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5 Attributes To Look For In Your Perfect Startup Idea

Startup Professionals Musings

Every entrepreneur wishes that he could predict whether his idea could be the “next big thing,” before he spent his life savings and years of energy on it. I define these products and services as “solutions” (customers buy solutions to a problem), but Guy Kawasaki more generically calls them causes, meaning any new idea, company, or service.

Ideas 155
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Entrepreneurs Are Needed To Make Web Searches Smarter

Startup Professionals Musings

If you are the first to deliver this, your startup might be the next Google! This has been a long-time dream of Tim Berners-Lee , the man who (really) invented the World Wide Web. He calls his dream the ‘ Semantic Web ’ (or Web 3.0), meaning it understands user context. Memorable personality. Marty Zwilling.

Web 152
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Web Second, Mobile First

Both Sides of the Table

Fred Wilson wrote two posts in 2010 that were very influential with the startup community. The titles were: Mobile First, Web Second. Mobile First, Web Second (continued). I loved the idea of “mobile first” but something always bothered me. People forgot that Fred also wrote “Web Second.”

Web 334
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9 Routes To A Startup Success With Minimal Invention

Startup Professionals Musings

As an advisor to startups and entrepreneurs, I often hear the myth that all new businesses must start with a great idea. I believe the best entrepreneurs start by finding a large opportunity, and only then use good ideas to capitalize on that opportunity. The Internet is a business for transporting web services.

Startup 112
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7 Incentives For Testing Your Startup Marketing Early

Startup Professionals Musings

It’s still popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. The common reason given is that this prevents any competitor from stealing their idea and beating them to market.

Marketing 105
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Accelerators Have Resources To KickStart Your Startup

Startup Professionals Musings

One of the reasons that now is the time to be an entrepreneur is the explosion of startup assistance organizations, usually called incubators or accelerators. Most of these are non-profits, set up by a university to commercialize new technologies, or a municipality to foster business development for the local economy.

Resource 159
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How To Reinvent Yourself As A Business Startup Today

Startup Professionals Musings

As a mentor to startups, I see more startups that are really an individual professional, marketing themselves as a consultant or freelancer in this new gig economy. This world changes rapidly, and needs a professional with experience in digital and conventional media to keep up. Here are some examples: Marketing Professional.

Startup 164