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5 Keys to Ensuring Credibility, Trust, and Customers

Startup Professionals Musings

As a long-time business executive and adviser to entrepreneurs, I see a definitive shift away from customer trust in traditional business messages, and the executives who deliver them. I summarize the key elements of the transformation as follows: Customers are seeking control in a run-away world.

Customer 173
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Panache Acquired By 24/7 Real Media

socalTECH

Los Angeles-based Panache , a provider of online advertising software and services, has been acquired by 24/7 Real Media , 24/7 Real Media said this morning. Panache offers up a variety of video ad formats to marketers and advertisers, and counts Fox News, CBS, and MTV Networks as customers. The firm was founded in 2006.

Media 140
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Brand Affinity Technologies Buys Printroom's Fan Photography Business

socalTECH

Printroom's Fan Photography business provides photo keepsakes -- photos on the field, sports team photo mouse pads, and more -- for the NFL, MLB, NBA, NHL, NCAA sports teams, and other customers. READ MORE>>.

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Interview with Sherry Gunther, Masher Media

socalTECH

Last Week, Calabasas-based Masher Media announced it had received a round of angel funding from the Tech Coast Angels to fund its development of MyMiniPeeps (www.myminipeeps.com), a virtual world for children. In 2005/2006, I really saw that the trend was shifting from television to the Internet.

Media 150
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TechZulu Presents: The Annual Startup Forecast

Tech Zulu Event

Pierce is an advisor to Casual Connect, GamesBeat, and Digital Media Wire, an active angel investor and member of BitAngels and an active supporter of non-profit and advocacy organizations and is a member of Clinton Global Initiative. Peter Csathy - CEO Manatt Digital Media Ventures. He continues to sit on the board of Sorenson Media.

Startup 111
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Launch to the Moon 2010, MIW style!

Eric Greenspan

After the slideshow, we chatted about Make It Work’s culture, specifically, our philosophy of “employees first, customers next&# and our dedication to delighting every customer we serve. We talked about “ON IT,&# as a means to responding NOW to every customer request. It was a great day!

News 172
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Aaron Fyke, Thin Line Capital: The Second Wave Of Cleantech Investing

socalTECH

The same thing happened with algae biofuel companies in the 2006 and 2009 time frame. social media, and everything else. Then, the only billion dollar businesses were new solar technology and greentech media. What is most important, is the expertise working with, or understanding the customer you will eventually be selling into.

Invest 113