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OCTOBER 16, 2014

Los Angeles-based Spreeify , the developer of display ad technology which is led by Ruben Dua, has rolled out a new product aimed at the mobile market. server advertising technology display network mobile spreeify' Pricing on the new tool was not announced. READ MORE>>.

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JUNE 12, 2014

Santa Monica-based Mobile Majority , which offers up premium, mobile brand advertising, said this week that it has raised $8M in a Series B funding round. Mobile Majority is led by Rob Emrich. The company says that it is looking to address the "inherent fraud" present in the current mobile ad market. READ MORE>>.

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FEBRUARY 21, 2013

One of the biggest issues facing mobile application developers today, is finding new users among a gigantic sea of applications. A Los Angeles-based startup, PaeDae , is looking to change that with a new platform it is calling BARTR , which it says will let mobile app developers exchange traffic and users.

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MARCH 12, 2019

Monrovia, California-based Green Dot , the prepaid card and mobile banking giant, is powering the new banking offerings for mobile investing and financial app startup Stash. Stash offers up a mobile app which lets users buy stocks starting as little as $5, with an aim of helping users become more familiar with investing.

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Startup Professionals Musings

APRIL 10, 2020

Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Mobile and global are driving all of these in innovative new ways to grow your business.

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APRIL 23, 2019

Santa Barbara-based Impact , which develops software used by brands to manage partnership and affiliate programs, has launched a new product to help those companies with managing mobile linking. The company said the move will help marketers drive more revenue and higher mobile conversion rates.

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AUGUST 12, 2020

Los Angeles-based TipTags , which develops mapping software, says it has rolled out a new, mobile map-based system to help with the sharing of information about the pandemic.

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TechCrunch LA

MARCH 23, 2019

As part of a new pilot program, Blade has given 200 people in San Francisco and Silicon Valley exclusive access to its mobile app, allowing them to book helicopters, private jets and even seaplanes at a moments notice for $200 per seat, at least.

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TechCrunch LA

DECEMBER 4, 2018

market with the help of several Los Angeles-based investors. As you might expect from the name, Freeletics operates its mobile fitness coaching app on a freemium model, with tiered pricing beginning at $11.99 Helping people at scale to solve such a common problem is a tremendous benefit for the person but also for society.”

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Both Sides of the Table

JANUARY 28, 2012

The titles were: Mobile First, Web Second. Mobile First, Web Second (continued). I know that they really impacted an entire cohort of startups because every company that was coming to pitch me businesses was (is) saying, “I’m a ‘mobile first’ company.” The power of large screen real estate.

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JUNE 12, 2013

Is that mobile cost-per-click, CPA ad, Facebook campaign, or Pinterest page actually translating into a customer? A new, Santa Monica startup, CampaignEQ , is hoping to help marketers better attribute increases in mobile customers and traffic to their marketing campaigns, with a new product. READ MORE>>.

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MARCH 3, 2020

Three Los Angeles area companies have been selected to participate in the NASA Urban Mobility Challenge , an effort to help promote the development of the use of multiple, unmanned aircraft all flying in dense urban environments.

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AUGUST 29, 2017

To help those affected by Hurricane Harvey across parts of Louisiana and Texas, mobile phone users can text 'HARVEY' to 90999 to donate $10 to the American Red Cross to help prepare for, respond to and help people recover from disasters. inches a year.). Donate to the American Red Cross via Text.

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DECEMBER 7, 2014

Los Angeles-based The Mobile Majority , which develops a mobile ad platform that helps companies create, serve, track, analyze, target and analyze advertising, says it has just hit a $50M run rate, as of November 2014. technology advertising hiring jobs growth majority mobile themobilemajority' READ MORE>>.

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JANUARY 2, 2014

Santa Monica-based venture capital investor Siemer Ventures is one of the backers of a new, Japanese mobile video entertainment startup, Breaker. According to Breaker, it has raised $2M in a seed funding round, to help bolster its efforts to produce and distribute mobile video entertainment in Japan. READ MORE>>.

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JULY 30, 2014

San Diego-based Qualcomm is expanding its efforts in the education sector today, saying that it has acquired EmpoweredU , a developer of mobile learning technology for the K-20 market. Qualcomm said the move would help it accelerate mobile innovation and help provide 24/7 access in education with its mobile tools.

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SEPTEMBER 2, 2014

Pasadena-based DoubleBeam , the provider of mobile payment and related technology led by Ted Tekippe, said last week that it has launched a new mobile rebate product for retailers. The company said its technology is white labeled, and typically is embedded into a brand''s mobile or web experience. READ MORE>>.

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MAY 8, 2018

Encino-based mPulse Mobile has raised $11M in a Series B funding, for the company's mobile engagement software. According to mPulse Mobile, the funding was led by SJF Ventures, and also included HLM Venture Partners, EchoHealth Ventures, OCA Ventures, and Bonfire Ventures. mPulse has now raised over $25M in total.

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MARCH 6, 2019

Los Angeles-based car sharing marketplace HyreCar --which connects ridesharing drivers with vehicle fleet owners--has launched a new, mobile application aimed at helping it with driver onboarding and verification.

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NOVEMBER 20, 2014

Wish you could use your mobile phone to get some savings on your grocery shopping? Milk , a new app developed by Los Angeles-based Honey , is looking to help in that quest, by helping users more easily tap into grocery coupons using their mobile phone. READ MORE>>.

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MARCH 23, 2010

Santa Monica-based IPPLEX/iVisit, a developer of mobile phone software, said this week that it has launched Looktel a smart phone application which automatically scans and recognizes common household objects and provides other assistance to the visually impaired. READ MORE>>.

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MAY 20, 2014

Los Angeles-based OpenX launched a new software development kit for the mobile video advertising market today, aimed at helping iOS and Android developers to add video ads to their apps. OpenX said the SDK offers up "plug-and-play" video advertising to help mobile app publishers and developers monetize their inventory.

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MARCH 23, 2017

Los Angeles-based mobile game developer JamCity , and the animated series, Family Guy , said this morning the two have teamed together to launch a new mobile game called Family Guy: Another Freakin' Mobile Game. Jam City said it will be adding new content weekly, with regular tie-ins to episodes. READ MORE>>.

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APRIL 26, 2017

Dave's mobile app helps users predict their expenses and avoid overdrafting their checking accounts--plus also lets users borrow money as an advance on their paycheck. Los Angeles-based Dave , a developer of artificial intelligence for preventing bank overdraft fees, said this morning that it has raised $3M in a seed funding round.

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MARCH 9, 2011

Not satisfied with creating just another mobile application for the iPhone platform, Santa Monica-based startup, IPPLEX , this week introduced an application to help the visually impaired or blind. IPPLEX also develops mobile video conferencing and other applications. The new app sells for $1.99 in the Apple iTunes App store.

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NOVEMBER 1, 2012

Zapmobi , which is based in Los Angeles, said today that it has launched a new service which helps users create scalable, mobile websites that run on thousands of mobile devices. The new service said it has created a point, click, and drag mobile website builder which makes it easy for users to serve up mobile pages.

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MARCH 9, 2017

Local Roots says it is developing technology for its "TerraFarms" to help encourage high quality, locally-grown produce. The startup said it will be using its mobile farm as an educational tool, to inspire consumers about agriculture science and technology. The startup is led by founder and CEO Eric Ellestad.

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APRIL 13, 2016

Los Angeles-based mPulse Mobile , which develops mobile healthcare software, has upped its recent funding round to $13M. The company--which announced the first tranche of a Series A in January, worth $10M--said the new funding came from Cambia Health Solutions and Rincon Venture Partners. READ MORE>>.

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NOVEMBER 8, 2013

San Diego-based Mobile Learning Networks , which is developing tablet-based apps to help students work with tutors, has raised $350,000 in a funding round, the company announced Thursday. Mobile Learning Networks'' develops apps for the iPad which let tutors and students collaborate virtually. READ MORE>>.

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Startup Professionals Musings

JANUARY 18, 2021

Fortunately, in many attractive business domains, including mobile software, Internet apps and ecommerce, the cost of product development is at an all-time low. Developers are using powerful technology tools to build mobile apps and websites for a few thousand, rather than millions of dollars.

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AUGUST 14, 2014

Santa Monica-based online pet sitting marketplace and community DogVacay has a cute, new feature, which helps the company''s hosts capture great canine candids. The update to the tool comes along with such new features as finding nearby veterinarians and animal hospitals, tools to help sitters diagnose issues with a dog, FAQs, and more.

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FEBRUARY 24, 2014

Woodland Hills-based ReachLocal , which offers up local, online marketing services for small and medium sized businesses, said this morning that it has released a chunk of software to the open source community, to help others develop cross-platform, mobile apps. reachlocal mobile development framework open source github ligermobile'

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MAY 23, 2017

Los Angeles-based Embrace.io , which is developing software to help provide performance feedback for mobile apps, is announcing this morning that it has raised $2.5M in a seed funding round. Embrace.io's co-founder and CEO is Eric Futoran. The company says its software is available to developers in limited release today.

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FEBRUARY 13, 2014

A new startup--out of the USC Viterbi Startup Garage--has a new mobile app for you. Spruce has launched a brand new app for the iPhone, which is aimed at helping men discover what the startup calls "amazing" products. The startup said it is a store for men that adapts to a man''s style, price, and brand preferences.

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JULY 8, 2013

If there were such a thing as a "Dream Team" for mobile advertising, you would be hard pressed not to pick the founding team of Los Angeles-based Gradient X (www.gradientx.com), whose founders include Michael Lum (formerly of OpenX), Brian Baumgart (formerly at Adconion), and Julie Mattern (formerly of Rubicon Project). Why tackle mobile?

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Advertising Mobile OpenX Software Review 253

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SEPTEMBER 16, 2015

A new, Los Angeles mobile app, Giftfund , said Tuesday that it has launched a new, mobile gifting app, which can help users crowdfunding group gifts. The mobile app developer, led by Mel Basar, said its app lets users band together to contribute money toward joint gifts to others. READ MORE>>.

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Mobile Startup Los Angeles Product 100

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DECEMBER 18, 2012

What's the best way to help mobile developers encourage engagement on their applications? The San Diego company just launched beta invitations for the company, which its co-founders billed the "pickaxes, shovels, and sluice boxes" for mobile developers. The firm has yet to detail their full suite of tools. READ MORE>>.

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