Berkonomics

JUNE 11, 2020

Substitute the word “money” for “water” and we have an explanation for most all the reasons why successful products move from concept through early adopters through mass market. Fighting this fact will just extend the misery of accepting a result with as product or marketing failure in the marketplace.

Examples 156

Examples .Net Pricing Email 156

Startup Professionals Musings

DECEMBER 2, 2022

You can’t succeed in business without an operational model that delivers value to customers at a reasonable price, with an underlying cost that allows you to make a profit. The most common failures are solutions looking for a problem, lack of a defined market, or an inadequate revenue model. Target market. Sales/Marketing.

Sales 102

Sales Customer Custom Outsource 102

Both Sides of the Table

SEPTEMBER 28, 2014

Gross Burn vs. Net Burn. Burn rate in case you don’t know is the amount of money a company is either spending (gross) or losing (net) per month. (it Net burn is the amount of money you are losing per month. I often see companies burning $100,000 per month (net) looking to raise $6-8 million.

Startup 383

Startup Company Companies .Net 383

Startup Professionals Musings

FEBRUARY 14, 2022

I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. Success demands testing the solution early and quickly in the market, then iterating to get it right. Nail the go-to-market strategy.

Technical Review 143

Technical Review Customer Custom Entrepreneur 143

Startup Professionals Musings

JANUARY 6, 2020

In reality, a simple Excel spreadsheet model customized around your assumptions can save you hours and avoid a wasted expense in validating alternative vendor and marketing decisions. In my experience, the top candidates will include the following: What if you have to cut your targeted price? Pricing is always a tricky issue.

Startup 123

Startup Pricing Sample Customer 123

Berkonomics

AUGUST 10, 2017

Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. There is an art to efficient management of a process, whether that is the process of bringing a product to market from R&D to production or developing a new product’s launch program.

Venture Capital 243

Venture Capital Product Resource Marketing 243

Berkonomics

JULY 18, 2013

Substitute the word “money” for “water” and we have an explanation for most all of the reasons why successful products move from concept through early adopters through mass market. Fighting this fact will just extend the misery of accepting a product or marketing failure in the marketplace.

.Net 179

.Net Email Examples Pricing 179

Both Sides of the Table

DECEMBER 27, 2011

When they look at buying your company they often think in terms of “how long will it take until I earn back the profits to pay for my acquisition price?” As I like to say, “If you’re really on to an enormous idea then other people in the market are going to spot that and want to compete with you.

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

MARCH 25, 2023

Google reached $1B in revenue within five years of incorporation, and now has a market capitalization of over $1 trillion. It’s only been in the last decade or two, that social media companies, like Facebook and Twitter, have achieved market valuations in billions of dollars (unicorn status), while clearly sacrificing revenue to gain users.

Organization 94

Organization Invest Customer Custom 94

Startup Professionals Musings

JUNE 21, 2020

Google reached $1B in revenue within five years of incorporation, and now has a market capitalization of over $1 trillion. It’s only been in the last decade or two, that social media companies, like Facebook and Twitter, have achieved market valuations in billions of dollars (unicorn status), while clearly sacrificing revenue to gain users.

Organization 173

Organization Invest Customer Custom 173

Startup Professionals Musings

MAY 15, 2019

Steve Blank via Flickr by jdlasica I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. Success demands testing the solution early and quickly in the market, then iterating to get it right.

Startup 98

Startup Technical Review Customer Custom 98

socalTECH

MAY 30, 2019

com, and Vivendi Universal Net USA, where he was also CEO. I think, to be a great entrepreneur, you have to look at what is missing in the category that you will be playing in the industry, and figure what you can deploy with a little bit of strategy and technology to bring a better service and price. What is CareerArc?

Content 193

Content Social Network Coach Help 193

Both Sides of the Table

NOVEMBER 3, 2009

People mistook extra doses of Ajax for a successful product. The last couple of years has also seen the huge initial success of Ycombinator, the Lean Startup and many other product driven approaches to going to market. I have seen really great product people espouse the death of the business plan. Do so at your peril.

Web 2.0 334

Web 2.0 Venture Capital Web Technical Review 334

Both Sides of the Table

JUNE 17, 2017

Is it one product line or multiple? For example, if you sell your product through a third-party reseller who charges 30% of any sale then your COGS will be 30% of revenue (assuming no other costs of sales). They used the money to hire a bigger tech team so they could roll out their second product line. Not necessarily.

Startup 227

Startup Venture Capital Sales Course 227

Startup Professionals Musings

FEBRUARY 28, 2015

In reality, a simple Excel spreadsheet model customized around your assumptions can save you hours and avoid a wasted expense in validating alternative vendor and marketing decisions. In my experience, the top candidates will include the following: What if you have to cut your targeted price? Pricing is always a tricky issue.

Startup 103

Startup Pricing Sample Customer 103

Startup Professionals Musings

JANUARY 5, 2020

Customer expectations of a relationship and personalization are stretching every business today, and pervasive use and confidence in social media by customers can override all your image building and marketing messages. Pushing yourself on customers by touting features and price doesn’t work anymore.

Customer 133

Customer Custom Social Media Startup 133

InfoChachkie

APRIL 28, 2011

However, in the long run, entrepreneurs always benefit from delivering Maximum Utility for a fair price. Perhaps in part due to its dominant market share, WebEx adopted telecom-style pricing, which effectively penalized their users. WebEx’s predatory pricing made it vulnerable to a new entrant. Arbitrage Is Fleeting.

Entrepreneur 225

Entrepreneur SaaS Pricing Cloud Computing 225

socalTECH

DECEMBER 12, 2014

If you''re a brand or retailer, needing to get online, there are a lot of things to deal with to run your e-commerce business smoothly--everything from your e-commerce site itself, to taking photos of your products, packing and shipping, to digital marketing. Who are your ideal customers and market?

Commerce 203

Commerce Venture Capital Internet Brands Startup 203

Startup Professionals Musings

FEBRUARY 4, 2019

Investors realize that the resources and risk required to hit both markets concurrently are great, so they will likely look for focus, or a staged approach. A niche market sizing or a shrinking opportunity may make a good family business, but is likely not of interest to investors. Problem or need uniquely addressed by your solution.

.Net 73

.Net Examples Customer Custom 73

Startup Professionals Musings

APRIL 26, 2015

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Exactly what is that customer experience that every modern marketer is talking about, and how do you measure it? Exploit your product and service differences. Detractors.

Customer 100

Customer Custom .Net Competition 100

Startup Professionals Musings

JANUARY 18, 2014

I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. Success demands testing the solution early and quickly in the market, then iterating to get it right. Nail the go-to-market strategy.

Entrepreneur 113

Entrepreneur Startup Technical Review Customer 113

Startup Professionals Musings

MAY 14, 2012

You can’t succeed in business without an operational model that delivers value to customers at a reasonable price, with an underlying cost that allows you to make a profit. The most common failures are solutions looking for a problem, lack of a defined market, and giving away the product. Target market. Sales/Marketing.

Sales 97

Sales Customer Custom Outsource 97

Startup Professionals Musings

MAY 12, 2017

I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. Success demands testing the solution early and quickly in the market, then iterating to get it right. Nail the go-to-market strategy.

Startup 64

Startup Technical Review Entrepreneur Customer 64

Berkonomics

MARCH 30, 2010

Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. There is an art to efficient management of a process, whether that is the process of bringing a product to market from R&D to production or developing a new product’s launch program.

Venture Capital 212

Venture Capital Product Resource Marketing 212

Startup Professionals Musings

DECEMBER 20, 2012

I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. Success demands testing the solution early and quickly in the market, then iterating to get it right. Nail the go-to-market strategy.

Startup 118

Startup Technical Review Entrepreneur Customer 118

InfoChachkie

MARCH 2, 2019

In 1955, the company’s net work was $500,000 ($4.6 Sensing a more inclusive, gentler approach to parenting following World War II, Ruth marketed Mattel’s revolutionary commercials directly to children. Less than ten years after the conclusion of World War II, toy weaponry was a popular product segment.

Company 100

Company Companies Sales Sample 100

Tech Zulu Event

OCTOBER 20, 2014

No other company competes with Google Glass on the augmented reality (AR) market, but there are plenty of startups looking to take a bite at the market. ORA looks to improve upon what made Google’s creation great and do it all at a fraction of the price. Once we did that, it was just a matter of integrating that into a product.

Google 89

Google Screening Startup Pricing 89

socalTECH

APRIL 13, 2020

Grega longtime veteran of venture investingalso shared his thoughts on the current pandemic, how investors are viewing the current market, and what startups can do now to survive through these unusual times. If you think about our product, there are basically three use cases. It's really a win-win-win product.

Startup 113

Startup Paramount Invest Capital 113

Both Sides of the Table

APRIL 25, 2011

There’s a line of thinking in Silicon Valley that you should build product businesses rather than services businesses. They have created two internal technology “products&# and wanted to figure out how they could turn their services business into a product business that could be financed. This team is talented.

Services 332

Services Venture Capital IP Startup 332

Startup Professionals Musings

JANUARY 29, 2011

You can’t succeed in business without an operational model that delivers value to customers at a reasonable price, with an underlying cost that allows you to make a profit. The most common failures are solutions looking for a problem, lack of a defined market, and giving away the product. Target market. Sales/Marketing.

Sales 98

Sales Customer Custom Outsource 98

Both Sides of the Table

JULY 16, 2010

But VC is an “illiquid asset&# so funds didn’t disappear quickly - In 2000/01 the stock market quickly adjusted punishing investors in the NASDAQ and in individual public technology stocks. What accelerated this was the collapse of the public stock markets. I’m OK with this – it feels fairly benign.

Venture Capital 311

Venture Capital Startup Seed Funding Rustic Canyon 311

Startup Professionals Musings

SEPTEMBER 19, 2011

I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. Success demands testing the solution early and quickly in the market, then iterating to get it right. Nail the go-to-market strategy.

Startup 114

Startup Technical Review Entrepreneur Customer 114

Both Sides of the Table

OCTOBER 14, 2015

One of the points I tried to make is that as venture capital investors as an industry we seem to have a healthy disdain for public market investors. The truth is that the brutal reality of public markets is that they self correct much more quickly than our shitty little private equity illiquid corner of the universe.

Venture Capital 150

Venture Capital Slides Capital Funding 150

socalTECH

MAY 14, 2012

My first real job was as a Vice President at big, 500 person marketing firm. How does pricing on the photos work? They didn't care that much about the exact price it sold for, for them it was all about getting their artwork out there, and exposure. To make it easy, we set the prices. It's been a net win.

Startup 153

Startup Pricing Sites Acquisition 153

Startup Professionals Musings

MARCH 11, 2014

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Exactly what is that customer experience that every modern marketer is talking about, and how do you measure it? Exploit your product and service differences. Detractors.

Customer 98

Customer Custom .Net Competition 98

socalTECH

OCTOBER 14, 2011

Well, Los Angeles based Near Networks (www.nearnetworks.com) is looking to both reach customers online, and avoid the tacky, lousy production of typical small business ads, with a new service. Sam Rogoway: Near Networks is a national production studio that creates online videos for local businesses across the country.

Networking 150

Networking Search Engine Optimization Product Startup 150

Startup Professionals Musings

DECEMBER 31, 2014

Add New Revenue Streams and More Aggressive Marketing: At the same time, most small businesses plan to spend more on digital marketing in the year ahead, and pursuing new revenue streams is seen as a top priority for transforming bottom line profits. Recent drops in gas prices are now extending to diesel and even home heating oil.

Study 102

Study Entrepreneur .Net Guide 102