Startup Professionals Musings

FEBRUARY 5, 2020

As a mentor to entrepreneurs, I tend to see many of the same obstacles appearing in every new startup, and since I don’t want to appear to be a downer , I’m not sure how to properly warn people ahead of time to be on the alert for these challenges. Each of these can go astray as follows: Your product or service hits unexpected snags.

Startup 131

Startup Entrepreneur Examples Customer 131

Startup Professionals Musings

DECEMBER 27, 2019

Every new business dreams of growing from a startup to a global market leader in a few years, like Amazon.com, but that goal is elusive. As a mentor to entrepreneurs, I often get asked for the magic that has made Amazon the world's most valuable brand , from a total unknown only twenty years ago.

Marketing 123

Marketing Technical Review Customer Custom 123

Startup Professionals Musings

JULY 30, 2021

The recent pandemic was a strong signal for change, and I see most of you entrepreneurs and business owners responding to the business changes required and new opportunities presented. When sales fall off, you need to dig deep for the “why,” rather than just assuming the price needs to go down.

Marketing 162

Marketing Social Media Metrics Customer 162

Startup Professionals Musings

JUNE 7, 2020

I recognize that entrepreneurs tend to substitute vision and passion for formal processes, but using no discipline or process in building something new is a sure way to spend money, rather than see any return and build a self-sustaining business. Marketing, sales, support, and service operations. Team building status and plan.

Entrepreneur 131

Entrepreneur Outsource Development Startup Competition 131

Startup Professionals Musings

AUGUST 22, 2014

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market-research data. Conduct your own customized market research. Modern libraries are still worth a visit.

Marketing 97

Marketing Entrepreneur Statistics Research 97

Startup Professionals Musings

FEBRUARY 8, 2020

Entrepreneurs see “no risk” as meaning “no reward.” There are no guarantees in business, but it pays to learn from the experiences of entrepreneurs and business experts who have gone before you. If the customer need is obvious and large, the calculated risk is in the quality of your solution, your team, and marketing.

Entrepreneur 129

Entrepreneur Resource Metrics Customer 129

Both Sides of the Table

JUNE 9, 2013

As I outlined in my talk, I believe the greatest Internet companies created over the past 15 years have been “deflationary” meaning they are driving down the prices or goods & services. Declining prices & margins in a small market is much less interesting. Prices down. Market meet reality.

Marketing 361

Marketing Course Pricing Networking 361

Berkonomics

DECEMBER 13, 2018

As a rule, creating a product that does not fit into an existing space, cannot be defined against one or more competitors, or which needs a long description to understand, will require considerably more market research, more marketing capital, and entail much more risk than one that follows an existing trend, even if an emerging one.

Marketing 120

Marketing Class Startup Research 120

Berkonomics

DECEMBER 13, 2018

As a rule, creating a product that does not fit into an existing space, cannot be defined against one or more competitors, or which needs a long description to understand, will require considerably more market research, more marketing capital, and entail much more risk than one that follows an existing trend, even if an emerging one.

Marketing 120

Marketing Class Startup Research 120

InfoChachkie

FEBRUARY 25, 2013

Someone on Quora recently asked me to answer the following question: Why Do Digital Entrepreneurs Hate MBAs? Tech entrepreneurs' consternation with MBAs does not rise to the level of loathing. As noted in Startup Advice From College Dropouts , successful entrepreneurs are often poor students.

Entrepreneur 279

Entrepreneur Technical Review Case Study Class 279

Startup Professionals Musings

OCTOBER 16, 2023

Most aspiring entrepreneurs understand that you can’t build a business if you won’t commit to delivering a product or service, but many are hesitant or refuse to commit to any financial forecasts. Project based on your market size how many widgets you will sell in every channel. Forecast sales-volume expectations.

Startup 116

Startup Pricing Sales Statistics 116

TechCrunch LA

FEBRUARY 16, 2021

Metropolis is a new Los Angeles-based startup that’s looking to compete with BMW-owned ParkMobile for a slice of the automated parking lot management market. Israel, a serial entrepreneur, has spent decades thinking about parking. Inrix Buys ParkMe To Add Smart Parking Services To Its Real Time Traffic Data.

Artificial Inteligence 249

Artificial Inteligence Los Angeles Mobile Pricing 249

SoCal Tech Calendar

NOVEMBER 3, 2016

Wednesday, November 9, 2016 -- Disrupt Your Market to Grow Big and Grow Fast. join us at our November Entrepreneur Speaker Series event where Tom White, Director of the Los Angeles Cleantech Incubator at CSUN, will reveal the secrets to “Disrupt Your Market to Grow Big and Grow Fast.” Cal Lutheran Center for Enterpreneurship.

Marketing 100

Marketing Incubator Los Angeles Pricing 100

InfoChachkie

JANUARY 5, 2015

In his premier film appearance in the blaxploitation send-up “I’m Gonna Git You Sucka,” Chris Rock inadvertently addresses a key pricing challenge faced by most entrepreneurs. Watch this 93-second clip and see if you can identify the pricing pitfall addressed in this humorous snippet. Price = Value. How Much For A Rib?

Pricing 100

Pricing Product Startup Customer 100

Startup Professionals Musings

OCTOBER 4, 2023

Most entrepreneur that fail are quick to offer a litany of constraints that caused their demise – not enough money, time, customers, or support from the right players. The result, called resourcefulness, allows entrepreneurs to create opportunities in the face of scarcity. Every entrepreneur needs to avoid locked-in ways of thinking.

Resource 112

Resource Ideas Competition Entrepreneur 112

Startup Professionals Musings

JUNE 25, 2021

It seems like everyone wants to be an entrepreneur and get rich these days. Ask some potential customers to see if there is real interest, and start thinking about price versus cost. This is the point where you work on the specifics of being able to deliver your product or service. Keep thieves away (protect it).

Ideas 136

Ideas Entrepreneur Mentor Resource 136

Startup Professionals Musings

MAY 23, 2013

One of the toughest decisions for a startup is how to price their product or service. The alternatives range from giving it away for free, to pricing based on costs, to charging what the market will bear (premium pricing). Product is free, but you pay for services. Cost-based model. Subscription model.

Pricing 116

Pricing Product Customer Custom 116

TechCrunch LA

SEPTEMBER 7, 2020

Launched by Karen Rodgers O’Neil, a longtime marketing executive, and Daniel Perrone, a serial entrepreneur and technology executive whose previous company, BroadMap, was acquired by Apple; The Shed hopes to take the rental model that Home Depot has turned into a billion dollar business line and take it to the masses. .

Startup 285

Startup Product Demand Los Angeles 285

Startup Professionals Musings

MAY 6, 2023

Many entrepreneurs are so enamored with their product vision that they believe their own hype and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Conduct your own customized market research. Modern libraries are still worth a visit.

Statistics 120

Statistics Research Report Newsletter 120

socalTECH

MAY 8, 2015

In a world awash with on-demand startups, Los Angeles-based Serviz (www.serviz.com) stands out--not because of the market segment it is tackling, but because it was founded by two, very experienced serial entrepreneurs-- Zorik Gordon and Michael Kline. Our vision is really to become the premier provider of on-demand home services.

Services 100

Services ReachLocal Demand Startup 100

Berkonomics

APRIL 13, 2017

Is your market identifiable and accessible? Test yourself as to whether you can identify the size of your market niche, and whether you can overcome the many barriers to access customers within your niche. How large a total market? Email readers, continue here…] Can you dominate that market?

Patents 291

Patents Pricing Ideas Marketing 291

Startup Professionals Musings

DECEMBER 17, 2022

Every entrepreneur thinks he can relax a bit after his business model is proven, funding is in place, and revenues are scaling as projected up that hockey-stick curve. Unfortunately, the market is changing so fast these days that any upward climb can level off quickly, as the core business growth begins to stall.

Startup 106

Startup Pricing Cloud Computing Customer 106

Both Sides of the Table

JANUARY 12, 2014

But being best-in-class at online marketing is also a sine qua non to standout from your peer group. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Online marketing uses techniques for driving promotion and place.

Marketing 379

Marketing Startup SEM SEO 379

Tech.Co

MAY 31, 2023

Launching and growing a startup is one of the biggest missions an entrepreneur can undertake. Yet, with so many tools vying for the attention of business owners, navigating the over-saturated market can be overwhelming. Lenido Startup tool: Accounting software Price: Free Accounting software doesn't need to come at a premium.

Tool 131

Tool Startup Software Review Technical Review 131

Startup Professionals Musings

DECEMBER 2, 2022

You can’t succeed in business without an operational model that delivers value to customers at a reasonable price, with an underlying cost that allows you to make a profit. The most common failures are solutions looking for a problem, lack of a defined market, or an inadequate revenue model. Target market. Sales/Marketing.

Sales 102

Sales Customer Custom Outsource 102

Startup Professionals Musings

OCTOBER 27, 2012

These days every new entrepreneur understands that an innovative product or service is necessary, but not sufficient, to start a business. You have to build a web presence with marketing content to get visibility above the 300 million other new websites created last year, and attract the customers you need.

Examples 93

Examples Content Marketing Entrepreneur 93

Startup Professionals Musings

OCTOBER 21, 2022

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. The price of entry can be less than $10,000, so the competition is huge and growing rapidly. Here are some ways we both recommend to beat the odds and thrive in today’s app ecosystem: Sell a digital service through your app.

Develop 138

Develop Development Platform Mobile 138

socalTECH

JUNE 25, 2013

The online flower delivery market is now an old and established market. Los Angeles-based TheBouqs (www.thebouqs.com) thinks so, with its new, cut-to-order online flower delivery service for the iPad generation. The third part of this is the subscription service we offer. What is the Bouqs? Closing this $1.1M

Services 215

Services Technical Review Startup Pricing 215

Startup Professionals Musings

JULY 14, 2023

As the business economy is rebounding from the pandemic, many entrepreneurs are thinking that life will soon get easier, and their opportunity can only grow. Every existing business, as well as every startup, needs to reassess their product or service in the context of these five forces: Intensity of competitive rivalry.

Competition 88

Competition Startup Framework Pricing 88

InfoChachkie

NOVEMBER 5, 2012

However, many people are not aware that prior to entering academia, Steve was a wily and creative marketing entrepreneur. As the VP of Marketing, Steve inherited a department of 14people that was burning $4M annually. All of a sudden I now had customers telling what market, how to reach them and what applications are important.

Marketing 271

Marketing Startup Sales Customer 271

Startup Professionals Musings

SEPTEMBER 15, 2018

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Conduct your own customized market research. Modern libraries are still worth a visit.

Research 87

Research Marketing Statistics Report 87

Both Sides of the Table

APRIL 25, 2011

There’s a line of thinking in Silicon Valley that you should build product businesses rather than services businesses. It’s nearly impossible to get a services company financed by VCs. It is advice I give entrepreneurs often as I have written here on why most businesses should never raise VC.

Services 332

Services Venture Capital IP Startup 332

InfoChachkie

APRIL 28, 2011

Many entrepreneurs encounter a similar dilemma. Thus, entrepreneurs must decide when to stop listening to the Sirens’ song of a quick buck and position their company to take advantage of long-term, sustainable business models. However, in the long run, entrepreneurs always benefit from delivering Maximum Utility for a fair price.

Entrepreneur 225

Entrepreneur SaaS Pricing Cloud Computing 225

Startup Professionals Musings

JANUARY 23, 2021

Most entrepreneur that fail are quick to offer a litany of constraints that caused their demise – not enough money, time, customers, or support from the right players. The result, called resourcefulness, allows entrepreneurs to create opportunities in the face of scarcity. Every entrepreneur needs to avoid locked-in ways of thinking.

Startup 164

Startup Resource Entrepreneur Competition 164

Berkonomics

MARCH 5, 2020

In the creation of a young company, there are five principal risks to be addressed by the entrepreneur. So, it is important for the entrepreneur to identify, address and mitigate each of these in order to increase valuation and decrease the risk of ultimate loss of the business. Second: Market risk. . First: Product risk. .

Outsource Development 156

Outsource Development Ideas Resource Patents 156

Startup Professionals Musings

SEPTEMBER 2, 2018

If your forte is a service, like consulting or web site design, it’s harder to find guidance on what will get you funded, and how you can scale your business. On the product side, once you have a proven product and business model, all you need is money to build inventory, and a sales and marketing operation to drive the business.

Services 72

Services Startup Training Writing 72

Startup Professionals Musings

APRIL 29, 2023

If your forte is a service, like consulting or web site design, it’s harder to find guidance on what will get you funded, and how you can scale your business. On the product side, once you have a proven product and business model, all you need is money to build inventory, and a sales and marketing operation to drive the business.

Startup 111

Startup Training Services Writing 111