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Spend 2012 on the Right Side of the Haimish Line

Both Sides of the Table

Occasionally on this blog I break away from industry commentary and write more broadly. The first day of 2012 seems the perfect day to do so. One of the most important articles I read during the entire year was David Brook’s op-ed article on “ The Haimish Line.” Happy 2012 to all of you.

Startup 319
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Startup Lessons From Pink Floyd’s Dark Side Of The Moon

InfoChachkie

A version of this article previously appeared on Inc. By 2012, total sales exceeded 50 million copies and founding band member Roger Waters was cited by Forbes as the second highest paid musician of the year, pulling in $88 million. If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles!

Startup 269
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TechZulu Is Looking For New Blood | Apply For Editorial, Biz Dev and More

Tech Zulu Event

Tech Reporters: These individuals will write and edit informative and practical articles on a range of topics including Startups/Entrepreneurs, Gadgets, Mobile Tech, Tech in Entertainment, Gaming, Apps & Software, productivity, and cover breaking tech news. Think you may be interested? Take a look below and give us a shout.

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Top Ten infoChachkie Entries Of 2011

InfoChachkie

free weekly Infochachkie articles! In addition, I was honored to speak with such notable entrepreneurs as: Kevin O’Connor (Founder DoubleClick and FindTheBest), Brad Feld (Founder TechStars, Partner The Foundry Group), Marten Mickos (Founder MySQL and CEO of Eucalyptus Systems) and Len Short (CMO, (Product) RED, AOL and Charles Schwab).

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Why Your Marketing Campaign Sucks

Both Sides of the Table

This article originally appeared on TechCrunch. Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. So how exactly do you break out then?

Marketing 389
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Feel Lost On LinkedIn? ExploreB2B Wants To help You Network With People Of Your Profession

Tech Zulu Event

Members can also enhance their expert status by writing informative articles and position themselves as a contact person for other professionals to get information from. The English/International version of the platform was launched in January 2012. Networking on exploreB2B is based on publishing and communicating via articles.

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Identifying Pain in the First Step in a Sales Process – Here’s How

Both Sides of the Table

This article initially appeared on Inc. It’s a reminder that unless your prospect has a need to solve a problem they are not going to buy a product. Take for example the years 2010-2012 where every brand out there seemed to be buying Facebook “Likes.” Write down the customer pains so you’ll have them for later.

Sales 367