form of “improving customer communications” by a long margin. We had to develop whole frameworks of “middleware” to deal with this problem.

Web 355

Web HTML Mobile Social Network 355

Both Sides of the Table

JANUARY 12, 2014

We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. When Apple learned of this they frowned heavily on it.

Marketing 379

Marketing Startup SEM SEO 379

Xconomy

AUGUST 1, 2016

Employees who overshare on social media or forget to log out at the end of the day open doors to information thieves. And what could cause personal harm to employees, customers, partners, or visitors? What can we live without, and for how long? What information absolutely cannot fall into the wrong hands or be made public?

Organization 40

Organization Framework Startup Software Engineering 40

Tech Zulu Event

JUNE 10, 2011

As Mark states below “Forums are the original social media&# , people sharing information across the web on all sorts of different topics. Forums are the original social media, and they’ve been steadily growing with the scale of the internet since it came into being. What is the market opportunity?

Startup 58

Startup Social Media Entrepreneur Framework 58

Tech.Co

MARCH 1, 2018

If the user shares the add on social media, they earn an extra $.25. That’s why Canecto developed a cutting-edge, AI framework designed to be a web analytics assistant and help provide owners relevant insights around their customer base and learn how visitors interact with their content. Quirktastic Media (Durham, NC).

Startup 79

Startup Mentor Platform Help 79

Tech Zulu Event

FEBRUARY 7, 2013

Simon also shares his thoughts on building a strong fan base through social media and public relations. What’s the most valuable kind of customer? Half of Marmalade’s customers use it as a porting platform, while the remaining 50 percent use it as an app development framework. Does gamification actually work?

Mobile 71

Mobile Technical Review Platform Startup 71

Both Sides of the Table

JANUARY 17, 2011

Creativity in our business lives – The average tech startup these days spends time talking with colleagues & investors about a multitude of things: customer acquisition, viral adoption, raising capital, hiring / firing employees, product features, technology trends, marketing / branding, and on and on. So I thought I would.

Writing 356

Writing Startup Ideas Summary 356

Startup Professionals Musings

JUNE 15, 2016

It is search engines, web content, blogs, social media, e-mail direct, on one of many mobile-phone approaches? He offers a framework I like with lots of practical guidance on how to evaluate possibilities, overcome obstacles, and generate measurable results: Identify alternatives that make sense for your business.

Marketing 58

Marketing Startup Social Media Newsletter 58

Startup Professionals Musings

OCTOBER 3, 2020

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.

Framework 159

Framework Social Media Software Review Social Network 159

Startup Professionals Musings

JUNE 28, 2023

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.

Social Media 112

Social Media Media Software Review Social Network 112

Startup Professionals Musings

DECEMBER 22, 2018

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.

Software Review 92

Software Review Social Media Social Network Technical Review 92

Startup Professionals Musings

NOVEMBER 23, 2016

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.

Software Review 90

Software Review Social Media Social Network Technical Review 90

Startup Professionals Musings

MAY 19, 2013

Charlene Li, in her book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. I support her ten elements of the basic framework and vocabulary of open information sharing and open decision making: Explaining: creating buy-in.

Social Media 102

Social Media Entrepreneur Software Review Social Network 102

Startup Professionals Musings

APRIL 17, 2012

Charlene Li, in her recent book “ Open Leadership ,” attempts to show leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.

Entrepreneur 97

Entrepreneur Social Network Software Review Social Media 97

Startup Professionals Musings

OCTOBER 8, 2010

Charlene Li, in her latest book “ Open Leadership ,” attempts to show leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.

Social Media 89

Social Media Startup Software Review Social Network 89