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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Thus I recommend that you stick with organic search, and use SEO to raise your ranking.

PPC 154
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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Marty Zwilling.

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Guerilla Marketing, Brad Feld Style

InfoChachkie

companies should… focus on building amazing products. If you have amazing products, the marketing of those products is trivial. If you have $hitty products, the marketing is impossible. Instead of focusing on marketing as an activity… integrate it into (your) products.”. Write Your Own Playbook.

Marketing 233
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

Blogging is an important way to build an audience and also drive SEO traffic. I started with the hosted version and then migrated to an installed version so I could use Google Analytics and some other products. Don’t just write a carbon copy of what somebody else is doing. What should you blog about? That’s boring.

Blogging 286
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The Power of Quora & Why Benchmark was Right to Pay Up

Both Sides of the Table

Fred talks about it here – he beat me to the punch because I always wanted to write about how awesome this is. Frankly, I enjoyed the community so much that I would have continued to come back more often but my blogging pace has been such that evening time commenting on an answer website was time away from writing pieces like this.

Blogging 301
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BLOGGER ALERT: How to Start a Blog and Make Money Blogging

Tech Zulu Event

One of the hardest things about being a blogger is drawing that line between being a business owner and writing for passion. Most bloggers wouldn’t turn down the opportunity to make a full time income from writing their blog. This means more people sign up for your email list when you have the pop up box than when you don’t.

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Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

Typically entrepreneurs doubt themselves because they undervalue their offerings, but it isn’t about creating a product, setting a price and hoping people will buy. Using your service or owning your product isn’t why a person buys, it’s the experience your customer will have. Valu e and Exp erience versus Price and Product.