Technology Council

JANUARY 2, 2013

Dave Key and Technology Council of Southern California Virtually everyone agrees the SaaS market is growing incredibly quickly; Gartner predicted cloud growth would be 21% in 2011. IDC predicts SaaS growth at 25.3% CAGR through 2014.

SaaS 100

SaaS Technology Council Southern California Software 100

socalTECH

JUNE 24, 2020

The company said the new funding will go towards growth and expansion of its operations into new markets. Pipe was founded in September 2019 by Harry Hurst, Josh Mangel, and Zain Allarakhia. READ MORE>>.

SaaS 113

SaaS Seed Funding Venture Capital Equity 113

socalTECH

DECEMBER 2, 2014

Carpinteria-based Procore Technologies , which develops cloud-based software for the construction industry, has named Matthew Reid as its new Chief Marketing Officer. Procore said Reid will head up all corporate and product marketing for the company. procore technologies cloud software executive marketing citrix matthew reid saas'

Marketing 171

Marketing SaaS Software Technology 171

Both Sides of the Table

APRIL 21, 2020

Harry was gracious enough to invite me back so this past week we recorded an episode discussing the current market environment. We discussed why in Q4 you will see large renegotiations of SaaS contracts and increased churn rates. In a bear market executives are paid to: consolidate the number of contracts and renegotiate prices.

Venture Capital 263

Venture Capital Marketing Startup Writing 263

socalTECH

SEPTEMBER 23, 2013

ReachLocal said the tools include a custom website for capturing leads; tools to send out automated reminders with lead details and call recording; customized marketing emails to prospects; and much more. reachlocal marketing software leads management launch advertising saas' Pricing on the new tool was not announced.

ReachLocal 147

ReachLocal Woodland Hills Software Marketing 147

SoCal Tech Calendar

MAY 13, 2010

Wednesday, May 19, 2010 -- Cloud Computing and Software as a Service (SaaS) $160 Billion Market Opportunity. Cloud computing is estimated to be a $160 billion market opportunity by 2011 (Merrill Lynch). MIT Enterprise Forum of the Central Coast. The applications segment (a.k.a. See [link] (more).

Cloud Computing 100

Cloud Computing SaaS Enterprise Forum Software 100

SoCal Tech Calendar

JUNE 11, 2010

Thursday, June 17, 2010 -- SaaS/Software Revenue Workshop. This Workshop is designed for executives who are looking for a proven and capital efficient way to consistently grow their revenue without costly marketing and sales experimentation. See [link] (more).

SaaS 100

SaaS Software Cloud Computing Sales 100

TechEmpower

MARCH 4, 2024

AI empowers businesses to craft more impactful marketing campaigns by utilizing data analytics for content personalization and market trend forecasting, thereby significantly enhancing campaign relevance and effectiveness. cto , infotech , innovation , product , project , saas

Generative AI 295

Generative AI TechEmpower CTO Hire Outsource Development 295

TechEmpower

JULY 31, 2023

Another thing that Dave has done well is to look at the value of different marketing channels: There’s a lot of value in this presentation. cto , infotech , innovation , product , project , saas Dave’s model provides a much richer understanding of what’s happening, but in a way that’s understandable and measurable.

Metrics 260

Metrics Startup Slides Technical Review 260

Tech Zulu Event

JUNE 23, 2016

SaaS – or Software as a Service – platforms are all the rage. Essentially a business model where software is licensed and distributed from a central location, SaaS companies can now be found in telecoms, human resources, and more. RelinkLabs is a pioneering HR SaaS tool based in Scandinavia. RelinkLabs.

SaaS 49

SaaS Artificial Inteligence Netflix Platform 49

socalTECH

FEBRUARY 1, 2010

Laguna Hills-based SpeedTax , a developer of software-as-a-service for sales tax management, announced this morning that it has named David Lahey as the firm's Executive Vice President, Sales and marketing. Tags: speedtax executive sales marketing software saas.

Marketing 162

Marketing SaaS Sales Equity 162

socalTECH

JUNE 5, 2019

San Diego-based Mapp , a developer of cloud-based digital marketing software, has completed its acquisition of European marketing analytics software developer Webtrekk , the company said this morning. Mapp said it would benefit from Webtrekk's market position in German-speaking countries. Mapp is led by CEO Steve Warren.

Develop 100

Develop Development Marketing San Diego 100

socalTECH

MARCH 6, 2014

line of credit from SaaS Capital, SaaS Capital said Thursday morning. According to the company, Central Desktop wlil use the financing to accelerate time to market for its products, and also to invest in further growth. Saas Capital provides alternative financing to SaaS businesses. READ MORE>>.

SaaS 174

SaaS Pasadena Venture Capital Capital 174

Both Sides of the Table

JULY 21, 2014

Since 2009 we’ve been in an unequivocal bull market. You’d imagine that companies selling tons of shelfware would quickly meet their deserved fate in the market, yet the spin around a category of software can fool buyers into thinking they “must have this product to compete.”

Marketing 354

Marketing Case Study Metrics Sales 354

TechEmpower

AUGUST 7, 2023

Getting something to market and getting funding override any other concerns. cto , infotech , innovation , product , project , saas Here’s a graphic from Socal CTO that illustrates the roles as they change over time: In its earliest days, a startup’s top need is often to produce a product. Please write us at blog@techempower.com !

CTO Hire 260

CTO Hire Develop Development Fractional VPE 260

socalTECH

MARCH 15, 2010

Cole as the firm's Vice President of Marketing. Cole was most recently VP of Marketing for Websense, and also served for over 25 years at IBM. Tags: guidance software executive forensics security saas websense. READ MORE>>.

Software 157

Software Marketing SaaS IBM 157

Both Sides of the Table

SEPTEMBER 10, 2021

With the enormous changes to our economies and financial markets?—?how how on Earth could the venture capital market stand still? One of the most common questions I’m asked by people intrigued by but also scared by venture capital and technology markets is some variant of, “Aren’t technology markets way overvalued?

Venture Capital 471

Venture Capital Writing Invest Pricing 471

socalTECH

OCTOBER 29, 2009

Pasadena-based Central Desktop , a developer of software-as-a-service tools for project management, said Thursday that it has linked with John Jantsch's Duct Tape Marketing, to provide a custom version of its software to Duct Tape Marketing. Duct Tape Marketing provides a small business marketing system, workshops, and resources.

Sites 133

Sites Marketing SaaS Pasadena 133

TechCrunch LA

DECEMBER 5, 2018

The former President of ExactTarget and later chief executive of Salesforce Marketing Cloud has made billions of dollars building products to help support customer service and now he’s back at it again with his latest venture MetaCX.

Chief Technology Officer 145

Chief Technology Officer SaaS Metrics Customer 145

Both Sides of the Table

JULY 23, 2013

It is simply the most important way to proactively control your career development and how the market perceives you. That was fine with me – the market is the market. That was the market. In today’s market you can prove your worth, in 1991 that was a bit harder. I could become the SaaS guy.

Technical Advisors 385

Technical Advisors Marketing Startup Venture Capital 385

TechCrunch LA

OCTOBER 27, 2020

The Los Angeles-based operations and security management software service, Replicated has raised $25 million to ramp up its staffing and scale its sales and marketing efforts. The on-prem software market is four times larger than the SaaS market,” Miller said in a statement.

Software 224

Software Tool SaaS Los Angeles 224

socalTECH

JANUARY 28, 2014

Before that, expense management and invoice processing vendor Chrome River raised $17.0M , and right before that Invoca brought in a big $20M funding round for its call marketing automation tools. enterprise software tigertext invoca chromeriver venture capital feature saas cloud' Image courtesy Bigstock. READ MORE>>.

Southern California 241

Southern California Software SaaS SoCal 241

Tech.Co

DECEMBER 29, 2023

While the market isn't short of spritely, innovative entrepreneurs, harsh economic headwinds combined with a pullback in investor spending have made it harder than ever for budding businesses to break through. Source: runwayml.com In June, Runway raised $141 million in funding, nudging its market valuation to an envy-inducing $1.5

Startup 213

Startup Generative AI Newsletter Tool 213

socalTECH

MARCH 8, 2017

Los Angeles-based Conversion Logic , a developer of marketing analytics software, announced this morning that it has raised $9M in a Series A funding. The company said it will use the new funding for sales and marketing, data science and engineering efforts. in total funding. in total funding. READ MORE>>.

Marketing 133

Marketing Tool Los Angeles Software 133

socalTECH

OCTOBER 13, 2014

Velocify''s cloud-based software helps ensure that clients receive quick responses to inquiries, and also helps marketers better prioritize clients and opportunities. velocify sales lead eharmony management software cloud funnel saas marketing leads360' READ MORE>>.

eHarmony 168

eHarmony SaaS Sales Los Angeles 168

socalTECH

MARCH 19, 2013

Los Angeles-based mobile messaging and marketing firm Mogreet is targeting the small business market with a new, self-serve offering it is calling Mogreet Express, the company announced this morning. The new service lets users create their own database of customers, and send SMS and MMS messages and run marketing campaigns.

Mogreet 236

Mogreet Mobile Marketing Metrics 236

Both Sides of the Table

DECEMBER 11, 2022

How might our next phase of the journey seem brighter, even with more uncertain days for startups and capital markets? And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. What happened? People were building.

Venture Capital 466

Venture Capital Startup Marketing Pricing 466

socalTECH

JULY 22, 2020

According to the company, the round--a Seed-2 funding--was led by Okapi Capital, and also included The Cove Fund, Early Light Ventures, SaaS Venture Capital, and Stage Venture Partners and Brad Perry (co-founder of Dealer Socket), along with others. Santa Barbara-based TrackStreet , a developer of brand protection software, has raised $5.1M

Artificial Inteligence 124

Artificial Inteligence Santa Barbara SaaS Venture Capital 124

socalTECH

DECEMBER 9, 2014

Woodland Hills-based online marketing services and software developer ReachLocal , which offers up its services to local businesses, said today that it has added a number of analytics and reporting tools to its platform. The company said the new tools will give customers information on ROI of their various online marketing efforts.

ReachLocal 138

ReachLocal Tool Woodland Hills Report 138

Both Sides of the Table

MAY 20, 2020

Her argument is that if Uber buys Grubhub (which itself once merged with Seamless) it would mean that Uber Eats / Grubhub would control half the market and that with DoorDash the two together would control 90% of the market. ChowNow is simply a SaaS enablement product. You lose the ability to up-sell and cross-sell products.

SaaS 242

SaaS Customer Custom Technical Review 242

socalTECH

DECEMBER 9, 2014

Santa Barbara-based Impact Radius , which develops marketing analytics software aimed at optimizing ad spend across digital, mobile, and offline channels, said Tuesday that it has expanded in New York City, opening up a new office on Madison Avenue. impact radius york marketing analytics software saas cloud advertising'

Santa Barbara 159

Santa Barbara SaaS Advertising Software 159

socalTECH

FEBRUARY 21, 2012

In a move which significantly broadens its market focus, Santa Ana-based RealPractice said Tuesday that it has launched a new, automated marketing software called ReplyWise. Realpractice said its new marketing automation product costs $99 a month for up to three marketing campaigns, and will include a 60-day trial offer.

Marketing 178

Marketing Product Social Media Advertising 178

Both Sides of the Table

AUGUST 24, 2015

If you didn’t notice that the stock markets in the US dropped nearly 4% today (after falling last Thursday and Friday) then you were probably completely off-the-grid and on vacation. And by this I assume he meant that “market prognosticator twitter” was vomitous. It was a nerve racking morning. Neither do I.

Marketing 150

Marketing Venture Capital Startup Invest 150

socalTECH

NOVEMBER 8, 2017

The seed funding was led by Okapi Capital, and also included Stage Venture Partners, SaaS Capital, and angels. According to the company, the new funds go towards further development of its artificial intelligence technology, and to extend its platform and for market efforts.

Commerce 124

Commerce Artificial Inteligence Seed Funding Santa Barbara 124

socalTECH

APRIL 15, 2019

Irvine-based CalAmp , a provider of fleet tracking services, announced this morning that it has acquired Synovia Solutions , a company that operates in the fleet safety and management business for the K-12 school bus and state and local government fleet market, in a move to boost its software-as-a-service revenue.

SaaS 113

SaaS Acquisition Services Software 113

socalTECH

DECEMBER 28, 2017

Sutton Capital Partners is a technology investment banking firm and we are, investors in local SaaS/subscription companies and is well known as the host of the annual Recurring Revenue Conference. Techand the markets overall--has enjoyed a surprisingly long stretch of prosperity. It also means going to bed earlier!

Capital 124

Capital Southern California SaaS SoCal 124

socalTECH

OCTOBER 29, 2013

Santa Monica-based Convertro , the developer of marketing analytics software headed by startup veteran Jeff Zwelling, has bolstered its executive talent base today, announcing the hiring of new new VPs. convertro executive marketing analytics attribution saas software' READ MORE>>.

Santa Monica 153

Santa Monica SaaS Advertising Software 153