Tech Zulu Event

JUNE 26, 2013

Since its inception into the mainstream fabric of people’s lives, social media and the concept of social networking has gone through a rather peculiar evolutionary transition. From gaming, to advertising, to branding and marketing, there’s no online business plan that Facebook can’t be used for at this point. It’s All in the Numbers.

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Social Media Entertainment Media Tool 82

SoCal Tech Calendar

SEPTEMBER 16, 2011

Monday, September 19, 2011 -- Facebook's Impact on Entertainment PR and Marketing. Learn first-hand from an all-star panel how the entertainment industry is using Facebook and other top social networking platforms. Social Media Week LA. See [link] (more)

Entertainment 100

Entertainment Case Study Marketing Social Media 100

TechCrunch LA

DECEMBER 16, 2019

Mining that same well of a demand for whodunnits, a roughly one-year-old Los Angeles-based startup called Solve has raised $20 million in financing to update the genre for a new generation of media consumers. Solve began as a series developed within the mobile-focused entertainment studio, Vertical Networks.

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Social Media Media Startup Mobile 131

SoCal Tech Calendar

JUNE 19, 2009

Thursday, June 25, 2009 -- Social Media Marketing Dinner. Join iHollywood Forum as we re-launch our popular monthly dinner series looking at whats next for the business of entertainment. See [link] (more).

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Social Media iHollywood Media Marketing 100

TechCrunch LA

JUNE 28, 2018

This week, both Microsoft and Google made moves to woo Hollywood to their cloud computing platforms in the latest act of the unfolding drama over who will win the multi-billion dollar business of the entertainment industry as it moves to the cloud. “I n media and entertainment there are lots of isolated studios around the world.

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Hollywood Cloud Computing Netflix Google 254

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

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Media Framework Social Media Metrics 95

socalTECH

JANUARY 8, 2020

For today's interview, we spoke to Bill Curtis , the founder of Malibu-based CurtCo Media (www.curtco.com). We spoke to Bill about CurtCo's move into the podcasting area, and why he thinks podcasting is the next frontier in media. Bill Curtis: It's by far the most exciting platform right now. It ends up being good for both.

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Media Report Advertising Content 150

TechCrunch LA

OCTOBER 28, 2020

“What we are seeing is that there’s a significant appetite from public market investors to interactive entertainment as a category,” said Scopely co-chief executive Walter Driver. “Inside of most passively consumed media experiences, you don’t have an identity. And the company has an eye on the future.

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Los Angeles Mobile Platform Entertainment 252

TechCrunch LA

JANUARY 28, 2020

The new capital will help support the launch of Bev’s new ‘Made By Chicks’ media platform and podcast, which will be hosted by the Foster sisters in their first official partnership with any brand, according to a statement from the company. trillion, according to data provided by the company.

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Product Entrepreneur Platform Los Angeles 146

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 101

Media Marketing Startup Framework 101

TechCrunch LA

JANUARY 14, 2019

Meanwhile, new venture-backed companies like the superstealthy Shadows, SuperPlastic and Toonstar are all developing virtual characters that will launch via social media channels like Snap and Instagram, or on their own platforms. version of this new breed of entertainer, the collective behind the account is far from the only one.

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Social Media Content Media Artificial Inteligence 261

Startup Professionals Musings

AUGUST 15, 2022

Virtual living: the rise and growing dominance of social media. Online entertainment: millions of channels, billions of actors. With the adoption of the Internet, digital entertainment has rocketed across the world, changing how people entertain themselves. YouTube is now the 800-pound gorilla of entertainment.

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Startup Social Media Entertainment Metrics 126

socalTECH

JUNE 12, 2019

Los Angeles-based Triton Digital , a provider of advertising services and technology for the online radio streaming, digital audio and podcasting markets, has acquired Omny Studio , a developer of a podcast and on-demand audio publishing platform. Financial terms of the acquisition were not annoucned. READ MORE>>.

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Advertising Entertainment Demand Acquisition 124

Tech.Co

SEPTEMBER 20, 2017

Hollywood studios are jumping on the trend of the VOD market. VOD Streaming Platforms Are Open for Independent Filmmakers. But VOD also provides Indie producers a platform forth which to display their works. Hollywood is Lacking in VOD Marketing Skills. For example, Warner Bros.

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Hollywood Demand Marketing Netflix 95

socalTECH

OCTOBER 11, 2018

The company--led by longtime cloud and hosting services veteran Simon Anderson--offers up managed services and consulting for cloud platforms like Amazon Web Services (AWS) and Microsoft Azure. According to the newly formed company, it completed all three of those mergers earlier in 2018, and now has a customer base of 175 enterprises.

Services 133

Services SaaS Los Angeles Education 133

Startup Professionals Musings

NOVEMBER 18, 2020

Thus the rise of the “ sharing economy ,” with collaborative and peer-to-peer (P2P) platforms , including Lyft (rides), Airbnb (lodging), and WeWork (workspace). There are always opportunities to participate in existing platforms, such as becoming an Uber driver, or to start your own platform sharing your favorite hobby.

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Platform Startup Social Media Customer 145

SoCal Tech Calendar

JUNE 9, 2016

If you wanted to find someone who truly understands the convergence of the media and technology, you need to go no further than Peter Csathy , the CEO of newly launched CREATV Media (www.creatv.media). Because of that, he has some unique insights into this market, having touched many, many pieces of the industry.

Media 100

Media Blogging Hulu Invest 100

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Advertising 66

Advertising Marketing Startup Framework 66

socalTECH

MARCH 1, 2013

However, there's a new generation of technology driven startups who are looking to apply software and technology in a way that will change how movies are made, and marketed. That results in a drastically lower marketing and PA budget for the film. That's a massive amount of money to spend on marketing. What's your background?

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Hollywood CTO Hire Social Media Platform 256

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 100

Marketing Social Media Framework Media 100

TechCrunch LA

AUGUST 5, 2022

From Los Angeles to Silicon Valley , a trend emerged among social media influencers and startup founders alike: move into a mansion with 10 or so collaborators, work day and night together to build fame and wealth, and hope that your new roommates do their dishes. Image Credits: Robiiiworld (Brandy Merriweather via BStarPR).

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Platform Social Media Netflix Content 210

socalTECH

APRIL 23, 2013

The world of media is in the midst of a major transition, where radio and television are no longer the powers they used to be--and there''s a clear shift towards some unknown future online. Our other shows are about sports, entertainment, movie reviews, university news--all of the things that fit under the umbrella of news.

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Media News Startup Technical Review 196

InfoChachkie

JULY 30, 2012

I always enjoy a great guerilla marketing story, such as TestFlight’s use of T-shirts and Tacos to gain Steve Jobs’ attention at Apple’s 2011 developers’ conference. Trade Show Guerilla Marketing Done Right . Be Closing, No Posing – The ultimate measure of effective marketing, especially at a startup, is revenue.

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Marketing Conference RSS Angel 209

socalTECH

JANUARY 10, 2017

Lionsgate said it the e-sports market has the "potential to transform the face of sports entertainment", and that the deal will help it develop new content and use its distribution platforms to reach a "coveted consumer demographic". READ MORE>>.

Entertainment 100

Entertainment Content Platform Invest 100

TechCrunch LA

NOVEMBER 4, 2019

Next she took to Instagram, a new social media platform that quickly became the most effective tool in a blogger’s toolkit. I feel this responsibility to my industry to put the best business practices I’ve learned along the way into a platform so I can help other influencers.”. We are in phase three of the influencer economy.

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Platform Marketing Tool Venture Capital 170

TechCrunch LA

APRIL 23, 2018

The account “hack” was architected by brud as part of an ongoing virtual reality drama playing out on Instagram and other social media platforms between avatars it had developed, all designed to attract media attention, according to people with knowledge of brud and its plans. ” That was a lie. It worked. .

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Social Media Los Angeles Media Geni 254

Tech Zulu Event

AUGUST 27, 2013

Billion dollar brands like GoPro built their empire marketing with video, but we don’t all have a sea of extreme sports athletes to upload thrilling footage. So here are the top 8 tips from 2 successful brands on what we can do to create engaging content and market our brands using YouTube as our platform.

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Dollar Shave Club Tips Marketing Sales 106

TechCrunch LA

AUGUST 30, 2022

Genies is partnering with a handpicked group of creators to design the first set of collections available on the platform, Nigam said. On Genie, only approved sellers on the platform will be able to launch collections to start, though the company says it eventually wants to empower all its users to create unique 1-of-1 fashion items.

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Geni Silver Lake Startup Platform 219

socalTECH

MARCH 29, 2012

What's the best way to get the word out about your brand on social media? We spoke with Matt and Amanda MacNaughton , the brother and sister team behind PromoJam, to hear more about the company's platform. Amanda MacNaughton: PromoJam is an enterprise, social marketing technology platform. What is PromoJam?

Social Media 217

Social Media Startup Platform Media 217

Startup Professionals Musings

NOVEMBER 11, 2019

Virtual living: the rise and growing dominance of social media. Online entertainment: millions of channels, billions of actors. With the adoption of the Internet, digital entertainment has rocketed across the world, changing how people entertain themselves. YouTube is now the 800-pound gorilla of entertainment.

Technology 97

Technology Social Media Startup Entertainment 97

TechCrunch LA

MAY 26, 2018

just past the AMC Center) , the virtual reality game-maker Survios planted its first flag in the market for location-based gaming. But that’s still a far smaller market than the 10 million game consoles that were sold in the U.S. ” Bennett knows a thing or two about entertainment.

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Torrance Los Angeles Entertainment Platform 180

TechCrunch LA

OCTOBER 17, 2018

“At YouTube, I saw over 5x growth in watch time, commercialization and really, globalization of the platform,” Grubbs told TechCrunch. “I have three kids ages 9, 7 and 4 and I’ve seen it there too in how they are consuming media. ” Applications to the incubator opened today and close November 17, 2018.

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Incubator Content Education Seed Funding 197

TechCrunch LA

MAY 21, 2019

Propelled by new technologies, new businessmen have been landing in Los Angeles since the invention of the nickelodeon to create a studio that would dominate popular entertainment. Sitting at the intersection of these two market forces are companies like AmazeVR, which is hoping to beat the odds.

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Chief Technology Officer Content Hollywood Netflix 211

Tech Zulu Event

JULY 31, 2014

The event attracted over 500 distinguished attendees from around the world in the digital media and technology industry including advertising, media, data, eCommerce, software, social and gaming. The event also showcased a variety of promising startups from digital media, mobile, cloud, entertainment, advertising, and eCommerce.

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Media Technology Truecar Southern California 84

Tech.Co

JULY 12, 2017

. “This year, more than ever, we are working with companies with the potential to help define the future of media and entertainment together with Disney.” Brit + Co is a digital media company that inspires, educates and entertains real women with a creative spirit.

Artificial Inteligence 109

Artificial Inteligence Startup Entertainment Press 109

socalTECH

NOVEMBER 19, 2018

Kanaan Jemili: uCast Global is a digital media company that is looking at creating a scalable global solution for online video. As you know, today, video is one of the primary means of communications from a personal, corporate, and entertainment level. We present them with many advantages as they go on our platform.

Content 113

Content Startup Mobile Platform 113

TechCrunch LA

MAY 17, 2019

Even as Quibi , the short form video platform from Jeffrey Katzenberg’s WndrCo , reportedly looks to raise another $1 billion , rival service Fiction Riot continues to steadily build out its pipeline of short form serials. “It’s up to startups like us to address the grassroots movement,” for content creators, Esola says.

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Services Report Netflix Content 167