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SaaS Subcriptions Are Great – TranSaaSional Pricing Is Better

InfoChachkie

Software as a service (SaaS) is a popular business model because it facilitates the delivery of incremental value to customers, while allowing the vendor to adjust their prices over time. A hybrid of the SaaS model is emerging. It combines transaction pricing with a standard SaaS subscription price.

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Nimble Ties Into HootSuite

socalTECH

Santa Monica-based Nimble , the developer of customer relationship management and contact management software, said today that it has linked its app into social media management service Hootsuite. nimble hootsuite social media management contact sales software saas' READ MORE>>.

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Why Taking Some Risks in the Sales Process Can Improve Results

Both Sides of the Table

Many people are too cautious in sales processes and as a result when they present their solutions they end up sounding milquetoast and undifferentiated from anybody else in the market. I recently wrote about the three rules of sales. In sales we often call these USPs (I wrote about them here: Unique Selling Propositions ).

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Why Most of Your Assumptions About Phone Calls are Wrong

Both Sides of the Table

All the data actually suggests with the growth of mobile, inbound sales calls will double from 30 billion to 60 billion in 3 years (source: Kelsey). The three largest webmail services had over 1 billion global users at the end of 2011. In the US alone there are 30 billion inbound sales calls every year. There are 2.9

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How To Network With Really Busy People

InfoChachkie

Prior to the digital age, high-profile people deployed brute force to screen out unsolicited, inbound communications. Sam trusted his Assistant to set his calendar and screen out irrelevant encounters. It could be a significant sale to a large enterprise, the opening of a new office, a key hire or a promising partnership.

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How To Make Freemium Customers Generate Revenue For Your Startup

InfoChachkie

In the summer of 1999, Expertcity (creator of GoToMyPC and GoToMeeting, acquired by Citrix) released a free service called BuddyHelp. In the spirit of the “land grab” mentality of the day, we emphasized usage of our screen sharing technology with no thought applied to how we would convert such users into paying customers.

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Startup Pricing: Are You Selling A Giffen Product?

InfoChachkie

At Citrix, GoToAssist customers would occasionally ask if they could just pay for our screen-sharing functionality because they didn''t intend to use the product''s other features, such as reporting and session recording. Even sales reps will invoke a cost plus logic when negotiating with me on behalf of their customers.

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