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Three magic questions to increase your sales:   

Berkonomics

These are so succinct, so well defined, so precise that everyone in sales and everyone involved in marketing must be able to answer these three questions without pause, and convincingly. It would pay you to work over this set of questions in a special session with sales, marketing and senior management in the room at once. Why buy IT?

Sales 156
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Scaling Sales: Arming & Aiming – Objection Handling

Both Sides of the Table

This is part of a series on sales & marketing. I previously covered how early phase sales teams should be “evangelical&# and consultative in nature. The first post on scaling sales dealt with “aiming&# your sales teams – making sure they were focused on the right opportunities.

Sales 289
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The Biggest Reason Most Sales Campaigns Don’t Close

Both Sides of the Table

Every sales organization with more than a handful of reps or that is across multiple offices or time zones would benefit from having a sales methodology. If a customer knows they have a problem they need to select a vendor who best solves that problem (or they can build in-house tools). The USP solves the, “Why Buy Me?”

Sales 328
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Tips to Help you Think About Sales at Your Startup

Both Sides of the Table

It’s the lifeblood of any organization and yet most startups don’t have any sales DNA on their teams. It’s important enough that I dedicate a tab on my blog to startup sales & marketing. But the ground we covered was awesome for anybody wanting to know more about sales. What is your sales process?

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Maestro nets $15 million for its interactive commerce, community and engagement tools for livestreams

TechCrunch LA

Making money on livestreams has never been easier thanks to a suite of tools from the Los Angeles-based startup Maestro , which just nabbed $15 million in financing to grow its business. Sales, Sony Music Entertainment, in a statement. . “The third piece is a developer ecosystem,” Evans said.

Tool 315
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CapLinked Debuts New File Management Tools

socalTECH

Los Angeles-based CapLinked , the developer of deal room and business transaction software, has launched new file management tools for the service, saying it has rebuilt its file manager "from the ground up." The company''s tools are aimed at managing financing, asset sales, M&A deals, and other complex business deals.

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Are you a dictator about sales deadlines?

Berkonomics

Everyone who manages a company, a workgroup or a sales force wants to write as many new deals as possible and is usually wary about doing anything that might threaten the positive outcome of a pending sale. Will you enforce a deadline if you could lose the sale? You’ll have your answer and a tool to enforce change.

Sales 156