Remove 2015 Remove Customer Remove Patents Remove Startup
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8 Key Rules for Starting a Business on a Shoestring

Startup Professionals Musings

A few years ago, before the Internet was pervasive, before everyone carried a smartphone and before do-it-yourself software tools were available for free, it was difficult to reach a critical mass of new customers without spending a million dollars on a website, custom software and television advertising. Both are wrong.

Startup 108
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8 Common Elevator Pitch Blunders, and How to Fix Them

Startup Professionals Musings

Every entrepreneur needs a value proposition statement for his or her startup that can hook potential investors and partners in less than a minute -- the short time you might join them in an elevator on the way to their offices. Until an investor hears about a real customer problem, and understands your solution, the background is irrelevant.

Startup 104
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8 Myths Technologists Believe That Sink Businesses

Startup Professionals Musings

Most technologists have little interest in the mechanics of starting and building a business. Thus it’s a waste of time for most entrepreneurs to be looking for investors until they have a product and some customer revenue. Patents are not worth the effort, since big companies will win.

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Interview with Kanaan Jemili, uCast Global

socalTECH

San Diego-based uCast Global (www.ucastglobal.com), backed by Gary Winnick, is looking to tackle that entire area of content distribution, and is led by startup veteran Dr. Kanaan Jemili. We caught up with Kanaan to learn more about uCast Global. Those technologies allow us to scale and offer a superior product for customers.

Content 113
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Non-Disclosures Can Protect Your Idea, Or Destroy It

Startup Professionals Musings

Thus, based on my experience as an entrepreneur as well as a startup investor, there are indeed situations where a non-disclosure is highly recommended, and others where the potential good far outweighs the risk. Disclosures relative to patents. Product details in the public domain can never be patented. Sharing trade secrets.

Ideas 106
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7 Keys To A Compelling Investor Executive Summary

Startup Professionals Musings

I see too many executive summaries that are simply heavy-duty customer pitches, or lightweight visions of the future. " Investors want to buy into an entrepreneur with a startup that can provide evidence of an ability to double customer productivity, at half the cost, with patented technology.

Summary 101
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10 Ways To Make Your Investor Pitch More Effective

Startup Professionals Musings

The biggest complaint I hear from investors is that startup founders often talk way too long, and neglect to cover the most relevant points. If you start by pitching your extended life story, that’s the wrong point. Remember you are pitching to investors, not customers. Start with the problem and your solution.

Slides 105