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Guerilla Marketing, Brad Feld Style

InfoChachkie

Serial entrepreneur, venture investor and startup accelerator pioneer Brad Feld has notoriously mocked traditional marketing throughout his career. If you have amazing products, the marketing of those products is trivial. If you have $hitty products, the marketing is impossible. Trada – Guerilla Marketing In Action.

Marketing 233
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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about. Write out the topic and maybe even the blog title. I wanted to write about the top 10 attributes of an entrepreneur.

Blogging 373
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How Many Times Should You Tweet Your Blog Post?

Both Sides of the Table

I’ve argued previously that Twitter is a new form of curated RSS and in many ways it is. But it is a transient RSS reader. I’ll finish writing around 1am and that’s a dumb time to Tweet because few people in the US are online. Tags: Sales & Marketing Advice Start-up Advice. So, whaddaya think?

Blogging 289
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Twitter Networks are Different than Social Networks

Both Sides of the Table

I’ve talked about how Twitter is a new form of RSS (curated RSS), it’s a a new form of IM / SMS , it’s a place where business is conducted and it’s a place where advertising will drive leads due to the link sharing nature of Twitter. Tags: Tech Market Analysis. I think they’re missing something.

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What The Heck Does “Traction” Really Mean To A VC?

InfoChachkie

Evidence of validation manifests itself in many forms and is derived from a variety of market forces. As shown below, the most impactful form of traction is when your venture repeatedly convinces rational, third-party customers to happily part with their hard-earned cash, at a market price, in exchange for your solution.

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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I guess let’s file this under sales & marketing advice. Don’t just write a carbon copy of what somebody else is doing. OK, well, actually the first thing I did is come up with a list of 50 posts that I wanted to write. I didn’t want to run out of things to write about in the first 6 months.

Blogging 286
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Top 30 Startup Technology and Product Posts for September 2010

SoCal CTO

Why Every Entrepreneur Should Write and 9 Tips To Get Started - OnStartups , September 27, 2010 "The best part of blogging is the people you will meet"- Hugh MacLeod repeating wisdom from Loic Lemeur to me at the Big Pink at 2 am in South Beach after the Future of Web Apps 2008. Why You Should Write. Why You Should Write.

Startup 191