Startup Professionals Musings

MARCH 25, 2019

Negotiating as merely haggling over the price. Most business owners I know feel comfortable handling transactions with buyers, with the owner as the seller negotiating the price. When negotiating, always be pleasant and persistent but not demanding. Marty Zwilling First published on Inc.com on 03/11/2019.

Entrepreneur

Startup Professionals Musings

MAY 10, 2019

Of course, nothing is totally free, and I have heard the horror stories of relatively small companies finding thirty or more employees spending most of their time scanning and using social media for promotions, or engaging high-priced consultants who never seem to be able to show any real return for all of their efforts.

Social Media

Startup Professionals Musings

NOVEMBER 4, 2019

I suggest you use social media, blogging, crowdfunding, or documented research to quantify a real demand from people who can afford it, and don’t have a better alternative already out there. Marty Zwilling First published on Inc.com on 10/21/2019. Just because you think it’s a great idea doesn’t mean there is a business opportunity.

Ideas

Startup Professionals Musings

MARCH 8, 2019

They have no problem shopping in retail to see and test items, yet order online for a better price, and jump to another company for add-ons or support. Uber and Airbnb managed to remain “under the radar” of the giants by snatching up excess demand until they had their own foothold in the market.

Customer

Startup Professionals Musings

MARCH 4, 2019

These days, a fun shopping experience, or no-question returns, often tips the scales over extra product features or a lower price. For example, you will often find some new customers who want to test your limits by demanding extra service or concessions, leaving you with little or no lifetime value.

Customer

Startup Professionals Musings

FEBRUARY 1, 2019

They will have a short memory and no loyalty to “lowest prices” or “easiest to use.” Position your products as delivery for on-demand services. You can’t win by being “just another” company that sells on price. Marty Zwilling First published on CayenneConsulting on 01/15/2019. The success of your business depends on it.

Social Media

Tech.Co

JUNE 28, 2021

. “Marshmallow first began by providing car insurance cover for UK-based expats, a group who had historically been quoted insurance prices that were 51% higher than the market average. After most lockdowns were lifted, demand for services like beauty treatments has skyrocketed. ” Sharper Startup Focuses Warrant Investment.

Startup

Tech Coast Venture Network

OCTOBER 25, 2010

That's because employees who are facing individual fines for not having insurance will, in many cases, choose to buy it at the workplace, thereby increasing demand. As a consequence, small businesses should be able to get competitive insurance plans and better pricing. What if a business can't afford employee health care?

Slides

Startup Professionals Musings

DECEMBER 27, 2019

At Amazon, Jeff Bezos leads a relentless drive to invent dramatic new ways to delight customers, not waiting for customer demands or competitors to show the way. Their pricing algorithm crawls the Web daily, and adjusts prices to always match the lowest price found anywhere, offline or online.

Marketing

Startup Professionals Musings

AUGUST 31, 2019

According to a recent Ernst & Young global report , the first half 2019 global IPO activity slowdown continued, following an unusually quiet Q1 2019 as ongoing geopolitical tensions and trade issues dampened IPO sentiment. The M&A alternative looks simple by comparison. Constant pressure to increase earnings.

Startup

InfoChachkie

MARCH 21, 2019

The campaign was so successful that it ran through the 1960’s and allowed Maidenform to sell their products at premium prices, well above those of their competition. The company’s “I dreamed…” campaign caused demand to outstrip production. Innovate Beyond Product Features. billion Hanes family of apparel brands.

Entrepreneur