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Image Metrics Rolls Out New AR Platform

socalTECH

The company said the new platform helps brands avoid the "cost prohibitive" tools from existing social media platforms like Snapchat and Facebook, as well as allow those brands to own and target their own audiences, while also avoiding the difficulty of custom building AR applications.

Metrics 140
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Investors see an opportunity framed in Lensabl’s prescription lens fulfillment business

TechCrunch LA

“We are the preferred prescription provider of Snapchat Spectacles,” says Lensabl chief executive Andrew Bilinsky. For Bilinsky, the opportunity in setting up a business exclusively focused on filling prescriptions means reduced prices and better options for the estimated 188.7 ” Powering that effort is the new $3.7

Snapchat 179
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Star-studded digital avatar startup Genies launches NFT fashion marketplace

TechCrunch LA

“Creators will be selling their own avatar fashion, and the ones that they’ve customized over the past couple of months. Genies has made forays into fashion before — the startup partnered with Gucci back in 2020 to give the retailer’s customers access to try on new virtual designs and to buy curated digital goods.

Geni 219
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How to Create And Use Snapchat’s New Custom Geofilters

Tech Zulu Event

Less than a month ago, Snapchat opened custom on-demand geofilters to everyone. Industry news was excited, but for how amazing of a product they are, custom Snapchat geofilters have remained stunningly under the radar. Well, Snapchat has made it so that anyone can create and upload a custom filter to any area they want.

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Every Online User Platform Needs Revenue To Survive

Startup Professionals Musings

You might sell one of two of your widgets for $1 million each, entering profitability immediately, but then die because you can’t grow sales at that price. That means it solves a real problem for real customers who are ready and able to spend real money. The number of current potential customers is large and growing.

Platform 118
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7 Keys To Using Social Media to Kickstart Your Brand

Startup Professionals Musings

They don’t realize that they are missing out on a great opportunity for “free” promotion, as well as taking a great risk by not listening to what customers are saying, and not monitoring or responding to undeserved challenges to their reputation. Demand professional business skills and customer advocacy.

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Should Startups Care About Profitability?

Both Sides of the Table

Or you know the other one — the one where Snapchat lost $2 billion in just one quarter. I want to understand how many units the company is selling, whether this is increasing over time and how well they’re doing at retaining the customers that they do acquire. Two-f **g-billion! What a disaster! Is it one product line or multiple?

Startup 227