SoCal CTO

OCTOBER 8, 2009

A post by Fred Wilson pointed me to Dave McClure's Startup Metrics presentation. This kind of a simple model also helps: Define the early proof points for the company. Define what you need from a metrics and reporting standpoint. Startup Metrics for Pirates (SeedCamp, Sept 2009) View more documents from Dave McClure.

Metrics 225

Metrics Startup Web 2.0 Slides 225

Both Sides of the Table

APRIL 26, 2016

There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy. Customer acquisition cost. That bit is easy.

Metrics 150

Metrics Startup SaaS Course 150

TechEmpower

NOVEMBER 13, 2023

This isn’t just our opinion - our startup metrics prove it! Leveraging LLMs to help users fill in text, whether it’s by providing starter content, samples, or highly personalized tips, makes their lives easier. So instead, we fill it with a completely custom blurb, written just for him: Hello!

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Tips 295

Startup Professionals Musings

JUNE 5, 2019

Too many business owners still think of “ customer support ” as an after-sale process to rectify customer problems with completed transactions. With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers.

Customer 84

Customer Custom Company Companies 84

Startup Professionals Musings

NOVEMBER 15, 2019

It’s the same for customers and products, where analytics have long proven their value. Data helps avoid predetermined (and often erroneous) approaches to solving your people problems. Efficiency in the workplace is the time it takes to do something, but it can ignore work quality and customer impact.

Metrics 98

Metrics Tool Statistics Entrepreneur 98

Startup Professionals Musings

DECEMBER 17, 2013

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Customer loyalty and retention.

Metrics 100

Metrics Technical Review Sales Customer 100

Startup Professionals Musings

DECEMBER 12, 2021

But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Social media is the realm of public opinion and customer conversations. Measure customer response and action. Get the message from your customer.

Social Media 127

Social Media Media Metrics Satisfaction 127

Berkonomics

FEBRUARY 25, 2021

The title of this insight helps us find a formula: LALA. Interview potential customers, hold focus groups, meet with existing customers. Create metrics for customer acquisition, retention, conversion, reach, or anything that helps you to better understand the effects of your changes to the program.

Marketing 156

Marketing Metrics Education Resource 156

Startup Professionals Musings

MARCH 22, 2023

Rather than a focus on salary and perks, your focus is on customers, revenue, and operations. A better purpose is to be your own boss, or advance a cause that you are passionate about, such as helping the disadvantaged or reducing the negative impact of climate change. More new, repeat, and loyal customers means career success.

Startup 111

Startup Satisfaction Metrics Customer 111

Startup Professionals Musings

AUGUST 23, 2023

We all have our favorite metric and our passion, but keeping up with real-world changes and trends seems to be always just out of reach. In my experience, all business metrics are still used too often for people management and accountability, rather than business management. Accurate measurement of the wrong things is not helpful.

Metrics 81

Metrics Demand Statistics Sample 81

Startup Professionals Musings

APRIL 26, 2012

But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics."

Social Media 98

Social Media Metrics Media Startup 98

Startup Professionals Musings

NOVEMBER 14, 2012

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Customer loyalty and retention.

Metrics 106

Metrics Startup Sales Statistics 106

Berkonomics

JUNE 30, 2022

As a leader, you set the goals, establish the strategies and tactics to get there (with help from others of course) and sell the dream to all your stakeholders. And that includes potential customers as well as executives and employees. Can unmanaged growth ever happen? But not often.

Education 156

Education Metrics Course Resource 156

TechCrunch LA

DECEMBER 5, 2018

Scott McCorkle has spent most of his professional career thinking about business to business software and how to improve it for a company’s customers. If customers are doing the things i want them to be doing through my product. “It is API embeddable and we have a full user experience layer.”

Chief Technology Officer 145

Chief Technology Officer SaaS Metrics Customer 145

Berkonomics

NOVEMBER 12, 2020

Creating a new product in a relative vacuum is an exercise in complete trust that you know what’s best for the customer, perhaps even without interaction with such a customer. So, I’ve developed the three-step dance in order to help form a repeatable method of how to create a great company from an early idea.

Product 156

Product Customer Custom Ideas 156

Tech.Co

NOVEMBER 28, 2022

TikTok is struggling to make a dent in the world of US and European ecommerce , and has now enlisted the help of a number of startups to try and reverse that trend and bring the Live Shopping craze sweeping Asia to other markets. By some metrics, certainly not. Should Tech Giants Stop Trying to Make Social Commerce Happen?

Social Media 151

Social Media Startup Commerce News 151

Startup Professionals Musings

OCTOBER 31, 2022

If you are not sure of your best fit, like many people I know, I just found help in a new book, “ The 6 Types of Working Genius ,” by Patrick Lencioni. I like his model and examples from the field to help you identify the type of work that is your forte, and will likely bring you joy and energy, rather than frustration and burnout.

Activity 108

Activity Satisfaction Metrics Startup 108

Startup Professionals Musings

OCTOBER 11, 2010

But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his recent book titled " Social Media Metrics."

Social Media 84

Social Media Metrics Media Satisfaction 84

Startup Professionals Musings

AUGUST 15, 2022

This gives rise to the personalization and customization that we all want. Analytics will soon drive nearly all business decisions for any company that wants to remain relevant to its customers. Data enable: use metrics and measurements. Crowdsource: putting your audience to work beyond customers.

Startup 126

Startup Social Media Entertainment Metrics 126

Startup Professionals Musings

MAY 30, 2022

Hire more help than helpers. In addition to fresh products, you need people smarter than you for real help, with the right combination of skills, experience, and passion to foster and manage new growth. These only come with the proper training, investment in tools, and focus on customer relationships.

Sales 147

Sales Metrics Guide Startup 147

Startup Professionals Musings

MARCH 9, 2019

But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Social media is the realm of public opinion and customer conversations. Measure customer response and action. Get the message from your customer.

Social Media 98

Social Media Media Metrics Satisfaction 98

socalTECH

JANUARY 5, 2009

Los Angeles-based Image Metrics (www.image-metrics.com) recently landed a $6.5M, Series B funding round for the firm's facial animation products. We're now waiting to help people learn that they can now do this, and use it to tell a better story. I was introduced to Image Metrics a year before I joined, and was helping them along.

Metrics 100

Metrics Startup Sales Newsletter 100

Startup Professionals Musings

AUGUST 25, 2023

These are necessary to attract customers, investors, and give you a line of defense with competitors. Test your plan to get feedback from real customers. Use social media or reward target customers to volunteer for a feedback session. Define key metrics to measure progress and success.

Social Media 98

Social Media Metrics Media Tool 98

Both Sides of the Table

DECEMBER 11, 2022

And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. In those years I learned to properly build product, price products, sell products and serve customers.

Venture Capital 466

Venture Capital Startup Marketing Pricing 466

Startup Professionals Musings

FEBRUARY 28, 2020

In business vernacular, targets are usually called metrics. A good metric has to be easily measurable, and directly correlated to results, rather than hours worked. For example, for a sales person, this metric number would likely measure new revenue or new customers. Evaluate where technology and training can help.

Metrics 124

Metrics Entrepreneur Satisfaction Study 124

Startup Professionals Musings

AUGUST 31, 2020

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Interact with employees and customers on a regular basis. Never be too busy to talk to real customers. Keeping it simple is the best course.

Social Media 128

Social Media Metrics Customer Custom 128

Startup Professionals Musings

OCTOBER 13, 2021

For example, a few years ago, the company Beepi had a vision to build a new market for buying and selling used cars, but became overly focused on fundraising to grow fast, and ignored many customer complaints. Hypermetricemia – metrics for everything. Narcissus complex – look inward to see what helps.

Metrics 133

Metrics Product Yahoo Examples 133

Startup Professionals Musings

SEPTEMBER 22, 2022

Great marketing is required to generate revenue and grow every business, especially new businesses which have no brand recognition nor loyal customer base. Yet, as a business consultant, I still find many of you business leaders relying primarily on your technology, word-of-mouth , or location to attract necessary customers.

Marketing 133

Marketing Customer Custom Outsource Development 133

Berkonomics

AUGUST 7, 2014

The title of this insight helps us find a formula: LALA. Interview potential customers, hold focus groups, meet with existing customers. Create metrics for customer acquisition, retention, conversion, reach, or anything that helps you to better understand the effects of your changes to the program.

Marketing 176

Marketing Metrics Education Resource 176

Both Sides of the Table

JULY 21, 2014

” It helps to have seen the way down twice before to know many of the signs. It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. .” Work with customers on business cases (for internal use) and ask for case studies (for you to publish in marketing).

Marketing 354

Marketing Case Study Metrics Sales 354

Startup Professionals Musings

SEPTEMBER 16, 2023

They helped create over 5 million new businesses in 2022, a forty percent increase over the previous year. Building a minimum viable product, with customer validation. Early customer feedback will position your solution, and help you make pivots before critical time and money are lost.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

MARCH 19, 2021

As a mentor, my mission is to recommend actions that can strengthen your image with investors and peers, as well as help you get the startup job done. Focus on customers and people over profits and ego. Use active listening to learn from your team, your customers, and investors. Define and use real metrics to measure progress.

Customer 157

Customer Custom Metrics Ideas 157

Startup Professionals Musings

AUGUST 27, 2023

Everyone in the company must adopt the principles of customer-first focus, agility in responding to change, and constant innovation to improve your processes as well as the solution. Measure progress through metrics on sales, revenue, and penetration. Seek customer feedback on ways to improve value and satisfaction.

Customer 91

Customer Custom Marketing Startup 91

Startup Professionals Musings

JUNE 21, 2023

Commonly, I find that business owners and entrepreneurs look first at solutions which solve painful problems, or have high profit margins, regardless of their own commitment to a higher purpose, such as saving the environment or helping the underserved. Test specifics and potential on friends, advisors, and potential customers.

Satisfaction 114

Satisfaction Customer Custom Social Media 114

Startup Professionals Musings

MARCH 9, 2022

True business success and leadership starts with real personal values, extends to building a team, and finally to inspiring customers and your community. My job as a new business advisor is to help entrepreneurs get over this chasm early. In business, consistency is the key to productivity and trust by team members and customers alike.

Case Study 139

Case Study Customer Custom Tool 139

Startup Professionals Musings

DECEMBER 13, 2019

In the interests of helping you work smarter and last longer, I would like to offer my top ten list of key resource drains to avoid in early businesses and startups, based on my years of advising entrepreneurs and my own business experience: Expanding your product line too quickly for scaling. Poor communication and visibility from the top.

Outsource Development 122

Outsource Development Outsource Metrics Technical Review 122

Startup Professionals Musings

JULY 15, 2020

In the spirit of helping you avoid some of our own learning experiences with startups, I will paraphrase here the nine key stages that he and I both see most businesses going through in their evolution from a startup to a successful and stable entity: You can’t sustain a business without positive cash flow. Stay in your personal sweet spot.

Metrics 140

Metrics Entrepreneur Coach Satisfaction 140