Tech.Co

MAY 12, 2022

As of Thursday, the entire cryptocurrency sector has plummeted, losing $200 billion across the entire market within a day. Once the cryptocurrency market was unstable, Terra couldn't remain stable either, and lost 60% of its value, which in turn brought the value of its sister currency Luna down by 99%. Tech Stocks Are Risky, Too.

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TechCrunch LA

DECEMBER 31, 2022

What type of market, if any, is the right one? Paris has been an important market for the e-scooter industry at large, but the city has chafed against the vehicles, citing safety incidents , some of which were fatal. kilometers in July 2022 and 2.53 Paris: To ban or not to ban? Photo by THOMAS COEX/AFP via Getty Images).

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Tech.Co

DECEMBER 28, 2022

Only companies with cutting-edge concepts and crystal-clear market strategies stand a chance of surviving through their first year, let alone making a profit. We've scoured the startup scene to find out which budding businesses have made big waves in 2022 — and whose growth is showing no signs of slowing down. Source: wander.com.

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Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

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Startup Professionals Musings

AUGUST 24, 2022

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). Are you making the proper investment, and is it paying off? I paraphrase here the key challenges he identifies, adding my own insights: Marketing ROI requires cross-enterprise information.

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Startup Professionals Musings

NOVEMBER 30, 2022

They rarely highlight their marketing and relationship skills , even though, in my experience, these are more often the key to success in business than product skills. In addition to listening, they spent much of their time communicating their vision and marketing themselves to everyone they encountered.

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Startup Professionals Musings

JULY 13, 2022

In these days of global competition via multiple channels, you need continuous marketing to find more customers. Due to the rapid growth of influencer marketing , influencer tracking systems, such as Traackr or Pixlee have emerged as reliable tools for brands that employ influencers to track conversions from their sponsorships.

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Startup Professionals Musings

DECEMBER 2, 2022

The most common failures are solutions looking for a problem, lack of a defined market, or an inadequate revenue model. Target market. A target market is the group of customers that the startup plans to attract through marketing and sales their product or service. Sales/Marketing. Market size, growth, and share.

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TechCrunch LA

SEPTEMBER 13, 2021

But today a startup that’s tackling a different aspect of the market — addressing the supply chain that subsequently turns the wheels of the bigger food distribution machine — is announcing a big round of funding as it continues to grow. The funding is coming from a wide mix of investors.

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Startup Professionals Musings

DECEMBER 30, 2022

They don’t realize that these are still rare, require a large risk, and may not be the best way to keep up with change in the market. As an alternative, I usually recommend more incremental innovation , derived from recognized market changes, done on a regular basis, without the big-bang expectation.

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Startup Professionals Musings

NOVEMBER 7, 2022

After many years in business, working in large companies as well as startups, I’m no longer surprised at why mature and successful companies struggle with introducing innovative new ventures as the market and environment changes. The time to start is now, with all the volatility and change in the market, and customers looking for answers.

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Startup Professionals Musings

MARCH 23, 2022

I realize that you may want to spare the team your worries over market changes and competitors, but transparency on these matters creates trust and connection, and improves their focus on agility and inspires innovation. Help them learn more about your vision and future market goals. The potential for both you and the business is huge.

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TechCrunch LA

NOVEMBER 4, 2019

“We are in phase three of the influencer economy,” Bain Capital Ventures senior principal Jamison Hill, who led the firm’s investment in the influencer shoutout marketplace Cameo , tells TechCrunch. 2020 will be a watershed year for investment in businesses around the creator economy,” Neil Robertson tells TechCrunch.

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Startup Professionals Musings

NOVEMBER 17, 2021

Here are ten examples to get your creative juices flowing: Targeted direct marketing. Investment risk management. Whether you are contemplating an investment in your favorite startup, or a little-known stock on a public exchange, there is “big data” out there that can’t possibly be evaluated by you without predictive analytics.

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Startup Professionals Musings

OCTOBER 21, 2022

According to Tim Cook at Apple, there are over 34 million registered developers in 2022. Above all, don’t forget to develop a comprehensive marketing and promotion strategy. The price of entry can be less than $10,000, so the competition is huge and growing rapidly. Be there intentionally rather than randomly.

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Startup Professionals Musings

MARCH 19, 2022

With the power of the Internet, and the impact of the recent pandemic , the world of business services, such as accounting and marketing, have gone more and more remote. It pays to invest more in building remote relationships with these site owners, or spending quality time with podcasters and popular blog influencers.

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Startup Professionals Musings

MARCH 25, 2022

Even though many of these may seem intuitively obvious to most of you, I continue to see them overlooked by many, so I offer them for your consideration in staying a step ahead of the market and your competitors: Close the deal and cash the check before you spend it. Big growth takes big investment.

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Southern California Edison Blog

DECEMBER 8, 2021

Since tech startups have more limited budgets compared to larger companies, making decisions around where to invest resources can be difficult. Startups are often in a rush to get new products or services to market, resolve customer issues, and hire new team members. . Download the “Tech Startup Trends into 2022 and Beyond” Guide.

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TechCrunch LA

FEBRUARY 20, 2019

Capitalism is fundamentally about timing, since market competition is about finding opportunities before others. When should a VC invest? Anyone who has worked in a large company further knows that timing a product launch or a new marketing strategy has more to do with internal politics than reading market forces.

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Startup Professionals Musings

AUGUST 26, 2022

You may dream of developing a new silicon chip technology, but a bit of research should tell you that most disruptive solutions take billions in investment, and more time than you can afford for acceptance. I recommend that you look for new or emerging opportunities in new markets. Assess your own resources as well as funding sources.

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Startup Professionals Musings

DECEMBER 9, 2022

In my experience, developers can be so committed to a technology, such as hydrogen engines for cars, such that they may be unwilling to change as the business pivots for market reasons. It also means investing in relationship and trust building so they support you in a time of your need. Document plans and progress, with checkpoints.

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TechCrunch LA

OCTOBER 25, 2019

And it’s why the company has raised $7 million in financing led by Casa Verde Capital — the investment firm launched by legendary cannabis aficionado, Calvin Broadus (AKA Snoop Dogg). In some ways, George Mancheril is the new face of the cannabis business.

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Startup Professionals Musings

FEBRUARY 6, 2019

Here are ten examples to get your creative juices flowing: Targeted direct marketing. Investment risk management. Whether you are contemplating an investment in your favorite startup, or a little-known stock on a public exchange, there is “big data” out there that can’t possibly be evaluated by you without predictive analytics.

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