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TechEmpower
JULY 24, 2023
At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. After all, that’s what tech innovation is all about. Background Questions Let’s start with some background questions about the business and product. Who are the customers?
Startup Professionals Musings
AUGUST 24, 2022
As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). While I realize that a high level of certainty in these numbers is an elusive goal, the value of doing the work, and benchmarking your business against competitors is well worth the effort.
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Startup Professionals Musings
SEPTEMBER 12, 2021
The size of the document should be based on your style, but 10-20 pages or slides are usually more than adequate to outline even a complex business. Hopefully you know your friends and family better than I do, so you decide when a business plan is required. On the other hand, your mother probably won’t read one.
Eric Greenspan
MAY 29, 2010
Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.
Both Sides of the Table
AUGUST 15, 2017
The board’s job is to review the company’s financial performance and strategy and help provide counsel to the executive team. I can’t change who your board members are so let me offer some thoughts on how to make your interactions with your board more productive. Some boards are highly functional, many are not.
Eric Greenspan
FEBRUARY 2, 2010
Your BBB has formed a strategic alliance to help save you money in your everyday costs starting immediately. First Data of Santa Barbara has offered to extend below market rates to current accredited businesses like yours – again, just like they did for your BBB. To Your Success, Chad Ratliffe / Regional Accounts Manager.
Startup Professionals Musings
NOVEMBER 7, 2014
The size of the document should be based on your style, but 10-20 pages or slides are usually more than adequate to outline even a complex business. Hopefully you know your friends and family better than I do, so you decide when a business plan is required. On the other hand, your mother probably won’t read one.
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