Startup Professionals Musings

APRIL 2, 2022

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. In fact, businesses need to adapt even more completely to the changes in the buying and social behavior of consumers. Perhaps the greatest asset in social capital is that of benevolence.

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Customer Custom Social Media Technical Review 122

Startup Professionals Musings

MARCH 12, 2017

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. With social media, it is also important to identify how many people see your message as remarkable.

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Social Media Media Metrics Satisfaction 69

Startup Professionals Musings

MAY 5, 2013

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics.

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Social Media Media Entrepreneur Metrics 102

Startup Professionals Musings

DECEMBER 18, 2020

As a long-time business executive and adviser to entrepreneurs, I see a definitive shift away from customer trust in traditional business messages, and the executives who deliver them. I summarize the key elements of the transformation as follows: Customers are seeking control in a run-away world.

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Customer Custom Social Media Technical Review 173

Startup Professionals Musings

DECEMBER 22, 2021

As I talk to many of you in my role as business advisor, I still often hear the concern for maximum return to the business and stakeholders, more than a passion for sustainably enriching the lives of your customers and team. This applies to your own team, as well as customers. Make every customer experience memorable.

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Customer Custom Satisfaction Metrics 114

Startup Professionals Musings

JANUARY 5, 2020

As an advisor to entrepreneurs, I find that I often have to remind them that the world of customers has changed since they started their last business. But even the older Boomers have learned to use technology and social media as the source of expectations from your business, more so than your own traditional marketing.

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Customer Custom Social Media Startup 133

SoCal Tech Calendar

JULY 15, 2009

Tuesday, July 21, 2009 -- Expanding Business with Social Media. Social media is rapidly changing the way companies do business. See [link] (more).

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Social Media Media Case Study Satisfaction 100

Startup Professionals Musings

APRIL 26, 2012

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics.

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Social Media Metrics Media Startup 98

Startup Professionals Musings

JUNE 11, 2023

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Today, in this age of pervasive social media and two-way communication, the focus needs to get beyond demographics into personalities.

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Customer Custom Social Media Training 131

Startup Professionals Musings

SEPTEMBER 25, 2020

The world keeps changing, and visible business strategies that worked well in the past, including being the premium brand or low price producer, simply don’t get the customer loyalty they once did. Today, customers are looking for real relationships, a memorable shopping experience, and satisfaction of a higher purpose.

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Customer Custom Satisfaction Examples 133

Startup Professionals Musings

AUGUST 25, 2023

The cost of entry has never been lower, with new tools to create your own website , and free social media to get your message out everywhere. Make sure the name and trademarks you want are available, as well as web site address, social media tags, and any other intellectual property.

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Social Media Metrics Media Tool 98

Startup Professionals Musings

FEBRUARY 11, 2023

Here are five key ones to celebrate: Enjoy the feedback from every satisfied customer. Talking to real customers is the best way to keep your inspiration alive, as well as the best way keep on track with changing trends and future innovation ideas. Appreciate the media accolades and peer success feedback.

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Startup Satisfaction Customer Custom 118

Startup Professionals Musings

NOVEMBER 17, 2018

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Today, in this age of pervasive social media and two-way communication, the focus needs to get beyond demographics into personalities.

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Customer Custom Social Media Training 100

Startup Professionals Musings

JULY 13, 2022

You may feel good when that first burst of customers arrives, but don’t assume that “ word of mouth ” and those early adopters will grow your business to match your dreams of success. In these days of global competition via multiple channels, you need continuous marketing to find more customers. They won’t find you.

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Technical Review Social Media Conference Customer 142

Startup Professionals Musings

JUNE 21, 2023

For your own happiness and satisfaction, I recommend you start instead working from that higher purpose and passion. All too often, business owners find the financial returns alone do not provide the long-term satisfaction and success they assumed would come with all the hard work and challenges that come with every business, large or small.

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Satisfaction Customer Custom Social Media 114

Startup Professionals Musings

MAY 16, 2020

Here are five key ones to celebrate: Enjoy the feedback from every satisfied customer. Talking to real customers is the best way to keep your inspiration alive, as well as the best way keep on track with changing trends and future innovation ideas. Appreciate the media accolades and peer success feedback.

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Satisfaction Customer Custom Outsource 174

Startup Professionals Musings

JULY 1, 2019

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. In fact, businesses need to adapt even more completely to the changes in the buying and social behavior of consumers. Perhaps the greatest asset in social capital is that of benevolence.

Customer 85

Customer Custom Social Media Technical Review 85

Startup Professionals Musings

OCTOBER 11, 2010

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. With social media, it is also important to identify how many people see your message as remarkable.

Social Media 84

Social Media Metrics Media Satisfaction 84

Startup Professionals Musings

AUGUST 3, 2022

Here is an outline of some key force multipliers that I have seen used effectively in the ongoing battle for business survival and success: Establish a presence on multiple social media channels. Amazingly, I still find that many small businesses still don’t use any social media, much less appear on a range of platforms.

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Marketing Social Media Mentor Conference 119

Startup Professionals Musings

JANUARY 18, 2023

Customer service has traditionally been focused on the resolution of complaints , primarily after a transaction. My recommendations always include adopting a customer mindset, as well as the following steps: Accept today’s definition of relevant customer support. Treat every customer exceptionally before they complain.

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Competition Services Customer Custom 109

Startup Professionals Musings

MARCH 6, 2023

The Internet is the problem, by facilitating constant change, and it’s the solution, by providing an absolutely current view of customers, trends, and best practices. The Internet is the source of data for alternative views, and social media allows direct customer interactions to test these views.

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Social Media Startup Entrepreneur Education 120

Startup Professionals Musings

OCTOBER 22, 2016

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Today, in this age of pervasive social media and two-way communication, the focus needs to get beyond demographics into personalities.

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Customer Custom Social Media Training 97

Startup Professionals Musings

JULY 9, 2022

The challenge is that every new business needs to be innovative and different, in order to rise above the crowd, bring real change to the world, and give you the satisfaction you seek. Social Media. Social networks like Facebook, Twitter, and LinkedIn manage communities comprised of millions of people worldwide.

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Technology Cloud Computing Social Media Networking 133

Startup Professionals Musings

JULY 31, 2022

Too many customers have long felt distanced from many successful brands, seeing them as closed and mysterious environments, focused only on profits and killing competitors. They may not have noticed the wave of “open businesses,” spawned by the Internet and social media. Shared leadership (member and customer led).

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Organization Social Media Examples Customer 126

Startup Professionals Musings

OCTOBER 6, 2023

Others schedule exhaustive training sessions for everyone on the team, including showcase customers, to make sure that everyone paints a consistent picture. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad. Traction in the marketplace.

Technical Review 118

Technical Review Startup Satisfaction Invest 118

Startup Professionals Musings

FEBRUARY 7, 2021

Some pundits argue that the E-Myth principle is now outdated, due to the instant access to information via the Internet, pervasive networking via social media, and courses on entrepreneurship at all levels of education. In the interim, I recommend you use advisors, social media, and the Internet to find your alter-ego.

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Technical Review Startup Social Media Satisfaction 136

Startup Professionals Musings

APRIL 30, 2023

And we all know Facebook didn’t invent social media. Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. Market research can thus be based on real customers and a previously tested market. Martin Zwilling

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Social Media Study Research Satisfaction 92

Startup Professionals Musings

AUGUST 8, 2020

And we all know Facebook didn’t invent social media. Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. Market research can thus be based on real customers and a previously tested market. Martin Zwilling.

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Startup Social Media Study Research 157

Startup Professionals Musings

MAY 31, 2023

These haven’t changed much over the years, but still seem to be often overlooked by business professionals and leaders in their haste to keep up with peers, competitors, and customers in today’s volatile environment. Timely follow-up on customer and team member requests. Stretch here also increases job satisfaction.

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Startup Satisfaction Technical Review Ideas 121

Startup Professionals Musings

JULY 7, 2021

I have to point out that the rest of the world looks for you online before visiting your business, finds talk about you on Yelp and social media sites, and what they see can make or break your business. Every customer or outside concern should be taken seriously as an opportunity to improve. Be selective in how you communicate.

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Social Media Media Summary Satisfaction 144

Startup Professionals Musings

MARCH 19, 2022

Yet the value of real relationships, as with consumer customers, has become critical to your business services growth and success. In my experience, the good news is that everyone is becoming more and more comfortable with relationships via the new media and technology.

Services 121

Services Technical Review Social Media Case Study 121

Startup Professionals Musings

OCTOBER 23, 2022

a leading researcher on consumer behavior and the impact of digital, reports that decision makers, social media users, and younger demographics are more and more comfortable sharing data in order to close the gap between thought and action. In his classic book, “ Digital Context 2.0: Norton, Ph.D., No-comfort consumers – 17 percent.

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Social Media Tool Google Yahoo 107

Startup Professionals Musings

OCTOBER 29, 2021

Even before the recent pandemic, when more people began working remotely , I noticed the dynamics changing in many workplaces, both between employee interaction with peers, and interactions with customers. Customers will be impacted and less likely to have a memorable experience. Measure results in terms of customer satisfaction.

Satisfaction 108

Satisfaction Outsource Study Platform 108

Startup Professionals Musings

APRIL 29, 2023

For example, both need to provide exemplary customer service, build customer loyalty, and provide real value for a competitive price. If you don’t have a high level of commitment and passion, you customers won’t seek you out. Customers can touch and see a great product, but services are a bit ethereal.

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Startup Training Services Writing 111

Startup Professionals Musings

DECEMBER 3, 2022

It’s been happening for some time, but business changes, accelerated by the recent pandemic, have highlighted the need for all of us to review our positions, image, and satisfaction at work. Use the same mindset with new team members and customers. Humility may be a virtue in some realms, but not today in business.

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Social Media Summary Startup Mentor 125

Startup Professionals Musings

MAY 16, 2022

I will highlight here just a few of the many lessons that they mention, and I also recommend, to get you started down the path to the satisfaction and success you dream about: Make sure some crazy ideas are added to your list. It does mean owning up to mistakes, pivoting, and really listening to customers, advisors, and industry experts.

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Startup Ideas Satisfaction Social Media 142

Startup Professionals Musings

JUNE 6, 2020

The Internet is the problem, by facilitating constant change, and it’s the solution, by providing an absolutely current view of customers, trends, and best practices. The Internet is the source of data for alternative views, and social media allows direct customer interactions to test these views.

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Social Media Startup Education Entrepreneur 127