Berkonomics

JULY 19, 2010

The investor organization is granted the seat as long as the investment remains, and the documents often name the first representative assigned by the investor group to the position. Almost always, professional investors, including angel groups and venture capitalists, also require at least one seat on the corporate board.

Pricing 120

Pricing Invest Startup Sales 120

Startup Professionals Musings

MARCH 10, 2023

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Typically some production and delivery is outsourced, requiring formal contracts and documentation. Solution development and delivery.

Outsource Development 115

Outsource Development Startup Competition Ideas 115

Berkonomics

JULY 23, 2020

Sometimes the end game or sale of the company is not a happy event. Especially when outside investors, venture capitalists, or angels, have put in substantial money and the sales price is less than the value of their investment. There are some questions a distressed sale brings to mind. How about outside investors?

Company 156

Company Companies Sales Venture Capital 156

Startup Professionals Musings

FEBRUARY 27, 2017

You may think this is only important to your marketing and sales people, but in reality it doesn’t matter how great your product or technology might be, you won’t succeed if you don’t understand your target customer decision process. Every aspect of your business must be about sales. This is the growth equation for a startup.

Sales 82

Sales Entrepreneur Customer Custom 82

Startup Professionals Musings

DECEMBER 25, 2021

You may think this is only important to your marketing and sales people, but in reality it doesn’t matter how great your product or technology might be, you won’t succeed if you don’t understand your target customer decision process. Every aspect of your business must be about sales. This is the growth equation for a startup.

Customer 136

Customer Custom Sales Social Media 136

Startup Professionals Musings

AUGUST 21, 2021

Switch your focus from product development to sales. Explosive growth to an enterprise normally requires a scalable sales model, a well-documented process with incentives, training, and metrics for tracking and management. Formal documentation of strategy and progress will be expected by investors.

Startup 151

Startup Course Sales Entrepreneur 151

Startup Professionals Musings

APRIL 18, 2021

This is the last step of the process, where surprises in the evaluation of the management team, documentation, and personnel problems can derail the investment. Some startups do nothing to prepare for the due diligence process, assuming the people and business plan documents will speak for themselves. Sales and marketing strategy.

Technical Review 152

Technical Review Startup Satisfaction Summary 152

Startup Professionals Musings

JUNE 7, 2020

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Typically some production and delivery is outsourced, requiring formal contracts and documentation. Solution development and delivery.

Entrepreneur 131

Entrepreneur Outsource Development Startup Competition 131

Startup Professionals Musings

OCTOBER 6, 2023

That might start with the CEO giving the investor pitch to the whole organization, and distributing the current business plan document to everyone. Make sure all business processes are documented and integrated. If everyone has a different view of reality, you have no reality. Take time to review and resolve any personnel distractions.

Technical Review 118

Technical Review Startup Satisfaction Invest 118

Both Sides of the Table

NOVEMBER 3, 2010

The path I went down after a few years was to hire more process driven people and devolved more daily operational ownership to people running individual functions such as product management, sales management, finance, etc. One of the most obvious places where you see this is in sales & marketing.

Sales 296

Sales Pricing Startup Customer 296

Startup Professionals Musings

JANUARY 14, 2023

No product, even with a large opportunity, is ready to scale until you can show it working, with multiple customers paying the full price, to validate the business model. Document processes and build online training videos so new people can come online quickly and consistently. Use a minimum viable product (MVP) to validate the model.

Tips 135

Tips Invest Startup Outsource 135

Both Sides of the Table

SEPTEMBER 10, 2021

On the other hand, the biggest winners will turn out to be much larger than the prices people paid for them and this will happen faster than at any time in human history. However, to be a great VC you have to hold two conflicting ideas in your head at the same time. You have seed rounds but you now have “pre-seed rounds.”

Venture Capital 471

Venture Capital Writing Invest Pricing 471

socalTECH

APRIL 30, 2010

Santa Monica-based Docstoc , the online professional document sharing site run by Jason Nazar , is announcing this morning that it has added around 100,000 books and 150,000 documents to the site, as part of a deal with Overdrive.com. Tags: docstoc docstore document professional publishing content ecommerce. READ MORE>>.

Doc 147

Doc Press Santa Monica Sites 147

Both Sides of the Table

MARCH 21, 2013

So when I meet with GRP portfolio companies that do enterprise sales I try to emphasize the following: 1. This might mean helping customers buy traffic, arb’ing deals, helping with RTB pricing or trading, etc. Often your sales engineers can do the customizations without bugging the core eng team.

Software Review 321

Software Review Software Services Company 321

socalTECH

APRIL 30, 2010

Santa Monica-based TrueCar is the un-named firm which settled with Edmunds.com yesterday over a trademark lawsuit, according to court documents obtained by socalTECH.com. According to the documents, Edmunds.com had sued TrueCar on December 15, 2009, in the California Central District Court, alleging trademark infringement by TrueCar.

Truecar 150

Truecar Edmunds Zag Santa Monica 150

Startup Professionals Musings

NOVEMBER 4, 2022

The sales professional. A sales fanatic on the founder team helps to contain that risk. The combination of technical insight, founder authority, and sales experience is a hard-to-beat advantage in a competitive market. These people also have the credibility to attract investors. The operations superstar.

Technical Advisors 123

Technical Advisors Startup Outsource Development High Tech 123

Startup Professionals Musings

JUNE 18, 2023

Finally you create and document your recipe (business plan). Have you set the right price for your entree, and correctly included all costs? Have you projected sales and marketing costs, cash flow, and capital requirements? If your startup is over a year old, and your business isn’t yet ready, you have a problem.

Startup 112

Startup Coach Metrics Marketing 112

Startup Professionals Musings

MARCH 16, 2019

You may think this is only important to your marketing and sales people, but in reality it doesn’t matter how great your product or technology might be, you won’t succeed if you don’t understand your target customer decision process. Every aspect of your business must be about sales. This is the growth equation for a startup.

Customer 107

Customer Custom Sales Social Media 107

Startup Professionals Musings

JANUARY 6, 2021

Your focus for momentum could be sales, profitability, or number of customers, but trying to keep all possible parameters growing is simply not practical. It’s important to define your growth strategy, document it, communicate it to your team, and align metrics and employee rewards to target goals.

Technical Review 160

Technical Review Technical Advisors Startup Mentor 160

Startup Professionals Musings

APRIL 19, 2020

No product, even with a large opportunity, is ready to scale until you can show it working, with multiple customers paying the full price, to validate the business model. Document processes and build online training videos so new people can come online quickly and consistently. Use a minimum viable product (MVP) to validate the model.

Startup 154

Startup Outsource Ideas Research 154

Startup Professionals Musings

JANUARY 24, 2021

That might start with the CEO giving the investor pitch to the whole organization, and distributing the current business plan document to everyone. Make sure all business processes are documented and integrated. If everyone has a different view of reality, you have no reality. Take time to review and resolve any personnel distractions.

Technical Review 151

Technical Review Startup Satisfaction Invest 151

Startup Professionals Musings

APRIL 29, 2023

On the product side, once you have a proven product and business model, all you need is money to build inventory, and a sales and marketing operation to drive the business. For example, both need to provide exemplary customer service, build customer loyalty, and provide real value for a competitive price.

Startup 111

Startup Training Services Writing 111

Berkonomics

AUGUST 29, 2013

Sometimes the end game or sale of the company is not a happy event. Especially when outside investors, venture capitalists, or angels, have put in substantial money and the sales price is less than the value of their investment. There are a number of questions a distressed sale brings to mind.

Sales 166

Sales Venture Capital Invest Guide 166

Startup Professionals Musings

SEPTEMBER 21, 2020

Finally you create and document your recipe (business plan). Have you set the right price for your entree, and correctly included all costs? Have you projected sales and marketing costs, cash flow, and capital requirements? If your startup is over a year old, and your business isn’t yet ready, you have a problem.

Startup 156

Startup Coach Metrics Marketing 156

Startup Professionals Musings

AUGUST 3, 2020

On the product side, once you have a proven product and business model, all you need is money to build inventory, and a sales and marketing operation to drive the business. For example, both need to provide exemplary customer service, build customer loyalty, and provide real value for a competitive price.

Startup 174

Startup Training Services Writing 174

Xconomy

JUNE 28, 2016

Whatever you call it, this document of about five pages is a summary of the terms of a deal the parties hope to close down the line. KEY COMPONENTS: What appears to be a simple, straightforward document has the potential to scuttle a deal, so it’s vital to understand the MO of an MOU. A stock sale?

Startup 57

Startup Pricing Sales Summary 57

Berkonomics

JANUARY 27, 2010

From the moment such an investor looks seriously at your company, the investor or VC partner is thinking of the end game, the ultimate sale of the company or even of an eventual initial public offering. Taking in angel or venture money requires a setting of an entrepreneur’s expectations that may come as a shock at least at first.

Venture Capital 168

Venture Capital Sales Invest Class 168

Startup Professionals Musings

FEBRUARY 9, 2020

The sales professional. A sales fanatic on the founder team helps to contain that risk. The combination of technical insight, founder authority, and sales experience is a hard-to-beat advantage in a competitive market. These people also have the credibility to attract investors. The operations superstar.

Technical Advisors 123

Technical Advisors Outsource Development Startup High Tech 123

Berkonomics

MARCH 25, 2012

There are many ways to project the value of a company for purposes of pricing an investment, but all rely upon the revenue and profit projections of the entrepreneur as a starting point. Product Rollout or Sales (reducing financial or production risk) $1/2 million.

Invest 321

Invest Startup Email Competition 321

Both Sides of the Table

JULY 19, 2011

We had the final terms of our agreement fairly well boxed in within a range of about 5-7% on price and within 30 days on move-in date. I obviously preferred the lowest price and I wanted the latest move-in date. She told me, “start with the price you want but the move in date he wants.&#. I told my agent. She way annoyed.

Venture Capital 319

Venture Capital Pricing Startup Outsource 319

Startup Professionals Musings

MAY 24, 2015

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Typically some production and delivery is outsourced, requiring formal contracts and documentation. Solution development and delivery.

Outsource Development 99

Outsource Development Startup Competition Ideas 99

Startup Professionals Musings

DECEMBER 1, 2017

The alternatives range from giving the product away for free (revenue from ads), to pricing based on costs, to charging what the market will bear (premium pricing). Price based on product costs plus margin. Price based on average value to customer. Price with recurring low subscription payments.

Pricing 66

Pricing Customer Custom Advertising 66

Both Sides of the Table

FEBRUARY 7, 2010

I’ll publish the final post in this series this week and then move on to my next series – sales & marketing. I’ll be covering my PUCCKA sales methodology. My first company launched in 1999 and we were offering a SaaS document management in the cloud (we were called ASPs back then).

Entrepreneur 267

Entrepreneur Startup SaaS San Diego 267

Startup Professionals Musings

MAY 1, 2019

Control costs and adjust prices to maintain your margin. Document processes and metrics for economies of scale. You can’t afford to close every sale, or handle every customer complaint. Even huge valuation increases will evaporate overnight when profitability is nowhere in sight, and you run out of money.

Metrics 86

Metrics Startup Training Customer 86

Startup Professionals Musings

JULY 26, 2013

This is the last step of the process, where surprises in the evaluation of the management team, documentation, and personnel problems can derail the investment. Some startups do nothing to prepare for the due diligence process, assuming the people and business plan documents will speak for themselves. Sales and marketing strategy.

Technical Review 97

Technical Review Startup Satisfaction Summary 97

Startup Professionals Musings

MAY 28, 2016

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Typically some production and delivery is outsourced, requiring formal contracts and documentation. Solution development and delivery.

Ideas 62

Ideas Outsource Development Startup Competition 62

Startup Professionals Musings

JANUARY 26, 2018

I learned this the hard way a few years ago in a startup where customers loved our idea and the free prototype, but we couldn’t sell one for the full price needed to meet our financial projections. We simply hadn’t tested the price sensitivity in the market segment and geography that needed the features we offered.

Customer 59

Customer Custom Pricing Startup 59