socalTECH

MAY 23, 2012

How do a bunch of German moviemakers end up in Los Angeles, running a site helping studios to market and promote their films via their venture backed startup? That's the story we got from Tobi Bauckhage , the co-founder and CEO of Moviepilot (www.moviepilot.com), a German firm which is setting up shop in Los Angeles.

Startup 164

Startup Paramount Netflix Entertainment 164

socalTECH

JANUARY 24, 2011

For this morning's company profile, we thought we'd connect with ShareSquare (www.getsharesquare.com), a newly funded Los Angeles startup focused on QR barcodes -- 3D barcodes -- focused on musicians and entertainers. We caught up with Matthias Galica , the firm's founder, to hear more about the company.

Startup 220

Startup West Hollywood Metrics Entertainment 220

socalTECH

JULY 16, 2012

Jeremy Gocke: With Fliptu, we're aiming to fix the disjointed media and product discovery process for consumers and brands. I like to refer to that as the ultimate brand fan page, or to take the example from the apparel industry, where I come from, a virtual look book for a brand. What is Fliptu? The numbers tell the story.

Social Media 268

Social Media Media Social Network Seed Funding 268

Startup Professionals Musings

JULY 13, 2012

The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. It usually implies an opportunity to win big, like a lottery, or experience something sensational, like an incredible video or free product.

Marketing 95

Marketing Startup SEM Blogging 95

socalTECH

JULY 20, 2011

Earlier this month, Los Angeles-based HitFix (www.hitfix.com) an online news site focused on entertainment, announced it had raised $2M in a funding round. What's the story behind HitFix and where do you fit in the entertainment news landscape? Jennifer Sargent: HitFix started two and a half years ago.

News 173

News Entertainment Startup Bertelsmann 173

Both Sides of the Table

OCTOBER 20, 2013

Many of them have their iPhones and laptops ready to command their attention the moment that you start sucking. Stories have starts, middles and ends. They bring your product to life. Establish the persona of the person who would be using your products. I They all start to blend together.

Slides 399

Slides Startup Conference Writing 399

Tech Zulu Event

JUNE 26, 2013

It is now a standard with any new social network to be able to cater to both the consumer and the brand; the person and the product. And while most social startups always begin as someone’s passion project, sheer ambition can only take a budding entrepreneur so far before they realize they need capital to stay afloat.

Social Media 82

Social Media Entertainment Media Tool 82

Both Sides of the Table

SEPTEMBER 15, 2014

If you’re funding the same stuff as everybody else and if you started your activities when the clues were obvious you’re much less likely to drive enormous returns. This was certainly the case when I invested in a small YouTube video production company called Maker Studios that recently sold to Disney for just shy of $1 billion.

Funding 362

Funding Technical Review Ideas Startup 362

Both Sides of the Table

FEBRUARY 18, 2013

I have started thinking about what the future might look like and I’ve started imagining what I call, “MMOV” or massive multiplayer online video. Maybe small amounts of money for what founders reading these pages dream of but life-changing for many. Maker’s talent started commenting on it and sharing it.

Startup 380

Startup Media Content Platform 380

socalTECH

JULY 6, 2015

We recently ran into Page Howe , the Chief Engagement Officer for the.LA (www.la) domain name extension, who sat down with us and told us about why he's out making the rounds with community groups and events, promoting the use of.LA domain name, and we caught up with him to hear more about why he things everyone should get their own.LA

Social Network 100

Social Network Startup Mobile Google 100

socalTECH

MARCH 1, 2013

However, there's a new generation of technology driven startups who are looking to apply software and technology in a way that will change how movies are made, and marketed. Darren Marble: On average, the budget for marketing for feature films is 50 percent of their production budget. That's great training for the startup world.

Hollywood 256

Hollywood CTO Hire Social Media Platform 256

Startup Professionals Musings

MARCH 21, 2011

The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. It usually implies an opportunity to win big, like a lottery, or experience something sensational, like an incredible video or free product.

Marketing 90

Marketing Startup SEM Blogging 90

socalTECH

MAY 14, 2013

We caught up with founder Evan Britton about how his company has created the top site in the Internet niche of celebrity birthdays, and how that intense focus on a single niche--and user experience- has paid off for the company in terms of user engagement and growth. Evan Britton: People love looking up who was born on their birthday.

Google 236

Google Sites Startup Web 236

Tech Zulu Event

NOVEMBER 7, 2011

Only a few weeks ago, Google executives announced Google+ Pages for brands and companies were on the way. Anticipation of Google opening up the doors to businesses on Google+ has been a long awaited feature-add to their fast growing, and widely used platform. Get started today and build your page.

Google 65

Google Entertainment Startup Organization 65

Both Sides of the Table

APRIL 23, 2011

Richard De Silva started off as a journalist with the Washington Post after growing up in D.C. In the late 90’s he saw the internet boom and helped start IronPlanet.com, a construction equipment marketplace that is nearing an IPO. Startup after Iron Planet? (6:00 What gets you interested in a startup? (16:35-19:35).

Capital 265

Capital Venture Capital Veoh Startup 265

Startup Professionals Musings

FEBRUARY 25, 2017

The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. It usually implies an opportunity to win big, like a lottery, or experience something sensational, like an incredible video or free product.

Marketing 67

Marketing SEM Startup Blogging 67

Tech Zulu Event

JUNE 28, 2012

The first-ever Silicon Beach Fest attracted more than 2,000 attendees from LA, San Francisco, San Diego, Santa Barbara, New York, Toronto, and London to celebrate LA startups and entertainment with panels, parties, pitch fests, hackathon, and beach games: volleyball, basketball and surfing lessons in Santa Monica and Venice on June 21-23, 2012.

Hollywood 67

Hollywood Technical Review Startup Rustic Canyon 67

Both Sides of the Table

FEBRUARY 24, 2011

I invested in LA-based Gogii , one of the fastest growing, most exciting mobile social networking companies you’ve never heard of and maker of a product called textPlus. But I never gave up. The opportunity came up to invest in this one and I pounced. Well, we started out a free text messaging platform.

Gogii 310

Gogii Invest Blogging Startup 310

Startup Professionals Musings

AUGUST 11, 2013

The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. It usually implies an opportunity to win big, like a lottery, or experience something sensational, like an incredible video or free product. Marty Zwilling.

Marketing 99

Marketing Entrepreneur Startup SEM 99

InfoChachkie

NOVEMBER 13, 2012

If you are a startup seeking funding, convey your company's origins, your current status and your ideal exit. More Is Less - I recently had lunch with a friend who is a highly successful entertainment industry executive. Entertaining slides are effective, as long as they do not distract from your story. What's Your Story?

Slides 258

Slides Duarte Santa Barbara RSS 258

Both Sides of the Table

MAY 19, 2010

Another topic we debated early in the program was “lean startup” vs. “ fat startup ” where we both took the obvious hedge and said “it depends.” But truthfully both Dana and I are more aligned with the lean startup principles and believe you only go FAT when you’ve really proved out your product / market fit.

Venture Capital 240

Venture Capital Startup Platform Technical Review 240

socalTECH

OCTOBER 14, 2011

Well, Los Angeles based Near Networks (www.nearnetworks.com) is looking to both reach customers online, and avoid the tacky, lousy production of typical small business ads, with a new service. Sam Rogoway: Near Networks is a national production studio that creates online videos for local businesses across the country.

Networking 150

Networking Search Engine Optimization Product Startup 150

Tech Zulu Event

NOVEMBER 7, 2011

Only a few weeks ago, Google executives announced Google+ Pages for brands and companies were on the way. Anticipation of Google opening up the doors to businesses on Google+ has been a long awaited feature-add to their fast growing, and widely used platform. Get started today and build your page.

Google 45

Google Entertainment Startup Organization 45

Tech Zulu Event

OCTOBER 11, 2013

TechZulu catches up with the founder of Assignmint, Jeff Koyen, as he talks about Assignmint, freelance, and LA startups. No matter where I worked, I never found any sort of product that managed the workflow between editors and writers and it is the number one problem in the publishing world. Where did Assignmint come from?

Journal 90

Journal Startup Writing Media 90

Tech Zulu Event

FEBRUARY 18, 2016

Why tell someone about your product if you can give them a demonstration, and what better way to make that demonstration irresistible than to make it free? This is a great way to engage customers on a first visit and start working towards a sales follow-up. . Free Demonstration . ” This is true in business as well.

Sites 40

Sites Search Engine Optimization Technical Review Web Development 40

Tech Zulu Event

JUNE 13, 2011

In this installment of TZ Startup Hot Seat we chat with Vincent Borel Co-Founder of Webdoc. As anyone in the startup world knows your team is what makes the difference and ours definitely does. When you develop a new product, especially one that is disrupting existing habits you are constantly integrating user feedback.

Startup 97

Startup Web Content Media 97

Tech Zulu Event

JUNE 22, 2013

TechZulu catches up with the three to talk about WESAWIT, startups, and the LA scene. We came up with an idea for an app and around that time we met with Chris. Morgan Rostagnat: It first started as a news-oriented app. Our most popular product is our Facebook app. People are starting to notice us.

Social Media 94

Social Media Startup UCLA Media 94

Tech Zulu Event

AUGUST 13, 2010

TechZulu is helping the startup community out by listing all the great startup/entrepreneur oriented panels. Simply click on the title of the panel you like and you will be taken to their SXSWi panel picker page. Bootstrapping: Score PR for Your Start-Up, On the Cheap. Bootstrapping bootstrapped, Startup. .

Guide 69

Guide Startup Venture Capital Entrepreneur 69

Both Sides of the Table

AUGUST 21, 2011

Every generation of new technology and new media starts out by emulating those that came before them without realizing that things are fundamentally different when you change media types. They recommend up-sells and cross-sells of products. Purchasing high-value or complex products is still way more effective person-to-person.

Mobile 329

Mobile Advertising Media Marketing 329

Tech Zulu Event

JUNE 3, 2014

There are 3 vital questions to ask when putting together a campaign; 1- Is the thing I’m raising money for a great product? 2- How am I talking about my product? He shared, ‘When creating a campaign it’s key to remember that people are fans of you – not the actual product, so you want to be sure to communicate your why.’.

Startup 109

Startup Examples Social Media Media 109

socalTECH

NOVEMBER 17, 2010

We caught up with Zach James and Rich Raddon , co-founders of MOVIECLIPS, to learn more about the company and also hear about the firm's funding round. Rich Raddon: When Zach and I came together, I had been working in LA for fifteen years in entertainment and traditional media. I ran the Los Angeles Film Festival for a decade.

Startup 190

Startup Los Angeles Content Hollywood 190

Tech Zulu Event

JUNE 17, 2014

It’s something that can be installed by the users themselves without an intervention from a technician and set-up in a matter of minutes,” says Riccardo Mazzurco, one of the founders and strategist for ALYT. “A ALYT provides users four main comforts: Home Security, Home Automation, Energy Efficiency, and Entertainment Control.

Startup 79

Startup Ideas Software Entertainment 79

InfoChachkie

JULY 16, 2012

In addition, a number of advertisers have invested significant resources into creating libraries of video content which effectively communicate brand and product attributes but are incapable of eliciting a particular action, such as: clicking to a landing page, completing a lead form, or initiating a purchase.

Customer 226

Customer Custom Entrepreneur Advertising 226

Tech Zulu Event

SEPTEMBER 25, 2015

Verizon , Monster Products , MerchLabs , HIRED , Instart Logic , Zeel , Shootly , Move Loot , Microsoft , American Laser Company , Zirx , DoorDash , Drizly. Without further adieu, I present to you the winners of the 1st annual REACH NeXT conference: Entertainment: Storygami. Started Disney Interactive Labs. We thank you!

Fractional VPE 40

Fractional VPE Entertainment SaaS Social Media 40

InfoChachkie

APRIL 25, 2011

Although many are entertaining, most fail to provide entrepreneurs with a sufficient return on their time investment. If you are a leader at a startup and you are reading a business book, you are not closing customers, raising capital, improving your product, or spending time with your loved ones. Fan, Not A Fan Boy.

Technical Review 279

Technical Review Blogging Class Entrepreneur 279

Xconomy

NOVEMBER 10, 2016

But the request this time was different: could we urgently help make realistic screen displays for a big Hollywood science fiction movie that was just about to start shooting? All of these people had gotten involved with movies much earlier in their production. And so I went to work, making comments, suggesting fixes, and so on.

Hollywood 81

Hollywood Startup Screening Writing 81

socalTECH

JULY 18, 2012

For a receiver, the receiving page on SnapCuts can also be branded or skinned. We thought it would be nice to combine that with sending a text message, which is how the whole thing started. The rest of our team comes out of the film, television, streaming media, and startup world, mostly in the interactive entertainment world.

Social Network 246

Social Network Mobile Media Examples 246