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Rubicon Project: Q2 Advertising Grows

socalTECH

Los Angeles-based Rubicon Project , the online advertising firm which helps web publishers optimize their ad network revenues, reported this week on the latest online ad spending, saying that ad spending tracked at its customers grew 47 percent in the first half of the year. Tags: rubicon project online advertising content.

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What Mattered in 2010: Mike Jones, Myspace

socalTECH

In your opinion, what events, companies, or people made the biggest impact on the technology world in 2010? No doubt, it was Facebook and Twitter, which were incredible businesses for 2010. The second thing, is to look at companies who are creating value on mobile and the web that is not advertising based. READ MORE>>.

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What Mattered in 2010: Jim Andelman, Rincon Ventures

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2010 was very good to us. A number of companies in the portfolio delivered very strong operating results in 2010, which is exciting. Also, we had an investment in a company that went public this year, BroadSoft, which is one of 2010's best-performing IPOs. 1) Mobile web. 2) Advertising in the Facebook ecosystem.

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OpenX Names GM

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Los Angeles-based online advertising technology developer OpenX reported this morning that it has named Jason C. White, who has been advising OpenX since 2010, was previously a VP at Adknowledge, and also served at FOX Audience Network's MyAds. White as its General Manager, Publisher Business - West. READ MORE>>.

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

What I want to answer with this post (long though it may be) is: Why did Web 2.0 billion in annual subscription revenues not including advertising or eCommerce). Social Networking in Web 1.0: By the mid-nineties we had the World Wide Web, which gave us a standard way to publish web pages using HTML.

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Social Networking (the Shorter Version) Past, Present, Future

Both Sides of the Table

What I want to answer with this post (long though it may be) is: Why did Web 2.0 Brands didn’t advertise their web pages they advertised “AOL Keywords.&# If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. Social Networking in Web 1.0.

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FastPay Tops $100M In Funding To Customers

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Los Angeles-based FastPay , which provides specialized line of credit to online publishers, e-commerce companies, videogame companies, and other digital media companies, reports this morning that it has placed over $100M in funding to over 100 customers since its launch in 2010.