roi 
Both Sides of the Table
DECEMBER 11, 2022
I started my first company in 1999 and was admittedly swept up in all of this: Magazine covers, fancy conferences, artificial valuations and easy money. Between 2006–2008 I sold both companies that I had started and became a VC. Starting in 2009 I began writing checks consistently, year-in and year-out.
SoCal Tech Calendar
OCTOBER 14, 2009
Tuesday, October 20, 2009 -- Stretching Your RandD Budget Through Partnerships and Alliances. In todays economic climate, RandD expenditures are under considerable scrutiny, pressuring small companies to demonstrate considerable ROI to their investors. See [link] (more).
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SoCal Tech Calendar
SEPTEMBER 3, 2009
Wednesday, September 9, 2009 -- Messaging Platforms. Learn how to define the messaging backbone on which all company communication is built--internal and external, employee, shareholder, investor, consumer and client. See [link] (more).
SoCal Tech Calendar
NOVEMBER 28, 2009
Friday, December 4, 2009 -- The Marketing SIG Presents. Both large and small companies have the need to implement measurement tools for increased ROI and visibility, especially in this economy, yet many do not know how to begin. Let Them Complainand#8232;! How to Leverage the Voice of the Customerand#8232;and#8232; CommNexus.
Both Sides of the Table
JULY 21, 2014
Since 2009 we’ve been in an unequivocal bull market. And as I always assert, “Great companies are built in downturns. And it’s when mediocre companies get pulverized.” ROI studies were published. I remember, for example, when business intelligence swept through companies globally.
socalTECH
JULY 21, 2011
It combines all of the approaches, from a market point of view, that companies like Starbucks, McDonald's, or Walmart would be interested in. How did the company come about? Rob Reed: I was doing social media strategy consulting from 2007 until 2009, what I would really characterize as Social Media 1.0.
Tech Zulu Event
FEBRUARY 17, 2016
In 2009, when the platform was just under three years old, Nielsen put out a report stating that Twitter had grown 1,382% year-over-year. The ROI was solid. As the value for users decreased, it naturally decreased the ROI for advertisers and their clients too.The CPM on Twitter was very high and still remains one of the highest today.
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