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TikTok Hopes Startups Can Breathe Life Into Its Shopping Struggles

Tech.Co

TikTok is struggling to make a dent in the world of US and European ecommerce , and has now enlisted the help of a number of startups to try and reverse that trend and bring the Live Shopping craze sweeping Asia to other markets. TikTok Teams Up With Ecommerce Startups. By some metrics, certainly not. A Mountain to Climb.

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Praying to the God of Valuation

Both Sides of the Table

Something happened in the past 7 years in the startup and venture capital world that I hadn’t experienced since the late 90’s — we all began praying to the God of Valuation. How might our next phase of the journey seem brighter, even with more uncertain days for startups and capital markets? What happened? There was no money train.

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7 Ways To Keep Your Business Working Like A Startup

Startup Professionals Musings

Instead of sizing up new opportunities and actively courting every new customer, you start worrying about cutting costs, repeatable processes , and overtaking known competitors. As a consultant, I hate to see you lose that startup focus on innovation, change, and customers.

Startup 154
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8 New Business Keys To Success For Real Entrepreneurs

Startup Professionals Musings

In my view, starting a new business has never been easier, and according to reports from the Kauffman Foundation , the numbers are here to show it. They helped create over 5 million new businesses in 2022, a forty percent increase over the previous year. Establishing your brand with interactive social media.

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AKUA lands $3.2M to turn kelp into burgers

TechCrunch LA

billion two years ago and is expected to double by 2027, attracting startups, like alternative meat food tech company AKUA , that aim to solidify a prominent place in the up-and-coming industry. Ultimately 1,000 customers signed up, and The Kelp Burger is now the “hero product,” Boyd Myers said.

Startup 191
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7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Create an action plan with metrics. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics.

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7 Keys To Keeping Your Business Agile And Competitive

Startup Professionals Musings

Start small and move quickly to test new approaches that can be scaled up later, with an understanding that some will fail. That means making sure you are utilizing coaching and mentoring, as well as training to keep up with changes in technology and the marketplace. Adopt some key metrics to measure your change agility.