Both Sides of the Table

SEPTEMBER 15, 2013

For much of 2013 I watched the press write articles about how the YouTube “MCNs” (multi-channel networks) were doomed and tried to square that with the data I was watching at the one I invested in, Maker Studios, who has had one hell of a year.

Networking 366

Networking Media Content Customer 366

socalTECH

MARCH 14, 2018

West Hollywood-based Casa Verde Capital said this week that it has raised $45M in its debut, investment fund, which will specifically invest in the "ancillary cannabis" industry.

West Hollywood 210

West Hollywood Invest Capital Funding 210

Both Sides of the Table

MAY 7, 2013

Our industry just took one big step towards legitimacy with the hiring of renowned media exec Ynon Kreiz to run Maker Studios. This followed an investment late last year by Time Warner in the company in a round totaling $36 million , led by Rachel Lam , head of their investment group. This has been a very welcome addition. .”

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Media CTO Coach CTO Hire Los Angeles 320

Both Sides of the Table

APRIL 30, 2011

And as Jon Steinberg of Buzzfeed points out, the CTRs for social media banner ads are just 0.08%. We believe that the structural industry changes will continue to create big opportunities for technology firms that enable the changes in media consumption for television, radio, inbound calls, online & social media.

Advertising 352

Advertising Media Social Media Screening 352

socalTECH

JULY 8, 2019

Los Angeles- and New York-based 3L Capital , a new venture capital investment fund co-founded by former Demand Media CEO Shawn Colo, has raised $217M in a new investment round, the firm said today. Colo co-founded the firm with Dave Leyrer (Nexus Group, Boulevard Capital Management) and Kerry Kellogg (RSE Ventures).

Invest 124

Invest Capital Commerce Los Angeles 124

Startup Professionals Musings

JULY 3, 2020

In fact, we now live in a buyer-led digital age, where the traditional media push-marketing efforts just don’t work. Revenue performance needs to be applied to each individual program, and also rolled up to show the overall performance per dollar invested. Return on investment for demand generation.

Marketing 174

Marketing Invest Demand Metrics 174

socalTECH

JANUARY 17, 2014

Southern California''s venture capital investments totaled a little more than $598.4M The investments were a drop from Q4 of 2012, $711.8M was invested in the region. billion was invested across Southern California''s technology industry. in the quarter and social media darling Snapchat raised $50.0M. For Q4, $8.4

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Southern California Venture Capital Orange County Tech Coast Angels 246

Tech.Co

JANUARY 15, 2018

The constantly changing media landscape is relentless, so our seed funding part-way through our journey from the Zappos leadership of Tony Hsieh and Fred Mossler via the downtown Las Vegas revitalization efforts of the Downtown Project was particularly helpful as we adjusted, and readjusted. Needless to say, very little of it was easy.

Media 175

Media News Organization Content 175

TechCrunch LA

SEPTEMBER 7, 2022

Kardashian is launching private equity firm SKKY Partners in conjunction with ex-Carlyle consumer head Jay Sammons to invest in business across consumer products, hospitality, luxury, digital commerce and media, the Wall Street Journal first reported.

Equity 299

Equity Journal Venture Capital Los Angeles 299

Both Sides of the Table

AUGUST 11, 2021

Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no Why Did I Invest in Trust? no surprise?—?that’s that’s where the customers are.

Product 424

Product Platform Advertising Acquisition 424

Startup Professionals Musings

JANUARY 15, 2022

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

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Social Media Media Startup Platform 126

socalTECH

AUGUST 31, 2021

Santa Monica-based H Code, which provides digital advertising services to the Hispanic market, said Monday afternoon that the company has received a new, capital investment. The funding came from private equity investor Falfurrias Capital Partners (FCP), which invests in growth-oriented, middle-market companies.

Invest 113

Invest Santa Monica Equity Advertising 113

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 135

Social Media Framework Media Metrics 135

TechCrunch LA

MARCH 25, 2021

The partners at MaC Venture Capital , the Los Angeles-based investment firm that has just closed on $103 million for its inaugural fund, have spent the bulk of their careers breaking barriers. “Our LPs invested in us… for lots of different reasons but at the top of the list was that we are a diverse team in so many ways.

Venture Capital 225

Venture Capital Capital Los Angeles Invest 225

L.A. Business Journal

DECEMBER 13, 2021

Tagger Media Inc. million Series A investment by the firm earlier this year. received an additional $15 million in funding from Five Elms Capital following a $8.5

Media 130

Media Capital Software Invest 130

Both Sides of the Table

NOVEMBER 13, 2014

Investment experience (5 years a VC at Battery Ventures). For starters we’re an LA-based venture fund who invests nationally (and sometimes internationally, but less so). But some of our largest investments have come from all across the country: BillMeLater (Baltimore, $1 billion eBay), DealerTrack (NYC, $1.3

Venture Capital 408

Venture Capital Startup Outsource Development CitySearch 408

socalTECH

NOVEMBER 19, 2014

Los Angeles-based ventureLab Growth Partners said Tuesday afternoon that it has launched a new "startup studio" to invest in and build early stage startups. ventureLab is currently targeting companies in the area of advertising technology, social/gaming media, content and community. The new startup studio is led by Mike Prasad.

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Incubator Seed Funding Startup Social Media 229

TechCrunch LA

MAY 12, 2020

Over the past three years the Los Angeles-based startup Maple Media has amassed a portfolio of roughly thirty companies and one hundred apps in its quest to become the IAC of app store businesses. Maple Media raised its original capital from Shamrock Capital, the investment firm managing money for the Disney family.

Acquisition 136

Acquisition Media Los Angeles Google 136

TechCrunch LA

FEBRUARY 2, 2021

The Los Angeles-based commerce and content platform StackCommerce has been acquired by the Integrated Media Company, a holding company set up by the massive private equity fund, TPG, to acquire new media businesses. As a part of Integrated Media, StackCommerce will join properties like Fandom and Goal.com.

Media 134

Media Commerce Company Companies 134

Both Sides of the Table

MARCH 24, 2014

At the time I pointed out: “If I had realized exits almost certainly it would be because I invested in a company that failed. I have done 6 VC investments – all within the past 20 months. ” So it’s now March 2014 – 5 years since I started investing. Lemons ripen early, great companies take time.”

Venture Capital 387

Venture Capital Downey Writing Press 387

socalTECH

APRIL 30, 2020

West Hollywood-based Dear Media , which is developing a podcasting network focused on female voices, said on Thursday that it has raised $8M in a funding round. Dear Media is led by CEO Michael Bosstick, and the company was co-founded with Raina Penchansky. The funding came from private equity investor Magnet Companies.

West Hollywood 113

West Hollywood Media Hollywood Equity 113

Startup Professionals Musings

DECEMBER 12, 2021

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Get attention and reach your audience.

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Social Media Media Metrics Satisfaction 127

Both Sides of the Table

DECEMBER 3, 2013

The timing of the announcement of this investment couldn’t have been timed more perfectly if we tried. And before that you might enjoy this longer analysis on why I invested in DataSift in the first place , which was written 2.5 And from an investment perspective I remain incredibly long DataSift. ” What gives?

Social Media 358

Social Media Yammer Invest Organization 358

Both Sides of the Table

SEPTEMBER 15, 2022

Even then private market investors can paper over valuation changes by investing at the same price but with more structure so it’s hard to understand the “headline valuation.” No blog post about how Tiger is crushing everybody because it’s deploying all its capital in 1-year while “suckers” are investing over 3-years can change this reality.

Venture Capital 416

Venture Capital Marketing Technical Review Seed Funding 416

Both Sides of the Table

MAY 10, 2014

Anyone who knows me well knows that I have a few brands & media properties that I truly love and for which I have huge loyalty. Technology is disrupting all types of media and talk radio will be no exception. And of course there are virulent debates about whether publicly funded media should exist at all. Virgin America.

Riot Games 299

Riot Games Media Startup News 299

TechCrunch LA

JANUARY 14, 2019

Meanwhile, new venture-backed companies like the superstealthy Shadows, SuperPlastic and Toonstar are all developing virtual characters that will launch via social media channels like Snap and Instagram, or on their own platforms. ” So the two founders began contemplating what a new, low-cost, high-touch media network might look like.

Social Media 261

Social Media Content Media Artificial Inteligence 261

Both Sides of the Table

SEPTEMBER 7, 2013

It an era of social media and newsreaders titles matter a lot. So I need to stand out in two areas in which I compete for attention – social media and news readers. The three must reads for me daily are: The NY Times, TechMeme & Media Redefined. I never saw it go out with a “tip @techmeme” on Twitter.

Writing 326

Writing Buzzfeed Social Media Blogging 326

socalTECH

JANUARY 6, 2023

Los Angeles-based Spotter, which connects creators with funding to develop content for brands and businesses, and media agency Havas Media Group (HMG) North America said today that the two are in a new partnership. Financial details of the deal--which will fund more investments in YouTube creators--were not announced.

Media 100

Media Content Los Angeles Funding 100

TechCrunch LA

JULY 2, 2020

Even specialist fund investors like Karan Wadhera of the cannabis-focused investment firm Casa Verde Capital and Brendan Wallace at the real estate-focused firm Fifth Wall believe that Los Angeles will thrive in the post-COVID world. How much is Upfront focused on investing in the local LA ecosystem versus less geographically focused? .

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Los Angeles Venture Capital Capital Invest 277

socalTECH

APRIL 23, 2021

Hawke Ventures, a new, venture capital fund that is part of marketing company Hawke Media, said Friday that it has raised $5.6M for its first, venture capital fund. The new fund is being managed by Erik Huberman, Tony Delmercado, and Managing Partner Drew Leahy, along with angel investor Paige Craig.

Funding 113

Funding Invest Venture Capital Writing 113

Both Sides of the Table

MARCH 14, 2013

But through expressing points-of-view I can raise above the consciousness of my customers (entrepreneurs and limited partners who invest in VC funds) in ways that I couldn’t without breaking through the noise of the hundreds of others of VCs who also have money. Think about Luma Partners.

Marketing 389

Marketing Press Blogging Startup 389

socalTECH

JANUARY 8, 2020

For today's interview, we spoke to Bill Curtis , the founder of Malibu-based CurtCo Media (www.curtco.com). We spoke to Bill about CurtCo's move into the podcasting area, and why he thinks podcasting is the next frontier in media. Talk about what CurtCo is working on?

Media 150

Media Report Advertising Content 150

Both Sides of the Table

JUNE 8, 2014

When I work with community leaders I often encourage them to “pool capital” together from many angels into a fund structure run by a small investment committee that can make more rapid funding decisions, take more risks (it is pooled capital so goes across more investments), and standardize investment terms.

Startup 390

Startup Venture Capital Capital Funding 390

Both Sides of the Table

APRIL 27, 2013

It would be easier in terms of getting access to angels, VCs, the media, whatever. ” Most VCs view it as their responsibility to mentor, debate, cajole and generally assist with investments they make. Tomorrow I’m meeting with a senior exec who is considering joining a company in which we’ve invested.

Venture Capital 365

Venture Capital Marketing Santa Barbara Startup 365

Both Sides of the Table

JUNE 16, 2016

Computer Vison Startup Nanit If you follow me on Snapchat ( msuster ) you might already know that I’ve been looking at and investing in a number of companies in the computer vision space. Today I am so excited to announce our latest investment in the category —  Nanit  — which is a smart baby monitor.

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Invest Course Startup CTO Hire 150

TechCrunch LA

AUGUST 16, 2020

Over their longtime personal and professional relationship, the two Los Angeles-based serial entrepreneurs have invested in each other’s companies and investment firms, but never worked together until now. Derek Norton, founder, Watertower Ventures: Image Credit: Watertower Ventures.

Funding 230

Funding Southern California Los Angeles Invest 230

Both Sides of the Table

APRIL 26, 2015

So Why Did We Invest? I see many good video companies (media companies, mobile apps, distribution platforms, monetization platforms) but it’s often hard to distinguish good from great. The post Why We Invested in @FerrisApp – A New Kind of Video Sharing App appeared first on Bothsides of the Table. That is Ferris.

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