Startup Professionals Musings

JANUARY 24, 2018

Their expectations of relationship and personalization are taxing businesses today, and their power through social media will kill those who can’t or won’t comply. They are not hesitant to engage the crowd through social media and sites like Yelp to drive you from the marketplace.

Demand 71

Demand Customer Custom Tips 71

Startup Professionals Musings

FEBRUARY 10, 2023

Struggling entrepreneurs are often so happy to get a funding offer that they neglect the recommended reverse due diligence on the investors. Reverse due diligence on the investor is a comparable process whereby the entrepreneur seeks to validate the track record, operating style, and motivation of every potential partner.

Technical Review 138

Technical Review Startup Innocal Offshore 138

Startup Professionals Musings

AUGUST 4, 2019

Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Don’t dumb it down for social media. Many entrepreneurs fear giving away their very best insights, strategies, or tools via social media – it might diminish the demand and the profit.

Marketing 97

Marketing Entrepreneur Startup Technical Review 97

Startup Professionals Musings

SEPTEMBER 9, 2019

On the other hand, everyone wants to be an entrepreneur. His focus is on entrepreneurs in America, but what he says applies to every other country as well. This next frontier lies in building enterprises as an entrepreneur, rather than waiting for innovation and opportunity from large corporations.

Entrepreneur 87

Entrepreneur Offshore Technical Review Outsource 87

Startup Professionals Musings

JULY 31, 2022

They may not have noticed the wave of “open businesses,” spawned by the Internet and social media. These are responding to the demands of this new world for collaboration, trust, and transparency. Set an example by being visibly connected to the people and information you need through social media.

Organization 126

Organization Social Media Examples Customer 126

Both Sides of the Table

OCTOBER 22, 2010

On why you should be an entrepreneur, “A lot of people do what they have to do. Last night I co-hosted a dinner at Soho House in Los Angeles with some of the most senior people in the media industry with executives from Disney, Fox, Warner, media agencies and many promising tech & media startup CEO’s.

Entrepreneur 356

Entrepreneur Venture Capital Startup Email 356

Startup Professionals Musings

JULY 9, 2022

A common request I get while mentoring entrepreneurs is for a copy of the startup checklist they need to follow, in order to build a successful new business. His checklists cover everything from building a vision, to consistently delivering results, for entrepreneurs up to mature business executives. Social Media.

Technology 133

Technology Cloud Computing Social Media Networking 133

Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. What’s the problem?

Social Media 104

Social Media Media Marketing Social Network 104

Startup Professionals Musings

JANUARY 24, 2018

Their expectations of relationship and personalization are taxing businesses today, and their power through social media will kill those who can’t or won’t comply. They are not hesitant to engage the crowd through social media and sites like Yelp to drive you from the marketplace.

Demand 56

Demand Customer Custom Tips 56

Startup Professionals Musings

MAY 1, 2022

Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Don’t dumb it down for social media. Many entrepreneurs fear giving away their very best insights, strategies, or tools via social media – it might diminish the demand and the profit.

Marketing 141

Marketing Startup Social Media Technical Review 141

Startup Professionals Musings

JUNE 5, 2021

In startup business plans, a bubble is too many entrepreneurs and too many investors chasing the latest “next big thing,” like Google search engine, Facebook social network, or Amazon e-commerce site. Supply and demand ignored. We all believe that supply and demand meet to create stable prices (reflexive). Cheap money.

Demand 145

Demand Google Commerce Pricing 145

Berkonomics

NOVEMBER 11, 2021

This form of thinking has been unusually true during the current rise of social media platforms, where market share became the primary goal of a company, with revenues and profitability to follow later. Experienced CEOs often make it a habit to scale because of demand, reducing risk and mating cost to growth in revenues.

Venture Capital 156

Venture Capital Social Media Invest Marketing 156

Startup Professionals Musings

FEBRUARY 23, 2022

It’s time for more entrepreneurs to reset their focus, and shift their thinking to completely different ways of doing things. For entrepreneurs, this may mean more learning from experiments, and for organizations it may mean dumping a stagnant team to start over. Don’t settle, demand the best. You decide. Marty Zwilling.

Entrepreneur 133

Entrepreneur Organization Social Media Social Network 133

Startup Professionals Musings

JUNE 12, 2022

On the other hand, everyone wants to be an entrepreneur. His focus is on entrepreneurs in America, but what he says applies to every other country as well. This next frontier lies in building enterprises as an entrepreneur, rather than waiting for innovation and opportunity from large corporations.

Startup 126

Startup Artificial Inteligence Entrepreneur Offshore 126

Startup Professionals Musings

DECEMBER 5, 2014

Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Don’t dumb it down for social media. Many entrepreneurs fear giving away their very best insights, strategies, or tools via social media – it might diminish the demand and the profit. Marty Zwilling.

Technical Review 103

Technical Review Tips Marketing Entrepreneur 103

Startup Professionals Musings

SEPTEMBER 9, 2023

Today’s customers demand more than a good product; they expect a great customer experience. With the advent of interactive social media, as well as high-bandwidth video tools, there is no excuse for not involving real customers, and prospects who fit the desired demographic. Now is the time to do it. Marty Zwilling

Design 105

Design Customer Custom Product 105

Startup Professionals Musings

DECEMBER 18, 2020

As a long-time business executive and adviser to entrepreneurs, I see a definitive shift away from customer trust in traditional business messages, and the executives who deliver them. I believe that the sooner every entrepreneur and brand builder adapts to this emerging trend, the sooner they will find success.

Customer 173

Customer Custom Social Media Technical Review 173

Startup Professionals Musings

MAY 11, 2020

Struggling entrepreneurs are often so happy to get a funding offer that they neglect the recommended reverse due diligence on the investors. Reverse due diligence on the investor is a comparable process whereby the entrepreneur seeks to validate the track record, operating style, and motivation of every potential partner.

Technical Review 124

Technical Review Funding Innocal Offshore 124

Startup Professionals Musings

OCTOBER 21, 2022

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. If you want to drive up the demand for your core product, one smart tactic is to drive down the price of all complementary products. The price of entry can be less than $10,000, so the competition is huge and growing rapidly.

Develop 138

Develop Development Platform Mobile 138

Startup Professionals Musings

MARCH 3, 2021

Based on my own years of experience in startups and big business, and more recently as an angel investor, I often cringe when I see one of you entrepreneurs missing a cue that I have seen work for many before you. A passionate entrepreneur I met a while back had found that a certain algae could be grown cheaply, and could end world hunger.

Entrepreneur 162

Entrepreneur Social Media Examples Metrics 162

Startup Professionals Musings

MAY 8, 2015

If you are an aspiring entrepreneur, or an existing business, and haven’t yet sized any of these opportunities, you may be already late to the game. Community means more than supply and demand. With crowdfunding, entrepreneurs and artists no longer need to wait for family money or venture capital.

Entrepreneur 111

Entrepreneur Commerce Social Media Platform 111

Startup Professionals Musings

APRIL 21, 2017

In addition, today’s customers judge a company by perceived people relationships through social media, phone conversations, and sales experiences. Thus I believe that business leaders and entrepreneurs need to focus first on people leadership, rather than process leadership. Customers demand more engagement and flexibility.

Entrepreneur 78

Entrepreneur Coach Organization Mentor 78

Startup Professionals Musings

NOVEMBER 24, 2013

On the other hand, everyone wants to be an entrepreneur. This next frontier lies in building your own enterprises as an entrepreneur, rather than waiting for innovation and opportunity from large corporations. Entrepreneurs growing companies create more value and more jobs. The cost of entrepreneur entry is at an all-time low.

Entrepreneur 105

Entrepreneur Offshore Startup Technical Review 105

Startup Professionals Musings

AUGUST 7, 2022

Resurgence begins when entrepreneurs and top executives stop trusting only themselves, and build a coalition with customers to see what is and isn’t working. Real change demands new goals based on new market realities. Entrepreneurs and team members are quick to forget why change was needed in the first place.

Course 127

Course IBM IBM Social Media 127

Startup Professionals Musings

DECEMBER 27, 2021

As an advisor to startups and entrepreneurs, I often hear the myth that all new businesses must start with a great idea. I believe the best entrepreneurs start by finding a large opportunity, and only then use good ideas to capitalize on that opportunity. They specialize in the depth of their selections that a true connoisseur demands.

Startup 112

Startup Ideas Examples Entrepreneur 112

Startup Professionals Musings

JANUARY 31, 2014

It’s time for more entrepreneurs to reset their focus, and shift their thinking to completely different ways of doing things. For entrepreneurs, this may mean more learning from experiments, and for organizations it may mean dumping a stagnant team to start over. Don’t settle, demand the best. You decide. Marty Zwilling.

Entrepreneur 100

Entrepreneur Organization Social Media Social Network 100

Startup Professionals Musings

DECEMBER 21, 2022

As an entrepreneur, it’s never too early to set the culture you need for a thriving business, as well as thriving employees, customers, partners, and vendors. I recommend that every aspiring entrepreneur and serious business professional take each one of these to heart from day-one of their startup: Talent is the whole ball game.

Training 127

Training Customer Custom Social Media 127

Startup Professionals Musings

NOVEMBER 13, 2021

If you are an aspiring entrepreneur, or an existing business, and haven’t yet sized any of these opportunities, you may be already late to the game. Community means more than supply and demand. With crowdfunding, entrepreneurs and artists no longer need to wait for family money or venture capital.

Resource 126

Resource Commerce Social Media Platform 126

Startup Professionals Musings

JANUARY 13, 2021

As a business adviser, I often see entrepreneurs practicing what Tom Peters calls the “ ready-fire-aim ” go-to-market strategy to their detriment. There is a powerful advocate or cause driving demand. Similarly, if your solution satisfies a government-driven demand, such as healthcare, speed to market is more critical.

Marketing 138

Marketing Demand IBM IBM 138

Both Sides of the Table

NOVEMBER 27, 2011

what is the importance of social media? what is wrong with today’s social media? 3:35 The real entrepreneurs come out during a down economy. 19:30 A teachable moment for entrepreneurs: HAVE A HYPOTHESIS! 35:29 Why people use social media. how do you handle internal company morale?

Social Media 301

Social Media Startup Metrics Media 301

Startup Professionals Musings

JANUARY 31, 2020

In my work with new startups, I often find people who believe that the terms “ entrepreneur ” and “ inventor ” are interchangeable. In my experience, most successful entrepreneurs have indeed created a new product, but most people who claim to be inventors have a hard time starting a business.

Startup 124

Startup Entrepreneur Customer Custom 124

Startup Professionals Musings

NOVEMBER 30, 2015

Aspiring entrepreneurs often ask me what to do first when starting a business. Instead, entrepreneurs need to focus first on execution disciplines and timing. Your credibility as an entrepreneur is at stake. Entrepreneurs who have no patents, trade secrets or trademarks are usually deemed non-fundable and non-competitive.

Entrepreneur 59

Entrepreneur Startup Technical Review Ideas 59

Startup Professionals Musings

DECEMBER 23, 2020

Today’s customers demand more than a good product; they expect a great customer experience. With the advent of interactive social media, as well as high-bandwidth video tools, there is no excuse for not involving real customers, and prospects who fit the desired demographic. Now is the time to do it. Marty Zwilling.

Customer 150

Customer Custom Design Product 150

Startup Professionals Musings

SEPTEMBER 6, 2021

Most entrepreneurs start their company with the highest of ideals, and wouldn’t dream of building one with a culture of indifference or downright unethical behavior. Yet all too many succumb to the pressures of survival, driven by demanding investors or a cutthroat competitive environment. Lack of communication from the top.

Startup 128

Startup Social Media Organization Entrepreneur 128

Startup Professionals Musings

AUGUST 25, 2018

Now is the time to be an entrepreneur and create a business from your passion. The cost of rolling out a business has never been lower – it only takes a few hundred dollars to incorporate a Limited Liability Corp (LLC) online, create your own website, use social media to get attention, and you are in business.

Funding 73

Funding Social Media Slides Platform 73

Startup Professionals Musings

MARCH 30, 2022

I believe these same mindsets are equally applicable to the entrepreneurs I mentor, and all of you small business leaders, so I offer you my summary of the authors’ conclusions, paraphrased here, with my own insights: Be bold in vision, strategy, and resource allocation. Keep the teams strong.

Template 109

Template Demand Social Media Summary 109

Startup Professionals Musings

JANUARY 6, 2021

Based on my experience advising new entrepreneurs as well as more mature businesses, I recommend the following strategies for building business momentum, while still optimizing the limited resources of every small business: Find more customers that like what you do best. Focus first on finding more of the right customers.

Technical Review 160

Technical Review Technical Advisors Startup Mentor 160