article thumbnail

From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. The company''s newsletter was initially created to share their entrepreneurial journey with their family and friends. an email) to about 35 people.

article thumbnail

From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. The company''s newsletter was initially created to share their entrepreneurial journey with their family and friends. an email) to about 35 people.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How powerful has new media advertising become?

Berkonomics

Owned media comes from the databases you own, such as your company’s web site, email newsletters, profiles in social media, or apps you have created requiring registration or download. But this new era of Internet advertising has given rise to two more forms you should know and use in addition to the two traditional types above.

article thumbnail

3 Sales Tips for Startups – Creating a Burning Platform

Both Sides of the Table

Most start-up entrepreneurs have little or no sales experience. But through nearly a decade of startups I learned that sales comes down to three essential elements: 1. The real test of sales and the topic of my post is “why buy now.” It’s what kills most sales cycles including raising venture capital. I know I didn’t.

Sales 319
article thumbnail

Square Sellers Will Get Apple’s ‘Tap to Pay’ on iPhones This Year

Tech.Co

Square is teaming up with Apple to enable the ‘Tap to Pay' iPhone functionality within the Square Point of Sale app. Now, though, the companies both seem to agree that they'll turn larger profits by teaming up — even if it might mean a slowdown in Square's hardware sales in the long term. newsletter.

News 152
article thumbnail

Shopify Just Bought the Deliverr Shipping Network for $2.1 Billion

Tech.Co

Ecommerce company Shopify supports small businesses with technology like ecommerce website builders and retail Point of Sale systems. newsletter. Please fill in your email. Now, it's dramatically expanding capacity in another area, fulfillment, with the acquisition of Deliverr. Shopify is paying $2.1 Sign up to the Tech.co

article thumbnail

Interview with Lars Helgeson, GreenRope

socalTECH

How did an email marketing provider turn into a provider of software which mashes up a combination of email marketing, wiki, customer service management, event and meeting management tool, project management software, and much more? Lars Helgeson: We started about ten years ago, with an email marketing platform called CoolerEmail.

Email 240