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Startup Professionals Musings
DECEMBER 7, 2022
A common pain of startups after an exhilarating first surge of early adopters is a long and frustrating plateau of slow growth, where it seems like nothing you do will get your business to profitability. Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially.
Both Sides of the Table
NOVEMBER 16, 2014
One of the vivid memories I have from being a startup CEO is the feeling that most people in your company have a look in their eyes that like they can do your job as well as you. But if you level up , raise capital and grow customers, revenue and staff – life changes. How hard could it be? You just assign out tasks to all of us.
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Tech.Co
AUGUST 16, 2017
Finding potential customers continues to be a huge challenge not only for established marketing and sales teams but also for startup executives and solo entrepreneurs. You need to find lead gen tools that will convert leads, fill your sales funnel, and increase your revenue effectively. You need to have a strategy.
Startup Professionals Musings
MARCH 9, 2020
A common pain of startups after an exhilarating first surge of early adopters is a long and frustrating plateau of slow growth, where it seems like nothing you do will get your business to profitability. Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially.
Startup Professionals Musings
FEBRUARY 20, 2022
Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. Yet it is the one element that too many entrepreneurs focus on only as an afterthought. The message should spark a side conversation between friends, and a follow-up comment to you.
Startup Professionals Musings
AUGUST 5, 2013
A good many startups I know have been “successful” over a couple of years in overcoming the challenges of starting the business, including incorporation, services development, funding, and setting up operations. It’s important to stand up to competition and wear your reputation on your sleeve. Mix things up.
InfoChachkie
JULY 26, 2010
Entrepreneurs can emulate de la Guerra’s strategy and make their adVenture appear far larger than reality and thus increasing its influence and market reach while discouraging competitive threats by creating an industry alliance. The same phenomenon is true for startups.
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